Curling Iron Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type

By: HDIN Research Published: 2025-06-15 Pages: 85
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Curling Irons Market Summary
Introduction and Market Overview
Curling irons, versatile hairstyling tools, are driven by the global fashion and beauty industry’s 10% growth through social media in 2023, fueled by 4.9 billion users sharing styling tutorials and trends. Urbanization, with rising demand for personalized beauty solutions, amplifies their appeal among style-conscious consumers. Technological innovations, such as smart temperature controls and ceramic coatings, reduce hair damage, aligning with consumer preferences for low-heat styling tools. E-commerce, growing 9% in 2024, enhances accessibility through platforms like Amazon and Sephora, while beauty influencers on platforms like TikTok and Instagram promote curling iron techniques to younger audiences. The global curling irons market is estimated at USD 2.0-4.0 billion in 2025, with a CAGR of 4%-8% through 2030, propelled by beauty trends, technological advancements, and digital marketing.

Regional Market Trends
 Asia Pacific: China, India, and Japan lead with vibrant beauty trends and urban consumer bases.
 North America: The U.S. and Canada focus on premium and innovative curling irons.
 Europe: Germany, France, and the UK see demand for low-damage and eco-friendly styling tools.
 Rest of the World: Brazil and South Africa expand with growing beauty consciousness.

Distribution Channel Analysis
 Supermarkets & Hypermarkets: Expected growth of 4%-8%, offering affordable access. Trends focus on in-store styling tool displays.
 Convenience Stores: Projected growth of 3%-7%, targeting impulse purchases. Trends emphasize compact, entry-level products.
 Online: Anticipated growth of 5%-9%, driven by e-commerce platforms. Trends include influencer-driven promotions and bundled offers.

Type Analysis
 Curling Tongs: Anticipated growth of 4%-8%, valued for versatility and precision. Trends focus on adjustable heat settings and ergonomic designs.
 Curling Wands: Expected growth of 5%-9%, preferred for natural, loose curls. Trends emphasize cordless and travel-friendly options.
 Others: Projected growth of 3%-7%, including multi-functional styling tools. Trends highlight hybrid innovations for diverse hairstyles.

Key Market Players
 Conair: Offers a wide range of affordable curling irons for home use.
 Philips: Markets innovative curling irons with smart heat technology.
 Helen of Troy: Supplies premium curling irons under brands like Hot Tools.
 Dyson: Provides high-end curling irons with advanced heat protection features.
 Revlon: Distributes versatile curling irons for diverse styling needs.

Porter’s Five Forces Analysis
 Threat of New Entrants: Moderate, as low manufacturing costs allow entry, but brand loyalty and technological innovation create barriers.
 Threat of Substitutes: Moderate, with flat irons, hot rollers, and chemical styling methods as alternatives.
 Bargaining Power of Buyers: High, due to abundant options and price sensitivity in beauty markets.
 Bargaining Power of Suppliers: Low, with plentiful materials for heating elements and coatings.
 Competitive Rivalry: High, driven by innovation in low-damage technology, premium branding, and influencer marketing.

Market Opportunities and Challenges
Opportunities:
 Leveraging 10% growth in the fashion and beauty industry via social media.
 Addressing urban demand for personalized hairstyling solutions.
 Capitalizing on consumer preference for low-damage styling tools.
 Utilizing 4.9 billion social media users and 9% e-commerce growth.
 Innovating with smart, cordless, and eco-friendly curling irons.
 Expanding into emerging beauty markets like India and Brazil.
Challenges:
 Competing with alternative styling tools and natural styling methods.
 High costs of developing advanced, low-damage technologies.
 Addressing consumer concerns about heat damage and tool durability.
 Navigating electrical safety regulations across regions.
 Managing supply chain disruptions for advanced components.
Table of Contents
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Curling Iron Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Curling Iron by Region
8.2 Import of Curling Iron by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Curling Iron Market in North America (2020-2030)
9.1 Curling Iron Market Size
9.2 Curling Iron Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Curling Iron Market in South America (2020-2030)
10.1 Curling Iron Market Size
10.2 Curling Iron Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Curling Iron Market in Asia & Pacific (2020-2030)
11.1 Curling Iron Market Size
11.2 Curling Iron Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Southest Asia
11.5.6 Australia
Chapter 12 Historical and Forecast Curling Iron Market in Europe (2020-2030)
12.1 Curling Iron Market Size
12.2 Curling Iron Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Curling Iron Market in MEA (2020-2030)
13.1 Curling Iron Market Size
13.2 Curling Iron Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Curling Iron Market (2020-2025)
14.1 Curling Iron Market Size
14.2 Curling Iron Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Curling Iron Market Forecast (2025-2030)
15.1 Curling Iron Market Size Forecast
15.2 Curling Iron Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Conair
15.1.1 Company Profile
15.1.2 Main Business and Curling Iron Information
15.1.3 SWOT Analysis of Conair
15.1.4 Conair Curling Iron Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Philips
15.2.1 Company Profile
15.2.2 Main Business and Curling Iron Information
15.2.3 SWOT Analysis of Philips
15.2.4 Philips Curling Iron Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Helen of Troy
15.3.1 Company Profile
15.3.2 Main Business and Curling Iron Information
15.3.3 SWOT Analysis of Helen of Troy
15.3.4 Helen of Troy Curling Iron Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 LUNATA BEAUTY
15.4.1 Company Profile
15.4.2 Main Business and Curling Iron Information
15.4.3 SWOT Analysis of LUNATA BEAUTY
15.4.4 LUNATA BEAUTY Curling Iron Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Spectrum Brands
15.5.1 Company Profile
15.5.2 Main Business and Curling Iron Information
15.5.3 SWOT Analysis of Spectrum Brands
15.5.4 Spectrum Brands Curling Iron Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 Dyson
15.6.1 Company Profile
15.6.2 Main Business and Curling Iron Information
15.6.3 SWOT Analysis of Dyson
15.6.4 Dyson Curling Iron Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Abbreviation And Acronyms List
Table Research Scope Of Curling Iron Report
Table Data Sources Of Curling Iron Report
Table Major Assumptions Of Curling Iron Report
Table Curling Iron Classification
Table Curling Iron Applications List
Table Drivers Of Curling Iron Market
Table Restraints Of Curling Iron Market
Table Opportunities Of Curling Iron Market
Table Threats Of Curling Iron Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Curling Iron
Table Cost Structure Analysis Of Curling Iron
Table Key End Users List
Table Latest News Of Curling Iron Market
Table Merger And Acquisition List
Table Planned/Future Project Of Curling Iron Market
Table Policy Of Curling Iron Market
Table 2020-2030 Regional Export Of Curling Iron
Table 2020-2030 Regional Import Of Curling Iron
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Curling Iron Market Size And Market Volume List
Table 2020-2030 North America Curling Iron Demand List By Application
Table 2020-2025 North America Curling Iron Key Players Sales List
Table 2020-2025 North America Curling Iron Key Players Market Share List
Table 2020-2030 North America Curling Iron Demand List By Type
Table 2020-2025 North America Curling Iron Price List By Type
Table 2020-2030 United States Curling Iron Market Size And Market Volume List
Table 2020-2030 United States Curling Iron Import & Export List
Table 2020-2030 Canada Curling Iron Market Size And Market Volume List
Table 2020-2030 Canada Curling Iron Import & Export List
Table 2020-2030 Mexico Curling Iron Market Size And Market Volume List
Table 2020-2030 Mexico Curling Iron Import & Export List
Table 2020-2030 South America Curling Iron Market Size And Market Volume List
Table 2020-2030 South America Curling Iron Demand List By Application
Table 2020-2025 South America Curling Iron Key Players Sales List
Table 2020-2025 South America Curling Iron Key Players Market Share List
Table 2020-2030 South America Curling Iron Demand List By Type
Table 2020-2025 South America Curling Iron Price List By Type
Table 2020-2030 Brazil Curling Iron Market Size And Market Volume List
Table 2020-2030 Brazil Curling Iron Import & Export List
Table 2020-2030 Argentina Curling Iron Market Size And Market Volume List
Table 2020-2030 Argentina Curling Iron Import & Export List
Table 2020-2030 Chile Curling Iron Market Size And Market Volume List
Table 2020-2030 Chile Curling Iron Import & Export List
Table 2020-2030 Peru Curling Iron Market Size And Market Volume List
Table 2020-2030 Peru Curling Iron Import & Export List
Table 2020-2030 Asia & Pacific Curling Iron Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Curling Iron Demand List By Application
Table 2020-2025 Asia & Pacific Curling Iron Key Players Sales List
Table 2020-2025 Asia & Pacific Curling Iron Key Players Market Share List
Table 2020-2030 Asia & Pacific Curling Iron Demand List By Type
Table 2020-2025 Asia & Pacific Curling Iron Price List By Type
Table 2020-2030 China Curling Iron Market Size And Market Volume List
Table 2020-2030 China Curling Iron Import & Export List
Table 2020-2030 India Curling Iron Market Size And Market Volume List
Table 2020-2030 India Curling Iron Import & Export List
Table 2020-2030 Japan Curling Iron Market Size And Market Volume List
Table 2020-2030 Japan Curling Iron Import & Export List
Table 2020-2030 South Korea Curling Iron Market Size And Market Volume List
Table 2020-2030 South Korea Curling Iron Import & Export List
Table 2020-2030 Southeast Asia Curling Iron Market Size List
Table 2020-2030 Southeast Asia Curling Iron Market Volume List
Table 2020-2030 Southeast Asia Curling Iron Import List
Table 2020-2030 Southeast Asia Curling Iron Export List
Table 2020-2030 Australia Curling Iron Market Size And Market Volume List
Table 2020-2030 Australia Curling Iron Import & Export List
Table 2020-2030 Europe Curling Iron Market Size And Market Volume List
Table 2020-2030 Europe Curling Iron Demand List By Application
Table 2020-2025 Europe Curling Iron Key Players Sales List
Table 2020-2025 Europe Curling Iron Key Players Market Share List
Table 2020-2030 Europe Curling Iron Demand List By Type
Table 2020-2025 Europe Curling Iron Price List By Type
Table 2020-2030 Germany Curling Iron Market Size And Market Volume List
Table 2020-2030 Germany Curling Iron Import & Export List
Table 2020-2030 France Curling Iron Market Size And Market Volume List
Table 2020-2030 France Curling Iron Import & Export List
Table 2020-2030 United Kingdom Curling Iron Market Size And Market Volume List
Table 2020-2030 United Kingdom Curling Iron Import & Export List
Table 2020-2030 Italy Curling Iron Market Size And Market Volume List
Table 2020-2030 Italy Curling Iron Import & Export List
Table 2020-2030 Spain Curling Iron Market Size And Market Volume List
Table 2020-2030 Spain Curling Iron Import & Export List
Table 2020-2030 Belgium Curling Iron Market Size And Market Volume List
Table 2020-2030 Belgium Curling Iron Import & Export List
Table 2020-2030 Netherlands Curling Iron Market Size And Market Volume List
Table 2020-2030 Netherlands Curling Iron Import & Export List
Table 2020-2030 Austria Curling Iron Market Size And Market Volume List
Table 2020-2030 Austria Curling Iron Import & Export List
Table 2020-2030 Poland Curling Iron Market Size And Market Volume List
Table 2020-2030 Poland Curling Iron Import & Export List
Table 2020-2030 Russia Curling Iron Market Size And Market Volume List
Table 2020-2030 Russia Curling Iron Import & Export List
Table 2020-2030 Mea Curling Iron Market Size And Market Volume List
Table 2020-2030 Mea Curling Iron Demand List By Application
Table 2020-2025 Mea Curling Iron Key Players Sales List
Table 2020-2025 Mea Curling Iron Key Players Market Share List
Table 2020-2030 Mea Curling Iron Demand List By Type
Table 2020-2025 Mea Curling Iron Price List By Type
Table 2020-2030 Egypt Curling Iron Market Size And Market Volume List
Table 2020-2030 Egypt Curling Iron Import & Export List
Table 2020-2030 Israel Curling Iron Market Size And Market Volume List
Table 2020-2030 Israel Curling Iron Import & Export List
Table 2020-2030 South Africa Curling Iron Market Size And Market Volume List
Table 2020-2030 South Africa Curling Iron Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Curling Iron Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Curling Iron Import & Export List
Table 2020-2030 Turkey Curling Iron Market Size And Market Volume List
Table 2020-2030 Turkey Curling Iron Import & Export List
Table 2020-2025 Global Curling Iron Market Size List By Region
Table 2020-2025 Global Curling Iron Market Size Share List By Region
Table 2020-2025 Global Curling Iron Market Volume List By Region
Table 2020-2025 Global Curling Iron Market Volume Share List By Region
Table 2020-2025 Global Curling Iron Demand List By Application
Table 2020-2025 Global Curling Iron Demand Market Share List By Application
Table 2020-2025 Global Curling Iron Key Vendors Sales List
Table 2020-2025 Global Curling Iron Key Vendors Sales Share List
Table 2020-2025 Global Curling Iron Key Vendors Revenue List
Table 2020-2025 Global Curling Iron Key Vendors Revenue Share List
Table 2020-2025 Global Curling Iron Demand List By Type
Table 2020-2025 Global Curling Iron Demand Market Share List By Type
Table 2020-2025 Regional Curling Iron Price List
Table 2025-2030 Global Curling Iron Market Size List By Region
Table 2025-2030 Global Curling Iron Market Size Share List By Region
Table 2025-2030 Global Curling Iron Market Volume List By Region
Table 2025-2030 Global Curling Iron Market Volume Share List By Region
Table 2025-2030 Global Curling Iron Demand List By Application
Table 2025-2030 Global Curling Iron Demand Market Share List By Application
Table 2025-2030 Global Curling Iron Key Vendors Sales List
Table 2025-2030 Global Curling Iron Key Vendors Sales Share List
Table 2025-2030 Global Curling Iron Key Vendors Revenue List
Table 2025-2030 Global Curling Iron Key Vendors Revenue Share List
Table 2025-2030 Global Curling Iron Demand List By Type
Table 2025-2030 Global Curling Iron Demand Market Share List By Type
Table 2025-2030 Curling Iron Regional Price List

Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Curling Iron Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Curling Iron Market Size And Cagr
Figure 2020-2030 North America Curling Iron Market Volume And Cagr
Figure 2020-2030 South America Curling Iron Market Size And Cagr
Figure 2020-2030 South America Curling Iron Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Curling Iron Market Size And Cagr
Figure 2020-2030 Asia & Pacific Curling Iron Market Volume And Cagr
Figure 2020-2030 Europe Curling Iron Market Size And Cagr
Figure 2020-2030 Europe Curling Iron Market Volume And Cagr
Figure 2020-2030 Mea Curling Iron Market Size And Cagr
Figure 2020-2030 Mea Curling Iron Market Volume And Cagr
Figure 2020-2025 Global Curling Iron Market Volume And Growth Rate
Figure 2020-2025 Global Curling Iron Market Size And Growth Rate
Figure 2025-2030 Global Curling Iron Market Volume And Growth Rate
Figure 2025-2030 Global Curling Iron Market Size And Growth Rate

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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