Functional Chewing Gum Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type

By: HDIN Research Published: 2025-06-15 Pages: 89
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Functional Chewing Gums Market Summary
Introduction and Market Overview
Functional chewing gums, infused with active ingredients like xylitol, caffeine, or CBD, cater to health-conscious and fast-paced consumers, with 60% of global consumers prioritizing healthy snacks. The global urban population of 4.4 billion in 2023 drives demand for convenient, health-focused products like NeuroGum. With 3.5 billion people affected by oral diseases, xylitol-based gums like Wrigley’s Orbit promote oral health. The functional food market grew 8% in 2023, boosting demand for products like Zed Candy. E-commerce and social media, with a 9% e-commerce growth in 2024, enhance market reach. The global functional chewing gums market is estimated at USD 1.1-2.0 billion in 2025, with a CAGR of 7%-11% through 2030.

Regional Market Trends
 North America: The U.S. leads with strong demand for oral health and energy-boosting gums.
 Europe: The UK and Germany focus on health-oriented chewing gums.
 Asia Pacific: Japan and China see growth in functional products.
 Rest of the World: Brazil and South Africa expand due to wellness trends.

Distribution Channel Analysis
 Hypermarkets & Supermarkets: Expected growth of 6%-10%, driven by mass retail.
 Convenience Stores: Projected growth of 5.5%-9.5%, offering grab-and-go options.
 Online: Anticipated growth of 8%-12%, fueled by e-commerce platforms.
 Others: Expected growth of 5%-9%, including specialty stores.

Type Analysis
 Smoking Cessation: Expected growth of 6.5%-10.5%, driven by products like Nicorette.
 Oral Health: Projected growth of 7.5%-11.5%, led by xylitol-based gums.
 Fitness & Well-being: Anticipated growth of 7%-11%, including energy-boosting gums.
 Others: Expected growth of 6%-10%, covering niche products.

Key Market Players
 CAFOSA: Produces functional gum bases.
 Haleon Group: Markets Nicorette for smoking cessation.
 Mars: Offers Wrigley’s Orbit for oral health.
 LOTTE: Provides health-focused chewing gums.
 Perfetti Van Melle: Specializes in innovative gum formulations.

Porter’s Five Forces Analysis
 Threat of New Entrants: Moderate, due to formulation complexity and brand loyalty.
 Threat of Substitutes: High, with candies and supplements as alternatives.
 Bargaining Power of Buyers: Moderate, with diverse options available.
 Bargaining Power of Suppliers: Low, with multiple ingredient suppliers.
 Competitive Rivalry: High, driven by innovation and branding.

 Market Opportunities and Challenges
Opportunities:
 Addressing health-conscious consumer demand.
 Leveraging 3.5 billion oral disease cases for xylitol gums.
 Capitalizing on 8% functional food market growth.
 Benefiting from 9% e-commerce growth.
 Innovating with new functional ingredients.
Challenges:
 Regulatory scrutiny on health claims.
 Competition from alternative snacks.
 High marketing costs.
 Limited awareness in emerging markets.
 Supply chain complexities.
Table of Contents
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Functional Chewing Gum Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Functional Chewing Gum by Region
8.2 Import of Functional Chewing Gum by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Functional Chewing Gum Market in North America (2020-2030)
9.1 Functional Chewing Gum Market Size
9.2 Functional Chewing Gum Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Functional Chewing Gum Market in South America (2020-2030)
10.1 Functional Chewing Gum Market Size
10.2 Functional Chewing Gum Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Functional Chewing Gum Market in Asia & Pacific (2020-2030)
11.1 Functional Chewing Gum Market Size
11.2 Functional Chewing Gum Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Southest Asia
11.5.6 Australia
Chapter 12 Historical and Forecast Functional Chewing Gum Market in Europe (2020-2030)
12.1 Functional Chewing Gum Market Size
12.2 Functional Chewing Gum Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Functional Chewing Gum Market in MEA (2020-2030)
13.1 Functional Chewing Gum Market Size
13.2 Functional Chewing Gum Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Functional Chewing Gum Market (2020-2025)
14.1 Functional Chewing Gum Market Size
14.2 Functional Chewing Gum Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Functional Chewing Gum Market Forecast (2025-2030)
15.1 Functional Chewing Gum Market Size Forecast
15.2 Functional Chewing Gum Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 CAFOSA
15.1.1 Company Profile
15.1.2 Main Business and Functional Chewing Gum Information
15.1.3 SWOT Analysis of CAFOSA
15.1.4 CAFOSA Functional Chewing Gum Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Haleon Group of Companies (Nicorette)
15.2.1 Company Profile
15.2.2 Main Business and Functional Chewing Gum Information
15.2.3 SWOT Analysis of Haleon Group of Companies (Nicorette)
15.2.4 Haleon Group of Companies (Nicorette) Functional Chewing Gum Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Gumlink Confectionery Company
15.3.1 Company Profile
15.3.2 Main Business and Functional Chewing Gum Information
15.3.3 SWOT Analysis of Gumlink Confectionery Company
15.3.4 Gumlink Confectionery Company Functional Chewing Gum Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 LOTTE
15.4.1 Company Profile
15.4.2 Main Business and Functional Chewing Gum Information
15.4.3 SWOT Analysis of LOTTE
15.4.4 LOTTE Functional Chewing Gum Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Mars
15.5.1 Company Profile
15.5.2 Main Business and Functional Chewing Gum Information
15.5.3 SWOT Analysis of Mars
15.5.4 Mars Functional Chewing Gum Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 Ainsworth Dental (Miradent)
15.6.1 Company Profile
15.6.2 Main Business and Functional Chewing Gum Information
15.6.3 SWOT Analysis of Ainsworth Dental (Miradent)
15.6.4 Ainsworth Dental (Miradent) Functional Chewing Gum Sales, Revenue, Price and Gross Margin (2020-2025)
15.7 Liquid Core Store
15.7.1 Company Profile
15.7.2 Main Business and Functional Chewing Gum Information
15.7.3 SWOT Analysis of Liquid Core Store
15.7.4 Liquid Core Store Functional Chewing Gum Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Abbreviation And Acronyms List
Table Research Scope Of Functional Chewing Gum Report
Table Data Sources Of Functional Chewing Gum Report
Table Major Assumptions Of Functional Chewing Gum Report
Table Functional Chewing Gum Classification
Table Functional Chewing Gum Applications List
Table Drivers Of Functional Chewing Gum Market
Table Restraints Of Functional Chewing Gum Market
Table Opportunities Of Functional Chewing Gum Market
Table Threats Of Functional Chewing Gum Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Functional Chewing Gum
Table Cost Structure Analysis Of Functional Chewing Gum
Table Key End Users List
Table Latest News Of Functional Chewing Gum Market
Table Merger And Acquisition List
Table Planned/Future Project Of Functional Chewing Gum Market
Table Policy Of Functional Chewing Gum Market
Table 2020-2030 Regional Export Of Functional Chewing Gum
Table 2020-2030 Regional Import Of Functional Chewing Gum
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 North America Functional Chewing Gum Demand List By Application
Table 2020-2025 North America Functional Chewing Gum Key Players Sales List
Table 2020-2025 North America Functional Chewing Gum Key Players Market Share List
Table 2020-2030 North America Functional Chewing Gum Demand List By Type
Table 2020-2025 North America Functional Chewing Gum Price List By Type
Table 2020-2030 United States Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 United States Functional Chewing Gum Import & Export List
Table 2020-2030 Canada Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Canada Functional Chewing Gum Import & Export List
Table 2020-2030 Mexico Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Mexico Functional Chewing Gum Import & Export List
Table 2020-2030 South America Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 South America Functional Chewing Gum Demand List By Application
Table 2020-2025 South America Functional Chewing Gum Key Players Sales List
Table 2020-2025 South America Functional Chewing Gum Key Players Market Share List
Table 2020-2030 South America Functional Chewing Gum Demand List By Type
Table 2020-2025 South America Functional Chewing Gum Price List By Type
Table 2020-2030 Brazil Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Brazil Functional Chewing Gum Import & Export List
Table 2020-2030 Argentina Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Argentina Functional Chewing Gum Import & Export List
Table 2020-2030 Chile Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Chile Functional Chewing Gum Import & Export List
Table 2020-2030 Peru Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Peru Functional Chewing Gum Import & Export List
Table 2020-2030 Asia & Pacific Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Functional Chewing Gum Demand List By Application
Table 2020-2025 Asia & Pacific Functional Chewing Gum Key Players Sales List
Table 2020-2025 Asia & Pacific Functional Chewing Gum Key Players Market Share List
Table 2020-2030 Asia & Pacific Functional Chewing Gum Demand List By Type
Table 2020-2025 Asia & Pacific Functional Chewing Gum Price List By Type
Table 2020-2030 China Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 China Functional Chewing Gum Import & Export List
Table 2020-2030 India Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 India Functional Chewing Gum Import & Export List
Table 2020-2030 Japan Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Japan Functional Chewing Gum Import & Export List
Table 2020-2030 South Korea Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 South Korea Functional Chewing Gum Import & Export List
Table 2020-2030 Southeast Asia Functional Chewing Gum Market Size List
Table 2020-2030 Southeast Asia Functional Chewing Gum Market Volume List
Table 2020-2030 Southeast Asia Functional Chewing Gum Import List
Table 2020-2030 Southeast Asia Functional Chewing Gum Export List
Table 2020-2030 Australia Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Australia Functional Chewing Gum Import & Export List
Table 2020-2030 Europe Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Europe Functional Chewing Gum Demand List By Application
Table 2020-2025 Europe Functional Chewing Gum Key Players Sales List
Table 2020-2025 Europe Functional Chewing Gum Key Players Market Share List
Table 2020-2030 Europe Functional Chewing Gum Demand List By Type
Table 2020-2025 Europe Functional Chewing Gum Price List By Type
Table 2020-2030 Germany Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Germany Functional Chewing Gum Import & Export List
Table 2020-2030 France Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 France Functional Chewing Gum Import & Export List
Table 2020-2030 United Kingdom Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 United Kingdom Functional Chewing Gum Import & Export List
Table 2020-2030 Italy Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Italy Functional Chewing Gum Import & Export List
Table 2020-2030 Spain Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Spain Functional Chewing Gum Import & Export List
Table 2020-2030 Belgium Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Belgium Functional Chewing Gum Import & Export List
Table 2020-2030 Netherlands Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Netherlands Functional Chewing Gum Import & Export List
Table 2020-2030 Austria Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Austria Functional Chewing Gum Import & Export List
Table 2020-2030 Poland Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Poland Functional Chewing Gum Import & Export List
Table 2020-2030 Russia Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Russia Functional Chewing Gum Import & Export List
Table 2020-2030 Mea Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Mea Functional Chewing Gum Demand List By Application
Table 2020-2025 Mea Functional Chewing Gum Key Players Sales List
Table 2020-2025 Mea Functional Chewing Gum Key Players Market Share List
Table 2020-2030 Mea Functional Chewing Gum Demand List By Type
Table 2020-2025 Mea Functional Chewing Gum Price List By Type
Table 2020-2030 Egypt Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Egypt Functional Chewing Gum Import & Export List
Table 2020-2030 Israel Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Israel Functional Chewing Gum Import & Export List
Table 2020-2030 South Africa Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 South Africa Functional Chewing Gum Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Functional Chewing Gum Import & Export List
Table 2020-2030 Turkey Functional Chewing Gum Market Size And Market Volume List
Table 2020-2030 Turkey Functional Chewing Gum Import & Export List
Table 2020-2025 Global Functional Chewing Gum Market Size List By Region
Table 2020-2025 Global Functional Chewing Gum Market Size Share List By Region
Table 2020-2025 Global Functional Chewing Gum Market Volume List By Region
Table 2020-2025 Global Functional Chewing Gum Market Volume Share List By Region
Table 2020-2025 Global Functional Chewing Gum Demand List By Application
Table 2020-2025 Global Functional Chewing Gum Demand Market Share List By Application
Table 2020-2025 Global Functional Chewing Gum Key Vendors Sales List
Table 2020-2025 Global Functional Chewing Gum Key Vendors Sales Share List
Table 2020-2025 Global Functional Chewing Gum Key Vendors Revenue List
Table 2020-2025 Global Functional Chewing Gum Key Vendors Revenue Share List
Table 2020-2025 Global Functional Chewing Gum Demand List By Type
Table 2020-2025 Global Functional Chewing Gum Demand Market Share List By Type
Table 2020-2025 Regional Functional Chewing Gum Price List
Table 2025-2030 Global Functional Chewing Gum Market Size List By Region
Table 2025-2030 Global Functional Chewing Gum Market Size Share List By Region
Table 2025-2030 Global Functional Chewing Gum Market Volume List By Region
Table 2025-2030 Global Functional Chewing Gum Market Volume Share List By Region
Table 2025-2030 Global Functional Chewing Gum Demand List By Application
Table 2025-2030 Global Functional Chewing Gum Demand Market Share List By Application
Table 2025-2030 Global Functional Chewing Gum Key Vendors Sales List
Table 2025-2030 Global Functional Chewing Gum Key Vendors Sales Share List
Table 2025-2030 Global Functional Chewing Gum Key Vendors Revenue List
Table 2025-2030 Global Functional Chewing Gum Key Vendors Revenue Share List
Table 2025-2030 Global Functional Chewing Gum Demand List By Type
Table 2025-2030 Global Functional Chewing Gum Demand Market Share List By Type
Table 2025-2030 Functional Chewing Gum Regional Price List

Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Functional Chewing Gum Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Functional Chewing Gum Market Size And Cagr
Figure 2020-2030 North America Functional Chewing Gum Market Volume And Cagr
Figure 2020-2030 South America Functional Chewing Gum Market Size And Cagr
Figure 2020-2030 South America Functional Chewing Gum Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Functional Chewing Gum Market Size And Cagr
Figure 2020-2030 Asia & Pacific Functional Chewing Gum Market Volume And Cagr
Figure 2020-2030 Europe Functional Chewing Gum Market Size And Cagr
Figure 2020-2030 Europe Functional Chewing Gum Market Volume And Cagr
Figure 2020-2030 Mea Functional Chewing Gum Market Size And Cagr
Figure 2020-2030 Mea Functional Chewing Gum Market Volume And Cagr
Figure 2020-2025 Global Functional Chewing Gum Market Volume And Growth Rate
Figure 2020-2025 Global Functional Chewing Gum Market Size And Growth Rate
Figure 2025-2030 Global Functional Chewing Gum Market Volume And Growth Rate
Figure 2025-2030 Global Functional Chewing Gum Market Size And Growth Rate

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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