Sprinkler Machine Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type

By: HDIN Research Published: 2025-05-25 Pages: 95
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Sprinkler Machine Market Summary
Introduction
Sprinkler Machines, including monorail, double-track, and trackless translational systems, are used in environmental protection, industrial, agricultural, and other applications for efficient water distribution. The industry is characterized by its focus on water conservation, smart irrigation, and automation, driven by demand for sustainable agriculture and industrial cooling. Trends include IoT-integrated sprinklers, hybrid driplines, and energy-efficient designs, with growth fueled by climate change and water scarcity concerns.

Market Size and Growth Forecast
The global Sprinkler Machine market was valued at USD 2.8–3.7 billion in 2024, with an estimated CAGR of 5.5%–7.5% from 2025 to 2030, driven by sustainable irrigation needs.

Regional Analysis
North America grows at 5.3%–7.3%; the U.S. leads due to agriculture, emphasizing smart irrigation.
Europe achieves 5.0%–7.0% growth; Spain drives demand, focusing on water-efficient systems.
Asia Pacific records 6.0%–8.0% growth; India is a key market, with trends toward agricultural sprinklers.
Rest of the World grows at 4.8%–6.8%; Kazakhstan shows potential, prioritizing domestic production.

Application Analysis
Environmental Protection Industry expands at 5.3%–7.3%; it dominates dust control, with trends favoring automated systems.
Industrial Industry grows at 5.5%–7.5%; it supports cooling, emphasizing energy efficiency.
Agricultural rises at 5.8%–7.8%; it drives crop irrigation, focusing on water conservation.
Others expand at 5.0%–7.0%; they include landscaping, emphasizing smart sprinklers.

Type Analysis
Monorail Translation Sprinkler expands at 5.3%–7.3%; it suits small farms, with trends favoring cost-efficiency.
Double-Track Translational Sprinkler grows at 5.5%–7.5%; it supports large fields, emphasizing automation.
Trackless Translational Sprinkler rises at 5.8%–7.8%; it drives precision irrigation, focusing on IoT integration.

Key Market Players
Rain Bird Corporation, based in Azusa, California, USA, is a leader in sprinkler machines, offering IoT-integrated systems for agriculture. Its products are known for water conservation and smart controls.
Nelson Irrigation Corporation, headquartered in Walla Walla, Washington, USA, specializes in double-track sprinklers for industrial cooling, with a focus on durability.
Lindsay Corporation, from Omaha, Nebraska, USA, provides trackless sprinklers for large farms, emphasizing automation and precision.
Valmont Industries, based in Omaha, Nebraska, USA, produces high-performance sprinklers for agriculture, known for their energy efficiency and scalability.
Reinke Manufacturing, headquartered in Deshler, Nebraska, USA, offers cost-effective monorail sprinklers, focusing on small-scale farming.
Jain Irrigation Systems, from Jalgaon, India, supplies innovative sprinklers for environmental protection, emphasizing hybrid driplines.
Netafim, based in Tel Aviv, Israel, provides smart sprinklers for agriculture, with a focus on water-efficient designs.

Porter’s Five Forces Analysis
● The threat of new entrants is moderate; technical expertise and capital costs deter entry, but demand attracts niche players.
● The threat of substitutes is moderate; drip irrigation competes, but sprinklers offer uniform coverage.
● Buyer power is moderate; farmers demand efficiency, but large buyers negotiate pricing.
● Supplier power is low; components are widely available, reducing supplier leverage.
● Competitive rivalry is high; companies differentiate through smart and water-efficient designs.

Market Opportunities and Challenges
Opportunities
● Growing water scarcity drives sprinkler demand.
● Smart and IoT-integrated sprinklers enhance market growth.
● Emerging markets offer expansion as agriculture modernizes in Asia.
Challenges
● High installation costs limit adoption in small farms.
● Regulatory scrutiny on water use increases compliance costs.
● Maintenance complexity hinders advanced sprinkler use.

Growth Trend Analysis
The Sprinkler Machine market is growing steadily, driven by irrigation needs. On August 29, 2024, Aliaxis acquired Johnson Controls’ CPVC pipe business for sprinklers, enhancing system portfolios. Orbia’s Netafim unveiled the world’s first hybrid dripline on February 11, 2025, boosting irrigation efficiency. Kazakhstan’s SU BEREKE brand produced 30 sprinkler units in 2024, announced on February 27, 2025, reducing water use by 30%–40%. Quattroservices Oy’s acquisition of PaloControl’s sprinkler expertise on March 14, 2025, and Rain Bird’s acquisition of OtO Inc. on April 21, 2025, align with a projected CAGR of 5.5%–7.5% through 2030.
Table of Contents
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Sprinkler Machine Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Sprinkler Machine by Region
8.2 Import of Sprinkler Machine by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Sprinkler Machine Market in North America (2020-2030)
9.1 Sprinkler Machine Market Size
9.2 Sprinkler Machine Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Sprinkler Machine Market in South America (2020-2030)
10.1 Sprinkler Machine Market Size
10.2 Sprinkler Machine Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Sprinkler Machine Market in Asia & Pacific (2020-2030)
11.1 Sprinkler Machine Market Size
11.2 Sprinkler Machine Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Southest Asia
11.5.6 Australia
Chapter 12 Historical and Forecast Sprinkler Machine Market in Europe (2020-2030)
12.1 Sprinkler Machine Market Size
12.2 Sprinkler Machine Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Sprinkler Machine Market in MEA (2020-2030)
13.1 Sprinkler Machine Market Size
13.2 Sprinkler Machine Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Sprinkler Machine Market (2020-2025)
14.1 Sprinkler Machine Market Size
14.2 Sprinkler Machine Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Sprinkler Machine Market Forecast (2025-2030)
15.1 Sprinkler Machine Market Size Forecast
15.2 Sprinkler Machine Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Rain Bird Corporation
15.1.1 Company Profile
15.1.2 Main Business and Sprinkler Machine Information
15.1.3 SWOT Analysis of Rain Bird Corporation
15.1.4 Rain Bird Corporation Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Nelson Irrigation Corporation
15.2.1 Company Profile
15.2.2 Main Business and Sprinkler Machine Information
15.2.3 SWOT Analysis of Nelson Irrigation Corporation
15.2.4 Nelson Irrigation Corporation Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Lindsay Corporation
15.3.1 Company Profile
15.3.2 Main Business and Sprinkler Machine Information
15.3.3 SWOT Analysis of Lindsay Corporation
15.3.4 Lindsay Corporation Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 Valmont Industries
15.4.1 Company Profile
15.4.2 Main Business and Sprinkler Machine Information
15.4.3 SWOT Analysis of Valmont Industries
15.4.4 Valmont Industries Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Reinke Manufacturing
15.5.1 Company Profile
15.5.2 Main Business and Sprinkler Machine Information
15.5.3 SWOT Analysis of Reinke Manufacturing
15.5.4 Reinke Manufacturing Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 T-L Irrigation
15.6.1 Company Profile
15.6.2 Main Business and Sprinkler Machine Information
15.6.3 SWOT Analysis of T-L Irrigation
15.6.4 T-L Irrigation Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
15.7 Jain Irrigation Systems
15.7.1 Company Profile
15.7.2 Main Business and Sprinkler Machine Information
15.7.3 SWOT Analysis of Jain Irrigation Systems
15.7.4 Jain Irrigation Systems Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
15.8 Netafim
15.8.1 Company Profile
15.8.2 Main Business and Sprinkler Machine Information
15.8.3 SWOT Analysis of Netafim
15.8.4 Netafim Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
15.9 Rivulis Irrigation
15.9.1 Company Profile
15.9.2 Main Business and Sprinkler Machine Information
15.9.3 SWOT Analysis of Rivulis Irrigation
15.9.4 Rivulis Irrigation Sprinkler Machine Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Abbreviation And Acronyms List
Table Research Scope Of Sprinkler Machine Report
Table Data Sources Of Sprinkler Machine Report
Table Major Assumptions Of Sprinkler Machine Report
Table Sprinkler Machine Classification
Table Sprinkler Machine Applications List
Table Drivers Of Sprinkler Machine Market
Table Restraints Of Sprinkler Machine Market
Table Opportunities Of Sprinkler Machine Market
Table Threats Of Sprinkler Machine Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Sprinkler Machine
Table Cost Structure Analysis Of Sprinkler Machine
Table Key End Users List
Table Latest News Of Sprinkler Machine Market
Table Merger And Acquisition List
Table Planned/Future Project Of Sprinkler Machine Market
Table Policy Of Sprinkler Machine Market
Table 2020-2030 Regional Export Of Sprinkler Machine
Table 2020-2030 Regional Import Of Sprinkler Machine
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 North America Sprinkler Machine Demand List By Application
Table 2020-2025 North America Sprinkler Machine Key Players Sales List
Table 2020-2025 North America Sprinkler Machine Key Players Market Share List
Table 2020-2030 North America Sprinkler Machine Demand List By Type
Table 2020-2025 North America Sprinkler Machine Price List By Type
Table 2020-2030 United States Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 United States Sprinkler Machine Import & Export List
Table 2020-2030 Canada Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Canada Sprinkler Machine Import & Export List
Table 2020-2030 Mexico Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Mexico Sprinkler Machine Import & Export List
Table 2020-2030 South America Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 South America Sprinkler Machine Demand List By Application
Table 2020-2025 South America Sprinkler Machine Key Players Sales List
Table 2020-2025 South America Sprinkler Machine Key Players Market Share List
Table 2020-2030 South America Sprinkler Machine Demand List By Type
Table 2020-2025 South America Sprinkler Machine Price List By Type
Table 2020-2030 Brazil Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Brazil Sprinkler Machine Import & Export List
Table 2020-2030 Argentina Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Argentina Sprinkler Machine Import & Export List
Table 2020-2030 Chile Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Chile Sprinkler Machine Import & Export List
Table 2020-2030 Peru Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Peru Sprinkler Machine Import & Export List
Table 2020-2030 Asia & Pacific Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Sprinkler Machine Demand List By Application
Table 2020-2025 Asia & Pacific Sprinkler Machine Key Players Sales List
Table 2020-2025 Asia & Pacific Sprinkler Machine Key Players Market Share List
Table 2020-2030 Asia & Pacific Sprinkler Machine Demand List By Type
Table 2020-2025 Asia & Pacific Sprinkler Machine Price List By Type
Table 2020-2030 China Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 China Sprinkler Machine Import & Export List
Table 2020-2030 India Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 India Sprinkler Machine Import & Export List
Table 2020-2030 Japan Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Japan Sprinkler Machine Import & Export List
Table 2020-2030 South Korea Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 South Korea Sprinkler Machine Import & Export List
Table 2020-2030 Southeast Asia Sprinkler Machine Market Size List
Table 2020-2030 Southeast Asia Sprinkler Machine Market Volume List
Table 2020-2030 Southeast Asia Sprinkler Machine Import List
Table 2020-2030 Southeast Asia Sprinkler Machine Export List
Table 2020-2030 Australia Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Australia Sprinkler Machine Import & Export List
Table 2020-2030 Europe Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Europe Sprinkler Machine Demand List By Application
Table 2020-2025 Europe Sprinkler Machine Key Players Sales List
Table 2020-2025 Europe Sprinkler Machine Key Players Market Share List
Table 2020-2030 Europe Sprinkler Machine Demand List By Type
Table 2020-2025 Europe Sprinkler Machine Price List By Type
Table 2020-2030 Germany Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Germany Sprinkler Machine Import & Export List
Table 2020-2030 France Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 France Sprinkler Machine Import & Export List
Table 2020-2030 United Kingdom Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 United Kingdom Sprinkler Machine Import & Export List
Table 2020-2030 Italy Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Italy Sprinkler Machine Import & Export List
Table 2020-2030 Spain Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Spain Sprinkler Machine Import & Export List
Table 2020-2030 Belgium Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Belgium Sprinkler Machine Import & Export List
Table 2020-2030 Netherlands Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Netherlands Sprinkler Machine Import & Export List
Table 2020-2030 Austria Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Austria Sprinkler Machine Import & Export List
Table 2020-2030 Poland Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Poland Sprinkler Machine Import & Export List
Table 2020-2030 Russia Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Russia Sprinkler Machine Import & Export List
Table 2020-2030 Mea Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Mea Sprinkler Machine Demand List By Application
Table 2020-2025 Mea Sprinkler Machine Key Players Sales List
Table 2020-2025 Mea Sprinkler Machine Key Players Market Share List
Table 2020-2030 Mea Sprinkler Machine Demand List By Type
Table 2020-2025 Mea Sprinkler Machine Price List By Type
Table 2020-2030 Egypt Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Egypt Sprinkler Machine Import & Export List
Table 2020-2030 Israel Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Israel Sprinkler Machine Import & Export List
Table 2020-2030 South Africa Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 South Africa Sprinkler Machine Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Sprinkler Machine Import & Export List
Table 2020-2030 Turkey Sprinkler Machine Market Size And Market Volume List
Table 2020-2030 Turkey Sprinkler Machine Import & Export List
Table 2020-2025 Global Sprinkler Machine Market Size List By Region
Table 2020-2025 Global Sprinkler Machine Market Size Share List By Region
Table 2020-2025 Global Sprinkler Machine Market Volume List By Region
Table 2020-2025 Global Sprinkler Machine Market Volume Share List By Region
Table 2020-2025 Global Sprinkler Machine Demand List By Application
Table 2020-2025 Global Sprinkler Machine Demand Market Share List By Application
Table 2020-2025 Global Sprinkler Machine Key Vendors Sales List
Table 2020-2025 Global Sprinkler Machine Key Vendors Sales Share List
Table 2020-2025 Global Sprinkler Machine Key Vendors Revenue List
Table 2020-2025 Global Sprinkler Machine Key Vendors Revenue Share List
Table 2020-2025 Global Sprinkler Machine Demand List By Type
Table 2020-2025 Global Sprinkler Machine Demand Market Share List By Type
Table 2020-2025 Regional Sprinkler Machine Price List
Table 2025-2030 Global Sprinkler Machine Market Size List By Region
Table 2025-2030 Global Sprinkler Machine Market Size Share List By Region
Table 2025-2030 Global Sprinkler Machine Market Volume List By Region
Table 2025-2030 Global Sprinkler Machine Market Volume Share List By Region
Table 2025-2030 Global Sprinkler Machine Demand List By Application
Table 2025-2030 Global Sprinkler Machine Demand Market Share List By Application
Table 2025-2030 Global Sprinkler Machine Key Vendors Sales List
Table 2025-2030 Global Sprinkler Machine Key Vendors Sales Share List
Table 2025-2030 Global Sprinkler Machine Key Vendors Revenue List
Table 2025-2030 Global Sprinkler Machine Key Vendors Revenue Share List
Table 2025-2030 Global Sprinkler Machine Demand List By Type
Table 2025-2030 Global Sprinkler Machine Demand Market Share List By Type
Table 2025-2030 Sprinkler Machine Regional Price List

Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Sprinkler Machine Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Sprinkler Machine Market Size And Cagr
Figure 2020-2030 North America Sprinkler Machine Market Volume And Cagr
Figure 2020-2030 South America Sprinkler Machine Market Size And Cagr
Figure 2020-2030 South America Sprinkler Machine Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Sprinkler Machine Market Size And Cagr
Figure 2020-2030 Asia & Pacific Sprinkler Machine Market Volume And Cagr
Figure 2020-2030 Europe Sprinkler Machine Market Size And Cagr
Figure 2020-2030 Europe Sprinkler Machine Market Volume And Cagr
Figure 2020-2030 Mea Sprinkler Machine Market Size And Cagr
Figure 2020-2030 Mea Sprinkler Machine Market Volume And Cagr
Figure 2020-2025 Global Sprinkler Machine Market Volume And Growth Rate
Figure 2020-2025 Global Sprinkler Machine Market Size And Growth Rate
Figure 2025-2030 Global Sprinkler Machine Market Volume And Growth Rate
Figure 2025-2030 Global Sprinkler Machine Market Size And Growth Rate

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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