Sodium tert.-Amylate Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application

By: HDIN Research Published: 2025-05-11 Pages: 73
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Sodium tert.-Amylate Market Summary

Sodium tert.-Amylate is a white to off-white solid organic compound, valued for its role as a strong base in organic synthesis across multiple industries. Its high reactivity and solubility in organic solvents make it a vital component in the production of pigments, agrochemicals, pharmaceuticals, and other specialty chemicals. The Sodium tert.-Amylate industry is a niche segment, with demand driven by specialized chemical manufacturing and innovation within its end-use applications. Production necessitates careful handling due to the compound’s sensitivity to moisture and reactive nature, influencing safety standards and logistics throughout the supply chain. The global Sodium tert.-Amylate market is projected to reach a value of 10 to 20 million USD by 2025, with an expected CAGR of 3.2% to 5.2% through 2030, reflecting steady growth underpinned by its critical role in high-value applications.

Regional Market Trends
The Sodium tert.-Amylate market exhibits diverse regional trends, shaped by industrial development and sector-specific demands. Asia, spearheaded by China, holds a dominant position, with growth estimated at a CAGR of 3.5% to 5.5%. China’s robust chemical manufacturing base and expanding pharmaceutical sector fuel this growth, while India and Southeast Asian countries contribute through industrialization and agricultural advancements. North America, particularly the United States, projects a CAGR of 2.5% to 4.5%, driven by steady demand in pharmaceuticals and specialty chemicals. In Europe, key markets like Germany and France anticipate a CAGR of 2.0% to 4.0%, supported by consistent needs in chemical synthesis and manufacturing. Emerging markets in Latin America and the Middle East expect growth rates of 3.0% to 5.0%, linked to industrial expansion and infrastructure development.

Applications: Trends and Growth
Sodium tert.-Amylate supports a range of applications, including pigments, agrochemicals, pharmaceuticals, and other uses, each with distinct growth trajectories and evolving trends.
● Pigment
In the pigment sector, Sodium tert.-Amylate is utilized in producing high-performance pigments for coatings and plastics, with a projected CAGR of 3.5% to 5.5%. Growth is driven by rising demand in industrial and consumer applications, with trends leaning toward eco-friendly pigments and advanced color technologies.
● Agrochemicals
The agrochemical segment anticipates a CAGR of 3.0% to 5.0%, supported by global agricultural modernization efforts. Trends include a shift toward sustainable pest management solutions, enhancing the compound’s relevance in this field.
● Pharmaceuticals
In pharmaceuticals, Sodium tert.-Amylate serves as a key intermediate, with an expected CAGR of 3.5% to 5.5%. Growth is tied to drug development and healthcare investments, with trends focusing on innovative therapeutic agents and specialty pharmaceuticals.
● Others
Niche applications, such as specialty chemical intermediates, project a CAGR of 2.5% to 4.0%, reflecting stable but limited demand in specific industrial processes.

Key Market Players
The Sodium tert.-Amylate market features several prominent players. Evonik is a global leader, renowned for its advanced solutions in specialty chemicals. Lily Group, with a production capacity of 1,000 tons, uses Sodium tert.-Amylate internally as a catalyst for organic pigment production. Shandong Seesuns New Material Technology Co. Ltd., operating at a capacity of 200 tons, focuses on serving domestic markets. Jiangsu Anderle Biotechnology Co. Ltd. and Suparna Chemicals also play significant roles, contributing to the supply of this specialized compound.

Porter’s Five Forces Analysis
● Threat of New Entrants
The threat of new entrants is low, due to high technical barriers, specialized production requirements, and established supply chains that favor existing players.
● Bargaining Power of Suppliers
Suppliers exert moderate power, as raw material availability is stable, though price fluctuations can impact production costs.
● Bargaining Power of Buyers
Buyers hold moderate power, constrained by the compound’s specialized applications, which limit their ability to negotiate aggressively or switch suppliers.
● Threat of Substitutes
The threat of substitutes is low, as Sodium tert.-Amylate’s unique reactivity and solubility secure its position in key applications.
● Industry Rivalry
Rivalry is moderate, with competition centered on product quality, innovation, and the ability to meet specific customer needs in a niche market.

Opportunities and Challenges
● Opportunities
The market can capitalize on growing demand for pigments, agrochemicals, and pharmaceuticals, particularly in Asia’s rapidly developing economies. Innovations in sustainable chemical synthesis further enhance growth prospects.
● Challenges
Regulatory pressures, raw material price volatility, and the need for continuous production innovation present ongoing challenges, requiring adaptability from market participants.
Table of Contents
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Sodium Tert.-Amylate Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Sodium Tert.-Amylate by Region
8.2 Import of Sodium Tert.-Amylate by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Sodium Tert.-Amylate Market in North America (2020-2030)
9.1 Sodium Tert.-Amylate Market Size
9.2 Sodium Tert.-Amylate Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Sodium Tert.-Amylate Market in South America (2020-2030)
10.1 Sodium Tert.-Amylate Market Size
10.2 Sodium Tert.-Amylate Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Sodium Tert.-Amylate Market in Asia & Pacific (2020-2030)
11.1 Sodium Tert.-Amylate Market Size
11.2 Sodium Tert.-Amylate Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Asean
11.5.6 Australia
Chapter 12 Historical and Forecast Sodium Tert.-Amylate Market in Europe (2020-2030)
12.1 Sodium Tert.-Amylate Market Size
12.2 Sodium Tert.-Amylate Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Sodium Tert.-Amylate Market in MEA (2020-2030)
13.1 Sodium Tert.-Amylate Market Size
13.2 Sodium Tert.-Amylate Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Sodium Tert.-Amylate Market (2020-2030)
14.1 Sodium Tert.-Amylate Market Size
14.2 Sodium Tert.-Amylate Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Sodium Tert.-Amylate Market Forecast (2021-2026)
15.1 Sodium Tert.-Amylate Market Size Forecast
15.2 Sodium Tert.-Amylate Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Evonik
15.1.1 Company Profile
15.1.2 Main Business and Sodium tert.-Amylate Information
15.1.3 SWOT Analysis of Evonik
15.1.4 Evonik Sodium tert.-Amylate Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Lily Group
15.2.1 Company Profile
15.2.2 Main Business and Sodium tert.-Amylate Information
15.2.3 SWOT Analysis of Lily Group
15.2.4 Lily Group Sodium tert.-Amylate Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Shandong Seesuns New Material Technology Co. Ltd.
15.3.1 Company Profile
15.3.2 Main Business and Sodium tert.-Amylate Information
15.3.3 SWOT Analysis of Shandong Seesuns New Material Technology Co. Ltd.
15.3.4 Shandong Seesuns New Material Technology Co. Ltd. Sodium tert.-Amylate Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 Jiangsu Anderle Biotechnology Co. Ltd.
15.4.1 Company Profile
15.4.2 Main Business and Sodium tert.-Amylate Information
15.4.3 SWOT Analysis of Jiangsu Anderle Biotechnology Co. Ltd.
15.4.4 Jiangsu Anderle Biotechnology Co. Ltd. Sodium tert.-Amylate Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Abbreviation And Acronyms List
Table Research Scope Of Sodium Tert.-Amylate Report
Table Data Sources Of Sodium Tert.-Amylate Report
Table Major Assumptions Of Sodium Tert.-Amylate Report
Table Sodium Tert.-Amylate Classification
Table Sodium Tert.-Amylate Applications List
Table Drivers Of Sodium Tert.-Amylate Market
Table Restraints Of Sodium Tert.-Amylate Market
Table Opportunities Of Sodium Tert.-Amylate Market
Table Threats Of Sodium Tert.-Amylate Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Sodium Tert.-Amylate
Table Cost Structure Analysis Of Sodium Tert.-Amylate
Table Key End Users List
Table Latest News Of Sodium Tert.-Amylate Market
Table Merger And Acquisition List
Table Planned/Future Project Of Sodium Tert.-Amylate Market
Table Policy Of Sodium Tert.-Amylate Market
Table 2020-2030 Regional Export Of Sodium Tert.-Amylate
Table 2020-2030 Regional Import Of Sodium Tert.-Amylate
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 North America Sodium Tert.-Amylate Demand List By Application
Table 2020-2025 North America Sodium Tert.-Amylate Key Players Sales List
Table 2020-2025 North America Sodium Tert.-Amylate Key Players Market Share List
Table 2020-2030 North America Sodium Tert.-Amylate Demand List By Type
Table 2020-2025 North America Sodium Tert.-Amylate Price List By Type
Table 2020-2030 United States Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 United States Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Canada Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Canada Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Mexico Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Mexico Sodium Tert.-Amylate Import & Export List
Table 2020-2030 South America Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 South America Sodium Tert.-Amylate Demand List By Application
Table 2020-2025 South America Sodium Tert.-Amylate Key Players Sales List
Table 2020-2025 South America Sodium Tert.-Amylate Key Players Market Share List
Table 2020-2030 South America Sodium Tert.-Amylate Demand List By Type
Table 2020-2025 South America Sodium Tert.-Amylate Price List By Type
Table 2020-2030 Brazil Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Brazil Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Argentina Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Argentina Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Chile Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Chile Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Peru Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Peru Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Asia & Pacific Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Sodium Tert.-Amylate Demand List By Application
Table 2020-2025 Asia & Pacific Sodium Tert.-Amylate Key Players Sales List
Table 2020-2025 Asia & Pacific Sodium Tert.-Amylate Key Players Market Share List
Table 2020-2030 Asia & Pacific Sodium Tert.-Amylate Demand List By Type
Table 2020-2025 Asia & Pacific Sodium Tert.-Amylate Price List By Type
Table 2020-2030 China Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 China Sodium Tert.-Amylate Import & Export List
Table 2020-2030 India Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 India Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Japan Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Japan Sodium Tert.-Amylate Import & Export List
Table 2020-2030 South Korea Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 South Korea Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Southeast Asia Sodium Tert.-Amylate Market Size List
Table 2020-2030 Southeast Asia Sodium Tert.-Amylate Market Volume List
Table 2020-2030 Southeast Asia Sodium Tert.-Amylate Import List
Table 2020-2030 Southeast Asia Sodium Tert.-Amylate Export List
Table 2020-2030 Australia Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Australia Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Europe Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Europe Sodium Tert.-Amylate Demand List By Application
Table 2020-2025 Europe Sodium Tert.-Amylate Key Players Sales List
Table 2020-2025 Europe Sodium Tert.-Amylate Key Players Market Share List
Table 2020-2030 Europe Sodium Tert.-Amylate Demand List By Type
Table 2020-2025 Europe Sodium Tert.-Amylate Price List By Type
Table 2020-2030 Germany Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Germany Sodium Tert.-Amylate Import & Export List
Table 2020-2030 France Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 France Sodium Tert.-Amylate Import & Export List
Table 2020-2030 United Kingdom Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 United Kingdom Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Italy Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Italy Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Spain Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Spain Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Belgium Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Belgium Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Netherlands Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Netherlands Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Austria Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Austria Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Poland Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Poland Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Russia Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Russia Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Mea Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Mea Sodium Tert.-Amylate Demand List By Application
Table 2020-2025 Mea Sodium Tert.-Amylate Key Players Sales List
Table 2020-2025 Mea Sodium Tert.-Amylate Key Players Market Share List
Table 2020-2030 Mea Sodium Tert.-Amylate Demand List By Type
Table 2020-2025 Mea Sodium Tert.-Amylate Price List By Type
Table 2020-2030 Egypt Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Egypt Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Israel Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Israel Sodium Tert.-Amylate Import & Export List
Table 2020-2030 South Africa Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 South Africa Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Sodium Tert.-Amylate Import & Export List
Table 2020-2030 Turkey Sodium Tert.-Amylate Market Size And Market Volume List
Table 2020-2030 Turkey Sodium Tert.-Amylate Import & Export List
Table 2020-2025 Global Sodium Tert.-Amylate Market Size List By Region
Table 2020-2025 Global Sodium Tert.-Amylate Market Size Share List By Region
Table 2020-2025 Global Sodium Tert.-Amylate Market Volume List By Region
Table 2020-2025 Global Sodium Tert.-Amylate Market Volume Share List By Region
Table 2020-2025 Global Sodium Tert.-Amylate Demand List By Application
Table 2020-2025 Global Sodium Tert.-Amylate Demand Market Share List By Application
Table 2020-2025 Global Sodium Tert.-Amylate Capacity List
Table 2020-2025 Global Sodium Tert.-Amylate Key Vendors Capacity Share List
Table 2020-2025 Global Sodium Tert.-Amylate Key Vendors Production List
Table 2020-2025 Global Sodium Tert.-Amylate Key Vendors Production Share List
Table 2020-2025 Global Sodium Tert.-Amylate Key Vendors Production Value List
Table 2020-2025 Global Sodium Tert.-Amylate Key Vendors Production Value Share List
Table 2020-2025 Global Sodium Tert.-Amylate Demand List By Type
Table 2020-2025 Global Sodium Tert.-Amylate Demand Market Share List By Type
Table 2020-2025 Regional Sodium Tert.-Amylate Price List
Table 2025-2030 Global Sodium Tert.-Amylate Market Size List By Region
Table 2025-2030 Global Sodium Tert.-Amylate Market Size Share List By Region
Table 2025-2030 Global Sodium Tert.-Amylate Market Volume List By Region
Table 2025-2030 Global Sodium Tert.-Amylate Market Volume Share List By Region
Table 2025-2030 Global Sodium Tert.-Amylate Demand List By Application
Table 2025-2030 Global Sodium Tert.-Amylate Demand Market Share List By Application
Table 2025-2030 Global Sodium Tert.-Amylate Capacity List
Table 2025-2030 Global Sodium Tert.-Amylate Key Vendors Capacity Share List
Table 2025-2030 Global Sodium Tert.-Amylate Key Vendors Production List
Table 2025-2030 Global Sodium Tert.-Amylate Key Vendors Production Share List
Table 2025-2030 Global Sodium Tert.-Amylate Key Vendors Production Value List
Table 2025-2030 Global Sodium Tert.-Amylate Key Vendors Production Value Share List
Table 2025-2030 Global Sodium Tert.-Amylate Demand List By Type
Table 2025-2030 Global Sodium Tert.-Amylate Demand Market Share List By Type
Table 2025-2030 Sodium Tert.-Amylate Regional Price List

Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Sodium Tert.-Amylate Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Sodium Tert.-Amylate Market Size And Cagr
Figure 2020-2030 North America Sodium Tert.-Amylate Market Volume And Cagr
Figure 2020-2030 South America Sodium Tert.-Amylate Market Size And Cagr
Figure 2020-2030 South America Sodium Tert.-Amylate Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Sodium Tert.-Amylate Market Size And Cagr
Figure 2020-2030 Asia & Pacific Sodium Tert.-Amylate Market Volume And Cagr
Figure 2020-2030 Europe Sodium Tert.-Amylate Market Size And Cagr
Figure 2020-2030 Europe Sodium Tert.-Amylate Market Volume And Cagr
Figure 2020-2030 Mea Sodium Tert.-Amylate Market Size And Cagr
Figure 2020-2030 Mea Sodium Tert.-Amylate Market Volume And Cagr
Figure 2020-2025 Global Sodium Tert.-Amylate Capacity Production And Growth Rate
Figure 2020-2025 Global Sodium Tert.-Amylate Production Value And Growth Rate
Figure 2025-2030 Global Sodium Tert.-Amylate Capacity Production And Growth Rate
Figure 2025-2030 Global Sodium Tert.-Amylate Production Value And Growth Rate

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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