Automotive Fuel Tank Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type
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Introduction to the Automotive Fuel Tank Industry
Automotive fuel tanks store fuel for internal combustion engine vehicles, including passenger cars, light commercial vehicles, and heavy commercial vehicles. The industry is characterized by a shift toward lightweight plastic tanks, which dominate over steel due to cost, weight, and corrosion resistance advantages. YAPP Automotive, ranking third globally and first in China, sold 9.7 million tanks in 2024, serving clients like Volkswagen, Toyota, and BYD. The market faces pressure from the rise of electric vehicles (EVs), with the International Energy Agency reporting 14 million EV sales in 2023 (18% of total cars) and projecting 17 million in 2024. Despite global vehicle production of 93.5 million in 2023, fuel tank demand remains tied to traditional vehicles, particularly in emerging markets, but must adapt to stricter emissions standards and electrification trends.
Market Size and Growth Forecast
The global automotive fuel tank market is projected to reach USD 11.4 billion to USD 11.7 billion by 2025, with an estimated CAGR of 0.2% to 0.6% through 2030, reflecting stagnation due to EV growth.
Regional Analysis
Asia Pacific, holding 50% to 60%, expects a growth rate of 0.5% to 1%. China and India drive demand with high vehicle production, though EV adoption slows growth.
North America, with 15% to 20% share, anticipates a growth rate of 0% to 0.5%. The U.S. sees steady demand for trucks, but EVs challenge passenger car tanks.
Europe, accounting for 15% to 20%, projects a growth rate of -0.5% to 0.5%. Germany’s stringent emissions rules favor EVs, limiting tank demand.
Middle East and Africa, with 2% to 4% share, expect a growth rate of 0.5% to 1%. Saudi Arabia’s vehicle use sustains demand, despite infrastructure limits.
South America, holding 3% to 5%, anticipates a growth rate of 0% to 0.5%. Brazil’s automotive sector supports tanks, but economic volatility hinders growth.
Application Analysis
Passenger Car: Occupying 70% to 75%, projected at 0% to 0.5%, dominates due to global car sales, with trends toward lightweight designs.
Light Commercial Vehicle: Accounting for 20% to 25%, expected at 0.5% to 1%, grows with delivery vans, focusing on durability.
Heavy Commercial Vehicle: At 4% to 5%, anticipated at 0% to 0.5%, tied to logistics, with demand for robust tanks.
Type Analysis
Plastic Fuel Tank: Occupying 80% to 85%, projected at 0.5% to 1%, preferred for weight savings and flexibility in design.
Steel Fuel Tank: Accounting for 15% to 20%, expected at -1% to 0%, declining due to cost and weight drawbacks.
Key Market Players
Plastic Omnium: A French firm, Plastic Omnium leads in plastic tank innovation.
Magna International: A Canadian company, Magna produces automotive components.
Kautex Textron: A German player, Kautex specializes in fuel systems.
YAPP Automotive: A Chinese firm, YAPP serves global automakers.
TI Fluid Systems: A UK company, TI focuses on fluid management.
Yachiyo Industry: A Japanese player, Yachiyo manufactures fuel tanks.
Futaba Industrial: A Japanese firm, Futaba supports automotive needs.
Hwashin: A South Korean company, Hwashin produces vehicle components.
Continental: A German player, Continental integrates fuel systems.
Jiangsu Suguang: A Chinese firm, Suguang caters to domestic markets.
Tokyo Radiator Mfg: A Japanese company, Tokyo Radiator focuses on tanks.
FTS Co.: A Japanese player, FTS serves industrial applications.
Porter’s Five Forces Analysis
●Threat of New Entrants: Low. High capital and automotive expertise deter entry.
●Threat of Substitutes: High. EV batteries replace fuel tanks in electrified vehicles.
●Bargaining Power of Buyers: High. Automakers like Toyota negotiate aggressively.
●Bargaining Power of Suppliers: Moderate. Plastic and steel suppliers influence costs.
●Competitive Rivalry: Moderate to High. Firms like YAPP compete on cost and innovation.
Market Opportunities and Challenges
Opportunities
●Emerging Markets: High vehicle sales in India and Indonesia sustain tank demand, benefiting firms like YAPP.
●Lightweight Materials: Plastic tank advancements, as seen with Plastic Omnium, meet emissions and efficiency goals.
●Commercial Vehicles: Global logistics growth drives tank demand for trucks, supporting players like Magna.
●Aftermarket Potential: Aging vehicles in MEA require tank replacements, creating opportunities for Kautex.
●Hybrid Vehicles: Hybrids maintain tank relevance, favoring firms like TI Fluid Systems.
●Manufacturing Scale: Asia’s low-cost production, led by Jiangsu Suguang, attracts global contracts.
●Regulatory Adaptation: Tanks meeting Euro 6 standards gain traction in Europe, aiding Continental.
Challenges
●EV Adoption: Rising EV sales, projected at 17 million in 2024, shrink tank demand, impacting Yachiyo.
●Emissions Regulations: Stricter rules in Europe force costly redesigns, challenging Futaba.
●Cost Pressures: Automakers demand lower prices, squeezing margins for Hwashin.
●Raw Material Volatility: Plastic and steel price fluctuations affect profitability for Tokyo Radiator.
●Market Saturation: Mature markets like North America limit growth, pressuring FTS Co.
●Technological Shift: Investment in EV components diverts focus from tanks, hindering Jiangsu Suguang.
●Supply Chain Risks: Global disruptions, like semiconductor shortages, delay production for Continental.
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Automotive Fuel Tank Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Automotive Fuel Tank by Region
8.2 Import of Automotive Fuel Tank by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Automotive Fuel Tank Market in North America (2020-2030)
9.1 Automotive Fuel Tank Market Size
9.2 Automotive Fuel Tank Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Automotive Fuel Tank Market in South America (2020-2030)
10.1 Automotive Fuel Tank Market Size
10.2 Automotive Fuel Tank Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Automotive Fuel Tank Market in Asia & Pacific (2020-2030)
11.1 Automotive Fuel Tank Market Size
11.2 Automotive Fuel Tank Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Southest Asia
11.5.6 Australia
Chapter 12 Historical and Forecast Automotive Fuel Tank Market in Europe (2020-2030)
12.1 Automotive Fuel Tank Market Size
12.2 Automotive Fuel Tank Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Automotive Fuel Tank Market in MEA (2020-2030)
13.1 Automotive Fuel Tank Market Size
13.2 Automotive Fuel Tank Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Automotive Fuel Tank Market (2020-2025)
14.1 Automotive Fuel Tank Market Size
14.2 Automotive Fuel Tank Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Automotive Fuel Tank Market Forecast (2025-2030)
15.1 Automotive Fuel Tank Market Size Forecast
15.2 Automotive Fuel Tank Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Plastic Omnium
15.1.1 Company Profile
15.1.2 Main Business and Automotive Fuel Tank Information
15.1.3 SWOT Analysis of Plastic Omnium
15.1.4 Plastic Omnium Automotive Fuel Tank Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Magna International
15.2.1 Company Profile
15.2.2 Main Business and Automotive Fuel Tank Information
15.2.3 SWOT Analysis of Magna International
15.2.4 Magna International Automotive Fuel Tank Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Kautex Textron
15.3.1 Company Profile
15.3.2 Main Business and Automotive Fuel Tank Information
15.3.3 SWOT Analysis of Kautex Textron
15.3.4 Kautex Textron Automotive Fuel Tank Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 YAPP Automotive
15.4.1 Company Profile
15.4.2 Main Business and Automotive Fuel Tank Information
15.4.3 SWOT Analysis of YAPP Automotive
15.4.4 YAPP Automotive Automotive Fuel Tank Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 TI Fluid Systems
15.5.1 Company Profile
15.5.2 Main Business and Automotive Fuel Tank Information
15.5.3 SWOT Analysis of TI Fluid Systems
15.5.4 TI Fluid Systems Automotive Fuel Tank Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 Yachiyo Industry
15.6.1 Company Profile
15.6.2 Main Business and Automotive Fuel Tank Information
15.6.3 SWOT Analysis of Yachiyo Industry
15.6.4 Yachiyo Industry Automotive Fuel Tank Sales, Revenue, Price and Gross Margin (2020-2025)
15.7 Futaba Industrial
15.7.1 Company Profile
15.7.2 Main Business and Automotive Fuel Tank Information
15.7.3 SWOT Analysis of Futaba Industrial
15.7.4 Futaba Industrial Automotive Fuel Tank Sales, Revenue, Price and Gross Margin (2020-2025)
15.8 Hwashin
15.8.1 Company Profile
15.8.2 Main Business and Automotive Fuel Tank Information
15.8.3 SWOT Analysis of Hwashin
15.8.4 Hwashin Automotive Fuel Tank Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Research Scope Of Automotive Fuel Tank Report
Table Data Sources Of Automotive Fuel Tank Report
Table Major Assumptions Of Automotive Fuel Tank Report
Table Automotive Fuel Tank Classification
Table Automotive Fuel Tank Applications List
Table Drivers Of Automotive Fuel Tank Market
Table Restraints Of Automotive Fuel Tank Market
Table Opportunities Of Automotive Fuel Tank Market
Table Threats Of Automotive Fuel Tank Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Automotive Fuel Tank
Table Cost Structure Analysis Of Automotive Fuel Tank
Table Key End Users List
Table Latest News Of Automotive Fuel Tank Market
Table Merger And Acquisition List
Table Planned/Future Project Of Automotive Fuel Tank Market
Table Policy Of Automotive Fuel Tank Market
Table 2020-2030 Regional Export Of Automotive Fuel Tank
Table 2020-2030 Regional Import Of Automotive Fuel Tank
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 North America Automotive Fuel Tank Demand List By Application
Table 2020-2025 North America Automotive Fuel Tank Key Players Sales List
Table 2020-2025 North America Automotive Fuel Tank Key Players Market Share List
Table 2020-2030 North America Automotive Fuel Tank Demand List By Type
Table 2020-2025 North America Automotive Fuel Tank Price List By Type
Table 2020-2030 United States Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 United States Automotive Fuel Tank Import & Export List
Table 2020-2030 Canada Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Canada Automotive Fuel Tank Import & Export List
Table 2020-2030 Mexico Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Mexico Automotive Fuel Tank Import & Export List
Table 2020-2030 South America Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 South America Automotive Fuel Tank Demand List By Application
Table 2020-2025 South America Automotive Fuel Tank Key Players Sales List
Table 2020-2025 South America Automotive Fuel Tank Key Players Market Share List
Table 2020-2030 South America Automotive Fuel Tank Demand List By Type
Table 2020-2025 South America Automotive Fuel Tank Price List By Type
Table 2020-2030 Brazil Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Brazil Automotive Fuel Tank Import & Export List
Table 2020-2030 Argentina Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Argentina Automotive Fuel Tank Import & Export List
Table 2020-2030 Chile Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Chile Automotive Fuel Tank Import & Export List
Table 2020-2030 Peru Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Peru Automotive Fuel Tank Import & Export List
Table 2020-2030 Asia & Pacific Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Automotive Fuel Tank Demand List By Application
Table 2020-2025 Asia & Pacific Automotive Fuel Tank Key Players Sales List
Table 2020-2025 Asia & Pacific Automotive Fuel Tank Key Players Market Share List
Table 2020-2030 Asia & Pacific Automotive Fuel Tank Demand List By Type
Table 2020-2025 Asia & Pacific Automotive Fuel Tank Price List By Type
Table 2020-2030 China Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 China Automotive Fuel Tank Import & Export List
Table 2020-2030 India Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 India Automotive Fuel Tank Import & Export List
Table 2020-2030 Japan Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Japan Automotive Fuel Tank Import & Export List
Table 2020-2030 South Korea Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 South Korea Automotive Fuel Tank Import & Export List
Table 2020-2030 Southeast Asia Automotive Fuel Tank Market Size List
Table 2020-2030 Southeast Asia Automotive Fuel Tank Market Volume List
Table 2020-2030 Southeast Asia Automotive Fuel Tank Import List
Table 2020-2030 Southeast Asia Automotive Fuel Tank Export List
Table 2020-2030 Australia Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Australia Automotive Fuel Tank Import & Export List
Table 2020-2030 Europe Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Europe Automotive Fuel Tank Demand List By Application
Table 2020-2025 Europe Automotive Fuel Tank Key Players Sales List
Table 2020-2025 Europe Automotive Fuel Tank Key Players Market Share List
Table 2020-2030 Europe Automotive Fuel Tank Demand List By Type
Table 2020-2025 Europe Automotive Fuel Tank Price List By Type
Table 2020-2030 Germany Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Germany Automotive Fuel Tank Import & Export List
Table 2020-2030 France Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 France Automotive Fuel Tank Import & Export List
Table 2020-2030 United Kingdom Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 United Kingdom Automotive Fuel Tank Import & Export List
Table 2020-2030 Italy Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Italy Automotive Fuel Tank Import & Export List
Table 2020-2030 Spain Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Spain Automotive Fuel Tank Import & Export List
Table 2020-2030 Belgium Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Belgium Automotive Fuel Tank Import & Export List
Table 2020-2030 Netherlands Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Netherlands Automotive Fuel Tank Import & Export List
Table 2020-2030 Austria Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Austria Automotive Fuel Tank Import & Export List
Table 2020-2030 Poland Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Poland Automotive Fuel Tank Import & Export List
Table 2020-2030 Russia Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Russia Automotive Fuel Tank Import & Export List
Table 2020-2030 Mea Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Mea Automotive Fuel Tank Demand List By Application
Table 2020-2025 Mea Automotive Fuel Tank Key Players Sales List
Table 2020-2025 Mea Automotive Fuel Tank Key Players Market Share List
Table 2020-2030 Mea Automotive Fuel Tank Demand List By Type
Table 2020-2025 Mea Automotive Fuel Tank Price List By Type
Table 2020-2030 Egypt Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Egypt Automotive Fuel Tank Import & Export List
Table 2020-2030 Israel Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Israel Automotive Fuel Tank Import & Export List
Table 2020-2030 South Africa Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 South Africa Automotive Fuel Tank Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Automotive Fuel Tank Import & Export List
Table 2020-2030 Turkey Automotive Fuel Tank Market Size And Market Volume List
Table 2020-2030 Turkey Automotive Fuel Tank Import & Export List
Table 2020-2025 Global Automotive Fuel Tank Market Size List By Region
Table 2020-2025 Global Automotive Fuel Tank Market Size Share List By Region
Table 2020-2025 Global Automotive Fuel Tank Market Volume List By Region
Table 2020-2025 Global Automotive Fuel Tank Market Volume Share List By Region
Table 2020-2025 Global Automotive Fuel Tank Demand List By Application
Table 2020-2025 Global Automotive Fuel Tank Demand Market Share List By Application
Table 2020-2025 Global Automotive Fuel Tank Key Vendors Sales List
Table 2020-2025 Global Automotive Fuel Tank Key Vendors Sales Share List
Table 2020-2025 Global Automotive Fuel Tank Key Vendors Revenue List
Table 2020-2025 Global Automotive Fuel Tank Key Vendors Revenue Share List
Table 2020-2025 Global Automotive Fuel Tank Demand List By Type
Table 2020-2025 Global Automotive Fuel Tank Demand Market Share List By Type
Table 2020-2025 Regional Automotive Fuel Tank Price List
Table 2025-2030 Global Automotive Fuel Tank Market Size List By Region
Table 2025-2030 Global Automotive Fuel Tank Market Size Share List By Region
Table 2025-2030 Global Automotive Fuel Tank Market Volume List By Region
Table 2025-2030 Global Automotive Fuel Tank Market Volume Share List By Region
Table 2025-2030 Global Automotive Fuel Tank Demand List By Application
Table 2025-2030 Global Automotive Fuel Tank Demand Market Share List By Application
Table 2025-2030 Global Automotive Fuel Tank Key Vendors Sales List
Table 2025-2030 Global Automotive Fuel Tank Key Vendors Sales Share List
Table 2025-2030 Global Automotive Fuel Tank Key Vendors Revenue List
Table 2025-2030 Global Automotive Fuel Tank Key Vendors Revenue Share List
Table 2025-2030 Global Automotive Fuel Tank Demand List By Type
Table 2025-2030 Global Automotive Fuel Tank Demand Market Share List By Type
Table 2025-2030 Automotive Fuel Tank Regional Price List
Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Automotive Fuel Tank Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Automotive Fuel Tank Market Size And Cagr
Figure 2020-2030 North America Automotive Fuel Tank Market Volume And Cagr
Figure 2020-2030 South America Automotive Fuel Tank Market Size And Cagr
Figure 2020-2030 South America Automotive Fuel Tank Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Automotive Fuel Tank Market Size And Cagr
Figure 2020-2030 Asia & Pacific Automotive Fuel Tank Market Volume And Cagr
Figure 2020-2030 Europe Automotive Fuel Tank Market Size And Cagr
Figure 2020-2030 Europe Automotive Fuel Tank Market Volume And Cagr
Figure 2020-2030 Mea Automotive Fuel Tank Market Size And Cagr
Figure 2020-2030 Mea Automotive Fuel Tank Market Volume And Cagr
Figure 2020-2025 Global Automotive Fuel Tank Market Volume And Growth Rate
Figure 2020-2025 Global Automotive Fuel Tank Market Size And Growth Rate
Figure 2025-2030 Global Automotive Fuel Tank Market Volume And Growth Rate
Figure 2025-2030 Global Automotive Fuel Tank Market Size And Growth Rate
Research Methodology
- Market Estimated Methodology:
Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.
1)Top-down & Bottom-up Approach
Top-down approach uses a general market size figure and determines the percentage that the objective market represents.
Bottom-up approach size the objective market by collecting the sub-segment information.
2)Supply & Demand Approach
Supply approach is based on assessments of the size of each competitor supplying the objective market.
Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.
- Forecasting Methodology
- Numerous factors impacting the market trend are considered for forecast model:
- New technology and application in the future;
- New project planned/under contraction;
- Global and regional underlying economic growth;
- Threatens of substitute products;
- Industry expert opinion;
- Policy and Society implication.
- Analysis Tools
1)PEST Analysis
PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.
- Benefits of a PEST analysis:
- It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
- It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
- It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
- It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.
2)Porter’s Five Force Model Analysis
The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.
- Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
- Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
- Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
- Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
- Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.
3)Value Chain Analysis
Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.
4)SWOT Analysis
SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.
- Strengths describe what the player excels at and separates it from the competition
- Weaknesses stop the player from performing at its optimum level.
- Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
- Threats refer to factors that have the potential to harm the player.
- Data Sources
Primary Sources | Secondary Sources |
---|---|
Face to face/Phone Interviews with market participants, such as: Manufactures; Distributors; End-users; Experts. Online Survey |
Government/International Organization Data: Annual Report/Presentation/Fact Book Internet Source Information Industry Association Data Free/Purchased Database Market Research Report Book/Journal/News |