Hand Blender Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type

By: HDIN Research Published: 2025-06-15 Pages: 89
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Hand Blender Market Summary
Introduction and Market Overview
Hand blenders, versatile kitchen appliances for blending and pureeing, are driven by the 6% growth in home food processing in 2023, with consumers preparing smoothies and soups. Health-conscious diets, addressing 650 million obese individuals globally, boost demand for hand blenders like Braun for low-fat recipes. The global child population of 2 billion in 2023 fuels use in homemade baby food. E-commerce appliance sales grew 9% in 2024, enhancing access to brands like Philips. The global hand blender market is estimated at USD 2.8-4.5 billion in 2025, with a CAGR of 2%-6% through 2030, propelled by home cooking, health trends, and e-commerce growth.

Regional Market Trends
 North America: The U.S. and Canada lead with demand for premium, cordless hand blenders.
 Europe: Germany, France, and the UK focus on versatile kitchen appliances.
 Asia Pacific: China, India, and Japan see growth in home cooking and baby food preparation.
 Rest of the World: Brazil and South Africa expand with rising middle-class kitchens.

Application Analysis
 Commercial: Expected growth of 2%-5%, driven by cafes and small restaurants. Trends focus on durable, high-power models.
 Residential: Projected growth of 2.5%-6.5%, for home kitchens. Trends emphasize ease of use and compact designs.

Type Analysis
 Corded: Anticipated growth of 2%-5%, valued for consistent power. Trends focus on ergonomic designs.
 Cordless: Expected growth of 2.5%-6.5%, favored for portability. Trends highlight battery life improvements.

Key Market Players
 Braun: Offers high-performance hand blenders for home use.
 Philips: Provides versatile, cordless blending solutions.
 Cuisinart: Specializes in durable hand blenders for kitchens.
 Bosch Hausgeräte: Markets ergonomic hand blenders.
 Panasonic: Supplies compact blenders for global markets.

Porter’s Five Forces Analysis
 Threat of New Entrants: Moderate, due to low manufacturing barriers but high brand loyalty.
 Threat of Substitutes: Moderate, with stand blenders and food processors competing.
 Bargaining Power of Buyers: Moderate, as consumers seek quality but have multiple options.
 Bargaining Power of Suppliers: Low, with abundant component suppliers.
 Competitive Rivalry: High, driven by innovation in portability and power.

Market Opportunities and Challenges
Opportunities:
 Leveraging 6% home food processing growth.
 Addressing 650 million obese consumers with healthy recipes.
 Capitalizing on 2 billion children for baby food preparation.
 Benefiting from 9% e-commerce appliance sales growth.
 Innovating with cordless and ergonomic designs.
 Supporting home cooking trends in emerging markets.
Challenges:
 Competition from alternative kitchen appliances.
 High costs of cordless technology development.
 Limited adoption in low-income households.
 Regulatory compliance for safety standards.
 Supply chain disruptions for components.
Table of Contents
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Hand Blender Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Hand Blender by Region
8.2 Import of Hand Blender by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Hand Blender Market in North America (2020-2030)
9.1 Hand Blender Market Size
9.2 Hand Blender Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Hand Blender Market in South America (2020-2030)
10.1 Hand Blender Market Size
10.2 Hand Blender Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Hand Blender Market in Asia & Pacific (2020-2030)
11.1 Hand Blender Market Size
11.2 Hand Blender Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Southest Asia
11.5.6 Australia
Chapter 12 Historical and Forecast Hand Blender Market in Europe (2020-2030)
12.1 Hand Blender Market Size
12.2 Hand Blender Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Hand Blender Market in MEA (2020-2030)
13.1 Hand Blender Market Size
13.2 Hand Blender Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Hand Blender Market (2020-2025)
14.1 Hand Blender Market Size
14.2 Hand Blender Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Hand Blender Market Forecast (2025-2030)
15.1 Hand Blender Market Size Forecast
15.2 Hand Blender Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Braun
15.1.1 Company Profile
15.1.2 Main Business and Hand Blender Information
15.1.3 SWOT Analysis of Braun
15.1.4 Braun Hand Blender Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Philips
15.2.1 Company Profile
15.2.2 Main Business and Hand Blender Information
15.2.3 SWOT Analysis of Philips
15.2.4 Philips Hand Blender Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Cuisinart
15.3.1 Company Profile
15.3.2 Main Business and Hand Blender Information
15.3.3 SWOT Analysis of Cuisinart
15.3.4 Cuisinart Hand Blender Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 Bosch Hausgeräte
15.4.1 Company Profile
15.4.2 Main Business and Hand Blender Information
15.4.3 SWOT Analysis of Bosch Hausgeräte
15.4.4 Bosch Hausgeräte Hand Blender Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Panasonic
15.5.1 Company Profile
15.5.2 Main Business and Hand Blender Information
15.5.3 SWOT Analysis of Panasonic
15.5.4 Panasonic Hand Blender Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 Whirlpool
15.6.1 Company Profile
15.6.2 Main Business and Hand Blender Information
15.6.3 SWOT Analysis of Whirlpool
15.6.4 Whirlpool Hand Blender Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Abbreviation And Acronyms List
Table Research Scope Of Hand Blender Report
Table Data Sources Of Hand Blender Report
Table Major Assumptions Of Hand Blender Report
Table Hand Blender Classification
Table Hand Blender Applications List
Table Drivers Of Hand Blender Market
Table Restraints Of Hand Blender Market
Table Opportunities Of Hand Blender Market
Table Threats Of Hand Blender Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Hand Blender
Table Cost Structure Analysis Of Hand Blender
Table Key End Users List
Table Latest News Of Hand Blender Market
Table Merger And Acquisition List
Table Planned/Future Project Of Hand Blender Market
Table Policy Of Hand Blender Market
Table 2020-2030 Regional Export Of Hand Blender
Table 2020-2030 Regional Import Of Hand Blender
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Hand Blender Market Size And Market Volume List
Table 2020-2030 North America Hand Blender Demand List By Application
Table 2020-2025 North America Hand Blender Key Players Sales List
Table 2020-2025 North America Hand Blender Key Players Market Share List
Table 2020-2030 North America Hand Blender Demand List By Type
Table 2020-2025 North America Hand Blender Price List By Type
Table 2020-2030 United States Hand Blender Market Size And Market Volume List
Table 2020-2030 United States Hand Blender Import & Export List
Table 2020-2030 Canada Hand Blender Market Size And Market Volume List
Table 2020-2030 Canada Hand Blender Import & Export List
Table 2020-2030 Mexico Hand Blender Market Size And Market Volume List
Table 2020-2030 Mexico Hand Blender Import & Export List
Table 2020-2030 South America Hand Blender Market Size And Market Volume List
Table 2020-2030 South America Hand Blender Demand List By Application
Table 2020-2025 South America Hand Blender Key Players Sales List
Table 2020-2025 South America Hand Blender Key Players Market Share List
Table 2020-2030 South America Hand Blender Demand List By Type
Table 2020-2025 South America Hand Blender Price List By Type
Table 2020-2030 Brazil Hand Blender Market Size And Market Volume List
Table 2020-2030 Brazil Hand Blender Import & Export List
Table 2020-2030 Argentina Hand Blender Market Size And Market Volume List
Table 2020-2030 Argentina Hand Blender Import & Export List
Table 2020-2030 Chile Hand Blender Market Size And Market Volume List
Table 2020-2030 Chile Hand Blender Import & Export List
Table 2020-2030 Peru Hand Blender Market Size And Market Volume List
Table 2020-2030 Peru Hand Blender Import & Export List
Table 2020-2030 Asia & Pacific Hand Blender Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Hand Blender Demand List By Application
Table 2020-2025 Asia & Pacific Hand Blender Key Players Sales List
Table 2020-2025 Asia & Pacific Hand Blender Key Players Market Share List
Table 2020-2030 Asia & Pacific Hand Blender Demand List By Type
Table 2020-2025 Asia & Pacific Hand Blender Price List By Type
Table 2020-2030 China Hand Blender Market Size And Market Volume List
Table 2020-2030 China Hand Blender Import & Export List
Table 2020-2030 India Hand Blender Market Size And Market Volume List
Table 2020-2030 India Hand Blender Import & Export List
Table 2020-2030 Japan Hand Blender Market Size And Market Volume List
Table 2020-2030 Japan Hand Blender Import & Export List
Table 2020-2030 South Korea Hand Blender Market Size And Market Volume List
Table 2020-2030 South Korea Hand Blender Import & Export List
Table 2020-2030 Southeast Asia Hand Blender Market Size List
Table 2020-2030 Southeast Asia Hand Blender Market Volume List
Table 2020-2030 Southeast Asia Hand Blender Import List
Table 2020-2030 Southeast Asia Hand Blender Export List
Table 2020-2030 Australia Hand Blender Market Size And Market Volume List
Table 2020-2030 Australia Hand Blender Import & Export List
Table 2020-2030 Europe Hand Blender Market Size And Market Volume List
Table 2020-2030 Europe Hand Blender Demand List By Application
Table 2020-2025 Europe Hand Blender Key Players Sales List
Table 2020-2025 Europe Hand Blender Key Players Market Share List
Table 2020-2030 Europe Hand Blender Demand List By Type
Table 2020-2025 Europe Hand Blender Price List By Type
Table 2020-2030 Germany Hand Blender Market Size And Market Volume List
Table 2020-2030 Germany Hand Blender Import & Export List
Table 2020-2030 France Hand Blender Market Size And Market Volume List
Table 2020-2030 France Hand Blender Import & Export List
Table 2020-2030 United Kingdom Hand Blender Market Size And Market Volume List
Table 2020-2030 United Kingdom Hand Blender Import & Export List
Table 2020-2030 Italy Hand Blender Market Size And Market Volume List
Table 2020-2030 Italy Hand Blender Import & Export List
Table 2020-2030 Spain Hand Blender Market Size And Market Volume List
Table 2020-2030 Spain Hand Blender Import & Export List
Table 2020-2030 Belgium Hand Blender Market Size And Market Volume List
Table 2020-2030 Belgium Hand Blender Import & Export List
Table 2020-2030 Netherlands Hand Blender Market Size And Market Volume List
Table 2020-2030 Netherlands Hand Blender Import & Export List
Table 2020-2030 Austria Hand Blender Market Size And Market Volume List
Table 2020-2030 Austria Hand Blender Import & Export List
Table 2020-2030 Poland Hand Blender Market Size And Market Volume List
Table 2020-2030 Poland Hand Blender Import & Export List
Table 2020-2030 Russia Hand Blender Market Size And Market Volume List
Table 2020-2030 Russia Hand Blender Import & Export List
Table 2020-2030 Mea Hand Blender Market Size And Market Volume List
Table 2020-2030 Mea Hand Blender Demand List By Application
Table 2020-2025 Mea Hand Blender Key Players Sales List
Table 2020-2025 Mea Hand Blender Key Players Market Share List
Table 2020-2030 Mea Hand Blender Demand List By Type
Table 2020-2025 Mea Hand Blender Price List By Type
Table 2020-2030 Egypt Hand Blender Market Size And Market Volume List
Table 2020-2030 Egypt Hand Blender Import & Export List
Table 2020-2030 Israel Hand Blender Market Size And Market Volume List
Table 2020-2030 Israel Hand Blender Import & Export List
Table 2020-2030 South Africa Hand Blender Market Size And Market Volume List
Table 2020-2030 South Africa Hand Blender Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Hand Blender Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Hand Blender Import & Export List
Table 2020-2030 Turkey Hand Blender Market Size And Market Volume List
Table 2020-2030 Turkey Hand Blender Import & Export List
Table 2020-2025 Global Hand Blender Market Size List By Region
Table 2020-2025 Global Hand Blender Market Size Share List By Region
Table 2020-2025 Global Hand Blender Market Volume List By Region
Table 2020-2025 Global Hand Blender Market Volume Share List By Region
Table 2020-2025 Global Hand Blender Demand List By Application
Table 2020-2025 Global Hand Blender Demand Market Share List By Application
Table 2020-2025 Global Hand Blender Key Vendors Sales List
Table 2020-2025 Global Hand Blender Key Vendors Sales Share List
Table 2020-2025 Global Hand Blender Key Vendors Revenue List
Table 2020-2025 Global Hand Blender Key Vendors Revenue Share List
Table 2020-2025 Global Hand Blender Demand List By Type
Table 2020-2025 Global Hand Blender Demand Market Share List By Type
Table 2020-2025 Regional Hand Blender Price List
Table 2025-2030 Global Hand Blender Market Size List By Region
Table 2025-2030 Global Hand Blender Market Size Share List By Region
Table 2025-2030 Global Hand Blender Market Volume List By Region
Table 2025-2030 Global Hand Blender Market Volume Share List By Region
Table 2025-2030 Global Hand Blender Demand List By Application
Table 2025-2030 Global Hand Blender Demand Market Share List By Application
Table 2025-2030 Global Hand Blender Key Vendors Sales List
Table 2025-2030 Global Hand Blender Key Vendors Sales Share List
Table 2025-2030 Global Hand Blender Key Vendors Revenue List
Table 2025-2030 Global Hand Blender Key Vendors Revenue Share List
Table 2025-2030 Global Hand Blender Demand List By Type
Table 2025-2030 Global Hand Blender Demand Market Share List By Type
Table 2025-2030 Hand Blender Regional Price List

Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Hand Blender Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Hand Blender Market Size And Cagr
Figure 2020-2030 North America Hand Blender Market Volume And Cagr
Figure 2020-2030 South America Hand Blender Market Size And Cagr
Figure 2020-2030 South America Hand Blender Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Hand Blender Market Size And Cagr
Figure 2020-2030 Asia & Pacific Hand Blender Market Volume And Cagr
Figure 2020-2030 Europe Hand Blender Market Size And Cagr
Figure 2020-2030 Europe Hand Blender Market Volume And Cagr
Figure 2020-2030 Mea Hand Blender Market Size And Cagr
Figure 2020-2030 Mea Hand Blender Market Volume And Cagr
Figure 2020-2025 Global Hand Blender Market Volume And Growth Rate
Figure 2020-2025 Global Hand Blender Market Size And Growth Rate
Figure 2025-2030 Global Hand Blender Market Volume And Growth Rate
Figure 2025-2030 Global Hand Blender Market Size And Growth Rate

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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