Fluorosilicone Rubber Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology
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Introduction
Fluorosilicone Rubber is a high-performance elastomer renowned for its exceptional resistance to fuels, oils, and extreme temperatures. This makes it a critical material in demanding applications across automotive, aerospace, electronics, petrochemical, and medical sectors. Its unique combination of flexibility, durability, and chemical stability supports components like seals, gaskets, and hoses in harsh environments. The global Fluorosilicone Rubber market is projected to reach 150-300 million USD by 2025, with an estimated CAGR of 5.5%-8.5% through 2030. This robust growth is fueled by rising demand in automotive and aerospace industries, alongside expanding uses in electronics and medical devices.
Regional Analysis
The Fluorosilicone Rubber market thrives in regions with advanced industrial capabilities. Asia-Pacific, led by China, anticipates growth rates of 6.0%-9.0%, driven by its booming automotive sector, which produced 55.1 million vehicles in 2023 per OICA data. Trends focus on scaling production to meet global demand. Europe projects growth of 5.0%-7.5%, supported by aerospace and automotive industries in Germany and France, with trends emphasizing high-performance, sustainable materials. North America expects growth of 5.5%-8.0%, fueled by aerospace and defense applications in the United States, where trends integrate Fluorosilicone Rubber into cutting-edge technologies. Latin America and the Middle East & Africa show growth potential of 4.5%-6.5%, linked to emerging markets like Brazil and the UAE, with trends indicating increased adoption as industrial bases grow.
Application Analysis
Fluorosilicone Rubber’s applications highlight its versatility and growth potential:
Automotive: Growth of 6.0%-8.5%. The largest segment, it supports seals, hoses, and gaskets in vehicles, with trends toward lightweight, fuel-resistant components as global vehicle production hit 93.5 million units in 2023.
Aerospace: Growth of 5.5%-7.5%. Used in fuel systems and seals for aircraft, with demand driven by reliability needs and trends favoring advanced materials.
Electronics: Growth of 5.0%-7.0%. Protects components from harsh conditions, with trends supporting miniaturization and durability in devices.
Petrochemical: Growth of 4.5%-6.5%. Ensures seals withstand chemical exposure, with steady demand in equipment manufacturing.
Medical Devices: Growth of 4.5%-6.5%. Provides biocompatibility for catheters and valves, with trends focusing on niche, high-quality applications.
Key Market Players
The market features prominent global and regional producers. Dow, Momentive, Shin-Etsu, and Wacker Chemie are leading international firms offering extensive elastomer portfolios. Dongyue Group, Zhejiang Huanxin Fluoro Material Co. Ltd. (200-ton capacity), Zhejiang Sanhuan Chemical Company Ltd., Shenzhen Guanheng New Materials Technology Co. Ltd., WuHu FSIR Aeronautical Material (200-ton capacity), and New Era Chemical are key Chinese players.
Porter’s Five Forces Analysis
Threat of New Entrants: Low. High technical barriers and capital costs for specialized production limit new players.
Threat of Substitutes: Moderate. Alternative elastomers like fluorocarbon rubber exist, but Fluorosilicone Rubber’s unique properties sustain its niche.
Bargaining Power of Buyers: Moderate. Specialized applications limit buyer leverage, though large automotive and aerospace clients can negotiate.
Bargaining Power of Suppliers: Low. Raw materials like silicones and fluoropolymers are broadly available, reducing supplier control.
Competitive Rivalry: Moderate. Key players compete on quality and innovation, maintaining a balanced competitive environment.
This analysis indicates a stable, growth-oriented market.
Market Opportunities and Challenges
Opportunities:
Automotive Sector Growth: Rising vehicle production, especially in Asia-Pacific, boosts demand for durable rubber components.
Aerospace Expansion: Increasing aircraft manufacturing drives need for high-performance seals and gaskets.
Emerging Applications: Growth in electronics and medical devices opens new markets.
Challenges:
Raw Material Volatility: Fluctuations in silicone and fluoropolymer prices impact costs.
Environmental Regulations: Compliance with green standards increases production complexity.
Substitute Competition: Alternative materials could challenge market share in cost-sensitive applications.
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Fluorosilicone Rubber Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Fluorosilicone Rubber by Region
8.2 Import of Fluorosilicone Rubber by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Fluorosilicone Rubber Market in North America (2020-2030)
9.1 Fluorosilicone Rubber Market Size
9.2 Fluorosilicone Rubber Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Fluorosilicone Rubber Market in South America (2020-2030)
10.1 Fluorosilicone Rubber Market Size
10.2 Fluorosilicone Rubber Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Fluorosilicone Rubber Market in Asia & Pacific (2020-2030)
11.1 Fluorosilicone Rubber Market Size
11.2 Fluorosilicone Rubber Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Asean
11.5.6 Australia
Chapter 12 Historical and Forecast Fluorosilicone Rubber Market in Europe (2020-2030)
12.1 Fluorosilicone Rubber Market Size
12.2 Fluorosilicone Rubber Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Fluorosilicone Rubber Market in MEA (2020-2030)
13.1 Fluorosilicone Rubber Market Size
13.2 Fluorosilicone Rubber Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Fluorosilicone Rubber Market (2020-2030)
14.1 Fluorosilicone Rubber Market Size
14.2 Fluorosilicone Rubber Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Fluorosilicone Rubber Market Forecast (2021-2026)
15.1 Fluorosilicone Rubber Market Size Forecast
15.2 Fluorosilicone Rubber Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Dow
15.1.1 Company Profile
15.1.2 Main Business and Fluorosilicone Rubber Information
15.1.3 SWOT Analysis of Dow
15.1.4 Dow Fluorosilicone Rubber Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Momentive
15.2.1 Company Profile
15.2.2 Main Business and Fluorosilicone Rubber Information
15.2.3 SWOT Analysis of Momentive
15.2.4 Momentive Fluorosilicone Rubber Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Shin-Etsu
15.3.1 Company Profile
15.3.2 Main Business and Fluorosilicone Rubber Information
15.3.3 SWOT Analysis of Shin-Etsu
15.3.4 Shin-Etsu Fluorosilicone Rubber Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 Wacker Chemie
15.4.1 Company Profile
15.4.2 Main Business and Fluorosilicone Rubber Information
15.4.3 SWOT Analysis of Wacker Chemie
15.4.4 Wacker Chemie Fluorosilicone Rubber Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Dongyue Group
15.5.1 Company Profile
15.5.2 Main Business and Fluorosilicone Rubber Information
15.5.3 SWOT Analysis of Dongyue Group
15.5.4 Dongyue Group Fluorosilicone Rubber Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 Zhejiang Huanxin Fluoro Material Co. Ltd.
15.6.1 Company Profile
15.6.2 Main Business and Fluorosilicone Rubber Information
15.6.3 SWOT Analysis of Zhejiang Huanxin Fluoro Material Co. Ltd.
15.6.4 Zhejiang Huanxin Fluoro Material Co. Ltd. Fluorosilicone Rubber Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Research Scope Of Fluorosilicone Rubber Report
Table Data Sources Of Fluorosilicone Rubber Report
Table Major Assumptions Of Fluorosilicone Rubber Report
Table Fluorosilicone Rubber Classification
Table Fluorosilicone Rubber Applications List
Table Drivers Of Fluorosilicone Rubber Market
Table Restraints Of Fluorosilicone Rubber Market
Table Opportunities Of Fluorosilicone Rubber Market
Table Threats Of Fluorosilicone Rubber Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Fluorosilicone Rubber
Table Cost Structure Analysis Of Fluorosilicone Rubber
Table Key End Users List
Table Latest News Of Fluorosilicone Rubber Market
Table Merger And Acquisition List
Table Planned/Future Project Of Fluorosilicone Rubber Market
Table Policy Of Fluorosilicone Rubber Market
Table 2020-2030 Regional Export Of Fluorosilicone Rubber
Table 2020-2030 Regional Import Of Fluorosilicone Rubber
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 North America Fluorosilicone Rubber Demand List By Application
Table 2020-2025 North America Fluorosilicone Rubber Key Players Sales List
Table 2020-2025 North America Fluorosilicone Rubber Key Players Market Share List
Table 2020-2030 North America Fluorosilicone Rubber Demand List By Type
Table 2020-2025 North America Fluorosilicone Rubber Price List By Type
Table 2020-2030 United States Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 United States Fluorosilicone Rubber Import & Export List
Table 2020-2030 Canada Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Canada Fluorosilicone Rubber Import & Export List
Table 2020-2030 Mexico Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Mexico Fluorosilicone Rubber Import & Export List
Table 2020-2030 South America Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 South America Fluorosilicone Rubber Demand List By Application
Table 2020-2025 South America Fluorosilicone Rubber Key Players Sales List
Table 2020-2025 South America Fluorosilicone Rubber Key Players Market Share List
Table 2020-2030 South America Fluorosilicone Rubber Demand List By Type
Table 2020-2025 South America Fluorosilicone Rubber Price List By Type
Table 2020-2030 Brazil Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Brazil Fluorosilicone Rubber Import & Export List
Table 2020-2030 Argentina Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Argentina Fluorosilicone Rubber Import & Export List
Table 2020-2030 Chile Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Chile Fluorosilicone Rubber Import & Export List
Table 2020-2030 Peru Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Peru Fluorosilicone Rubber Import & Export List
Table 2020-2030 Asia & Pacific Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Fluorosilicone Rubber Demand List By Application
Table 2020-2025 Asia & Pacific Fluorosilicone Rubber Key Players Sales List
Table 2020-2025 Asia & Pacific Fluorosilicone Rubber Key Players Market Share List
Table 2020-2030 Asia & Pacific Fluorosilicone Rubber Demand List By Type
Table 2020-2025 Asia & Pacific Fluorosilicone Rubber Price List By Type
Table 2020-2030 China Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 China Fluorosilicone Rubber Import & Export List
Table 2020-2030 India Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 India Fluorosilicone Rubber Import & Export List
Table 2020-2030 Japan Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Japan Fluorosilicone Rubber Import & Export List
Table 2020-2030 South Korea Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 South Korea Fluorosilicone Rubber Import & Export List
Table 2020-2030 Southeast Asia Fluorosilicone Rubber Market Size List
Table 2020-2030 Southeast Asia Fluorosilicone Rubber Market Volume List
Table 2020-2030 Southeast Asia Fluorosilicone Rubber Import List
Table 2020-2030 Southeast Asia Fluorosilicone Rubber Export List
Table 2020-2030 Australia Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Australia Fluorosilicone Rubber Import & Export List
Table 2020-2030 Europe Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Europe Fluorosilicone Rubber Demand List By Application
Table 2020-2025 Europe Fluorosilicone Rubber Key Players Sales List
Table 2020-2025 Europe Fluorosilicone Rubber Key Players Market Share List
Table 2020-2030 Europe Fluorosilicone Rubber Demand List By Type
Table 2020-2025 Europe Fluorosilicone Rubber Price List By Type
Table 2020-2030 Germany Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Germany Fluorosilicone Rubber Import & Export List
Table 2020-2030 France Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 France Fluorosilicone Rubber Import & Export List
Table 2020-2030 United Kingdom Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 United Kingdom Fluorosilicone Rubber Import & Export List
Table 2020-2030 Italy Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Italy Fluorosilicone Rubber Import & Export List
Table 2020-2030 Spain Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Spain Fluorosilicone Rubber Import & Export List
Table 2020-2030 Belgium Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Belgium Fluorosilicone Rubber Import & Export List
Table 2020-2030 Netherlands Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Netherlands Fluorosilicone Rubber Import & Export List
Table 2020-2030 Austria Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Austria Fluorosilicone Rubber Import & Export List
Table 2020-2030 Poland Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Poland Fluorosilicone Rubber Import & Export List
Table 2020-2030 Russia Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Russia Fluorosilicone Rubber Import & Export List
Table 2020-2030 Mea Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Mea Fluorosilicone Rubber Demand List By Application
Table 2020-2025 Mea Fluorosilicone Rubber Key Players Sales List
Table 2020-2025 Mea Fluorosilicone Rubber Key Players Market Share List
Table 2020-2030 Mea Fluorosilicone Rubber Demand List By Type
Table 2020-2025 Mea Fluorosilicone Rubber Price List By Type
Table 2020-2030 Egypt Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Egypt Fluorosilicone Rubber Import & Export List
Table 2020-2030 Israel Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Israel Fluorosilicone Rubber Import & Export List
Table 2020-2030 South Africa Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 South Africa Fluorosilicone Rubber Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Fluorosilicone Rubber Import & Export List
Table 2020-2030 Turkey Fluorosilicone Rubber Market Size And Market Volume List
Table 2020-2030 Turkey Fluorosilicone Rubber Import & Export List
Table 2020-2025 Global Fluorosilicone Rubber Market Size List By Region
Table 2020-2025 Global Fluorosilicone Rubber Market Size Share List By Region
Table 2020-2025 Global Fluorosilicone Rubber Market Volume List By Region
Table 2020-2025 Global Fluorosilicone Rubber Market Volume Share List By Region
Table 2020-2025 Global Fluorosilicone Rubber Demand List By Application
Table 2020-2025 Global Fluorosilicone Rubber Demand Market Share List By Application
Table 2020-2025 Global Fluorosilicone Rubber Capacity List
Table 2020-2025 Global Fluorosilicone Rubber Key Vendors Capacity Share List
Table 2020-2025 Global Fluorosilicone Rubber Key Vendors Production List
Table 2020-2025 Global Fluorosilicone Rubber Key Vendors Production Share List
Table 2020-2025 Global Fluorosilicone Rubber Key Vendors Production Value List
Table 2020-2025 Global Fluorosilicone Rubber Key Vendors Production Value Share List
Table 2020-2025 Global Fluorosilicone Rubber Demand List By Type
Table 2020-2025 Global Fluorosilicone Rubber Demand Market Share List By Type
Table 2020-2025 Regional Fluorosilicone Rubber Price List
Table 2025-2030 Global Fluorosilicone Rubber Market Size List By Region
Table 2025-2030 Global Fluorosilicone Rubber Market Size Share List By Region
Table 2025-2030 Global Fluorosilicone Rubber Market Volume List By Region
Table 2025-2030 Global Fluorosilicone Rubber Market Volume Share List By Region
Table 2025-2030 Global Fluorosilicone Rubber Demand List By Application
Table 2025-2030 Global Fluorosilicone Rubber Demand Market Share List By Application
Table 2025-2030 Global Fluorosilicone Rubber Capacity List
Table 2025-2030 Global Fluorosilicone Rubber Key Vendors Capacity Share List
Table 2025-2030 Global Fluorosilicone Rubber Key Vendors Production List
Table 2025-2030 Global Fluorosilicone Rubber Key Vendors Production Share List
Table 2025-2030 Global Fluorosilicone Rubber Key Vendors Production Value List
Table 2025-2030 Global Fluorosilicone Rubber Key Vendors Production Value Share List
Table 2025-2030 Global Fluorosilicone Rubber Demand List By Type
Table 2025-2030 Global Fluorosilicone Rubber Demand Market Share List By Type
Table 2025-2030 Fluorosilicone Rubber Regional Price List
Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Fluorosilicone Rubber Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Fluorosilicone Rubber Market Size And Cagr
Figure 2020-2030 North America Fluorosilicone Rubber Market Volume And Cagr
Figure 2020-2030 South America Fluorosilicone Rubber Market Size And Cagr
Figure 2020-2030 South America Fluorosilicone Rubber Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Fluorosilicone Rubber Market Size And Cagr
Figure 2020-2030 Asia & Pacific Fluorosilicone Rubber Market Volume And Cagr
Figure 2020-2030 Europe Fluorosilicone Rubber Market Size And Cagr
Figure 2020-2030 Europe Fluorosilicone Rubber Market Volume And Cagr
Figure 2020-2030 Mea Fluorosilicone Rubber Market Size And Cagr
Figure 2020-2030 Mea Fluorosilicone Rubber Market Volume And Cagr
Figure 2020-2025 Global Fluorosilicone Rubber Capacity Production And Growth Rate
Figure 2020-2025 Global Fluorosilicone Rubber Production Value And Growth Rate
Figure 2025-2030 Global Fluorosilicone Rubber Capacity Production And Growth Rate
Figure 2025-2030 Global Fluorosilicone Rubber Production Value And Growth Rate
Research Methodology
- Market Estimated Methodology:
Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.
1)Top-down & Bottom-up Approach
Top-down approach uses a general market size figure and determines the percentage that the objective market represents.
Bottom-up approach size the objective market by collecting the sub-segment information.
2)Supply & Demand Approach
Supply approach is based on assessments of the size of each competitor supplying the objective market.
Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.
- Forecasting Methodology
- Numerous factors impacting the market trend are considered for forecast model:
- New technology and application in the future;
- New project planned/under contraction;
- Global and regional underlying economic growth;
- Threatens of substitute products;
- Industry expert opinion;
- Policy and Society implication.
- Analysis Tools
1)PEST Analysis
PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.
- Benefits of a PEST analysis:
- It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
- It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
- It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
- It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.
2)Porter’s Five Force Model Analysis
The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.
- Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
- Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
- Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
- Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
- Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.
3)Value Chain Analysis
Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.
4)SWOT Analysis
SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.
- Strengths describe what the player excels at and separates it from the competition
- Weaknesses stop the player from performing at its optimum level.
- Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
- Threats refer to factors that have the potential to harm the player.
- Data Sources
Primary Sources | Secondary Sources |
---|---|
Face to face/Phone Interviews with market participants, such as: Manufactures; Distributors; End-users; Experts. Online Survey |
Government/International Organization Data: Annual Report/Presentation/Fact Book Internet Source Information Industry Association Data Free/Purchased Database Market Research Report Book/Journal/News |