Carbohydrazide Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application

By: HDIN Research Published: 2025-06-22 Pages: 77
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Carbohydrazide Market Summary

Carbohydrazide represents a specialized segment within the water treatment chemicals industry, functioning as an advanced oxygen scavenger with superior performance characteristics compared to traditional alternatives. This compound serves as a critical component in boiler feed water treatment systems, providing exceptional oxygen removal capabilities while offering significant environmental and safety advantages over conventional oxygen scavenging agents. The carbohydrazide market operates within the broader industrial water treatment sector, characterized by increasing environmental awareness, stringent safety regulations, and growing demand for non-toxic chemical alternatives. The compound's unique chemical properties enable it to react with dissolved oxygen, producing only nitrogen and carbon dioxide as byproducts, making it an environmentally preferred alternative to traditional oxygen scavengers that may produce harmful residuals. The global carbohydrazide market demonstrates steady growth characteristics, with market valuation estimated at 15-30 million USD in 2025. Industry projections indicate the market will expand at a compound annual growth rate (CAGR) of 3.8%-5.8% through 2030, reflecting consistent demand growth driven by expanding industrial boiler operations, increasing environmental compliance requirements, and growing adoption of safer chemical alternatives.

Regional Market Dynamics
The carbohydrazide market exhibits distinctive regional consumption patterns influenced by industrial development levels, environmental regulations, and boiler infrastructure sophistication. North America and Europe represent significant consumption regions, driven by established industrial infrastructure, stringent environmental standards, and comprehensive safety regulations governing chemical usage in industrial applications.
North American markets demonstrate strong demand patterns, particularly in the United States, where extensive industrial boiler infrastructure, strict environmental compliance requirements, and advanced safety standards support consistent carbohydrazide consumption. The region's emphasis on workplace safety and environmental sustainability creates favorable conditions for adoption of non-toxic oxygen scavenging alternatives.
European markets maintain robust consumption levels, with Germany, the United Kingdom, and France leading regional demand due to concentrated industrial activity and stringent environmental regulations. The region's focus on sustainable industrial practices and worker safety drives preference for environmentally compliant, non-toxic treatment chemicals.
Asia-Pacific represents the fastest-growing regional market, with China and India demonstrating particularly strong expansion potential. The region's rapid industrialization, expanding power generation capacity, and increasing environmental awareness support growing carbohydrazide demand. Regional growth is further supported by developing industrial infrastructure and increasing adoption of advanced water treatment technologies.

Application Segments and Growth Analysis
● Water Treatment Applications
Water treatment applications, particularly boiler feed water treatment, represent the dominant segment accounting for over 90% of carbohydrazide consumption. This segment demonstrates strong growth potential at 4.0%-6.0% annually, driven by expanding industrial boiler operations, increasing focus on system protection, and growing adoption of environmentally preferred oxygen scavenging technologies. The segment benefits from carbohydrazide's superior oxygen scavenging efficiency compared to traditional alternatives including hydrazine and acetaldoxime. The compound's ability to achieve higher oxygen removal rates while producing only benign byproducts positions it favorably for applications requiring reliable system protection without environmental or safety concerns.
● Other Applications
The diverse applications segment maintains moderate growth at 3.0%-4.5% annually, encompassing various specialized uses in organic synthesis, pharmaceutical intermediates, agricultural chemicals, photographic applications, and specialty chemical manufacturing. This segment benefits from carbohydrazide's versatile chemical properties and its utility as an intermediate in producing heat stabilizers, polymerization catalysts, flame retardants, and other specialty chemicals.

Key Industry Players Analysis
● Mitsubishi Gas Chemical Next Company Inc.
Mitsubishi Gas Chemical Next Company operates as a leading global specialty chemicals manufacturer with comprehensive capabilities in advanced chemical production. The company's strong technical expertise and established global presence position it well for serving diverse industrial water treatment applications requiring high-quality oxygen scavenging solutions.
● Uniphos Chemicals
Uniphos Chemicals maintains a significant position in the carbohydrazide market with substantial production capacity of 8,000 tons, representing considerable manufacturing scale and market presence. The company's specialized focus on phosphorus and nitrogen-based chemicals provides deep technical expertise essential for producing high-quality carbohydrazide meeting stringent industrial requirements.
● Henan Huayi Precision Industry New Materials Technology Co. Ltd.
Henan Huayi Precision Industry operates with a production capacity of 1,000 tons, serving as a regional manufacturer with focus on specialty chemical production. The company's manufacturing capabilities and technical expertise support its position in serving local and regional water treatment requirements.
● Inner Mongolia Haitai Technology Co. Ltd.
Inner Mongolia Haitai Technology functions as a significant producer with production capacity of 4,000 tons, representing substantial manufacturing presence in the Asian market. The company's regional focus and manufacturing scale provide competitive advantages in serving growing Asian demand for advanced water treatment chemicals.
● Shandong Taihe Water Treatment Co. Ltd.
Shandong Taihe Water Treatment operates as a specialized water treatment chemicals manufacturer with expertise in oxygen scavenging and related applications. The company's technical capabilities and customer-focused approach enable effective service delivery for industrial water treatment applications.

Porter's Five Forces Analysis
● Threat of New Entrants - Moderate
The carbohydrazide market presents moderate barriers to entry including specialized manufacturing requirements, regulatory compliance obligations, and established customer relationships. However, the growing demand for environmentally preferred chemicals and relatively straightforward applications create opportunities for new entrants with adequate technical capabilities and regulatory compliance systems.
● Bargaining Power of Suppliers - Moderate
Raw material suppliers maintain moderate bargaining power due to the specialized nature of precursor chemicals and limited sourcing alternatives. However, the presence of multiple suppliers and potential for supply chain diversification provides some balance to supplier influence, particularly for established manufacturers with scale advantages.
● Bargaining Power of Buyers - High
Large industrial customers, particularly power generation and chemical processing companies, maintain significant bargaining power through volume requirements and stringent technical specifications. The critical nature of boiler operations and the availability of alternative oxygen scavenging solutions provide buyers with considerable influence over pricing and terms.
● Threat of Substitutes - Moderate to High
Alternative oxygen scavenging agents including hydrazine, acetaldoxime, and newer chemical alternatives present ongoing substitution threats. However, carbohydrazide's superior environmental profile, safety characteristics, and oxygen scavenging efficiency provide competitive advantages, particularly in applications where environmental compliance and worker safety are priorities.
● Competitive Rivalry - Moderate
The market demonstrates moderate competitive intensity with established players competing on product quality, technical service, and environmental credentials rather than price alone. The specialized nature of applications and the importance of reliable performance in critical industrial processes moderate direct price competition while emphasizing technical support and product reliability.

Market Opportunities and Challenges
● Opportunities
The carbohydrazide market benefits from several significant growth drivers including increasing environmental regulations favoring non-toxic chemical alternatives, growing emphasis on workplace safety, and expanding industrial boiler operations globally. The compound's superior environmental and safety profile compared to traditional oxygen scavengers positions it favorably for applications requiring compliance with stringent environmental and safety standards.
International trends toward phasing out hydrazine-based oxygen scavengers in developed markets create substantial opportunities for carbohydrazide adoption. The compound's superior oxygen scavenging efficiency, combined with its non-toxic byproducts, provides compelling advantages for industrial applications seeking to improve both performance and environmental compliance.
Emerging applications in pharmaceutical manufacturing, agricultural chemical production, and specialty chemical synthesis present additional growth opportunities beyond traditional water treatment applications. The development of new industrial processes requiring specialized chemical intermediates creates potential for market expansion into higher-value applications.

● Challenges
Market challenges include competition from established oxygen scavenging alternatives, potential regulatory changes affecting chemical usage, and the need for continuous technical innovation to maintain competitive advantages. The specialized nature of the market requires ongoing investment in technical capabilities and customer support to maintain market position.
Raw material cost volatility and supply chain complexity pose ongoing operational challenges. The requirement for specialized manufacturing capabilities and quality control systems increases operational costs and barriers to market entry for smaller participants.
Economic fluctuations affecting industrial activity levels create vulnerability to cyclical demand patterns, particularly in power generation and heavy industrial sectors. The market's dependence on industrial boiler operations makes it susceptible to changes in energy sector investment and industrial production levels. Additionally, the need for continuous technical support and application optimization requires ongoing investment in specialized personnel and technical capabilities to maintain customer relationships and support market growth.
Table of Contents
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Carbohydrazide Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Carbohydrazide by Region
8.2 Import of Carbohydrazide by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Carbohydrazide Market in North America (2020-2030)
9.1 Carbohydrazide Market Size
9.2 Carbohydrazide Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Carbohydrazide Market in South America (2020-2030)
10.1 Carbohydrazide Market Size
10.2 Carbohydrazide Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Carbohydrazide Market in Asia & Pacific (2020-2030)
11.1 Carbohydrazide Market Size
11.2 Carbohydrazide Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Asean
11.5.6 Australia
Chapter 12 Historical and Forecast Carbohydrazide Market in Europe (2020-2030)
12.1 Carbohydrazide Market Size
12.2 Carbohydrazide Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Carbohydrazide Market in MEA (2020-2030)
13.1 Carbohydrazide Market Size
13.2 Carbohydrazide Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Carbohydrazide Market (2020-2030)
14.1 Carbohydrazide Market Size
14.2 Carbohydrazide Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Carbohydrazide Market Forecast (2021-2026)
15.1 Carbohydrazide Market Size Forecast
15.2 Carbohydrazide Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Mitsubishi Gas Chemical Next Company Inc.
15.1.1 Company Profile
15.1.2 Main Business and Carbohydrazide Information
15.1.3 SWOT Analysis of Mitsubishi Gas Chemical Next Company Inc.
15.1.4 Mitsubishi Gas Chemical Next Company Inc. Carbohydrazide Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Uniphos Chemicals
15.2.1 Company Profile
15.2.2 Main Business and Carbohydrazide Information
15.2.3 SWOT Analysis of Uniphos Chemicals
15.2.4 Uniphos Chemicals Carbohydrazide Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 Inner Mongolia Haitai Technology Co. Ltd.
15.4.1 Company Profile
15.4.2 Main Business and Carbohydrazide Information
15.4.3 SWOT Analysis of Inner Mongolia Haitai Technology Co. Ltd.
15.4.4 Inner Mongolia Haitai Technology Co. Ltd. Carbohydrazide Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Shandong Taihe Water Treatment Co. Ltd.
15.5.1 Company Profile
15.5.2 Main Business and Carbohydrazide Information
15.5.3 SWOT Analysis of Shandong Taihe Water Treatment Co. Ltd.
15.5.4 Shandong Taihe Water Treatment Co. Ltd. Carbohydrazide Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Abbreviation And Acronyms List
Table Research Scope Of Carbohydrazide Report
Table Data Sources Of Carbohydrazide Report
Table Major Assumptions Of Carbohydrazide Report
Table Carbohydrazide Classification
Table Carbohydrazide Applications List
Table Drivers Of Carbohydrazide Market
Table Restraints Of Carbohydrazide Market
Table Opportunities Of Carbohydrazide Market
Table Threats Of Carbohydrazide Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Carbohydrazide
Table Cost Structure Analysis Of Carbohydrazide
Table Key End Users List
Table Latest News Of Carbohydrazide Market
Table Merger And Acquisition List
Table Planned/Future Project Of Carbohydrazide Market
Table Policy Of Carbohydrazide Market
Table 2020-2030 Regional Export Of Carbohydrazide
Table 2020-2030 Regional Import Of Carbohydrazide
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Carbohydrazide Market Size And Market Volume List
Table 2020-2030 North America Carbohydrazide Demand List By Application
Table 2020-2025 North America Carbohydrazide Key Players Sales List
Table 2020-2025 North America Carbohydrazide Key Players Market Share List
Table 2020-2030 North America Carbohydrazide Demand List By Type
Table 2020-2025 North America Carbohydrazide Price List By Type
Table 2020-2030 United States Carbohydrazide Market Size And Market Volume List
Table 2020-2030 United States Carbohydrazide Import & Export List
Table 2020-2030 Canada Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Canada Carbohydrazide Import & Export List
Table 2020-2030 Mexico Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Mexico Carbohydrazide Import & Export List
Table 2020-2030 South America Carbohydrazide Market Size And Market Volume List
Table 2020-2030 South America Carbohydrazide Demand List By Application
Table 2020-2025 South America Carbohydrazide Key Players Sales List
Table 2020-2025 South America Carbohydrazide Key Players Market Share List
Table 2020-2030 South America Carbohydrazide Demand List By Type
Table 2020-2025 South America Carbohydrazide Price List By Type
Table 2020-2030 Brazil Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Brazil Carbohydrazide Import & Export List
Table 2020-2030 Argentina Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Argentina Carbohydrazide Import & Export List
Table 2020-2030 Chile Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Chile Carbohydrazide Import & Export List
Table 2020-2030 Peru Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Peru Carbohydrazide Import & Export List
Table 2020-2030 Asia & Pacific Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Carbohydrazide Demand List By Application
Table 2020-2025 Asia & Pacific Carbohydrazide Key Players Sales List
Table 2020-2025 Asia & Pacific Carbohydrazide Key Players Market Share List
Table 2020-2030 Asia & Pacific Carbohydrazide Demand List By Type
Table 2020-2025 Asia & Pacific Carbohydrazide Price List By Type
Table 2020-2030 China Carbohydrazide Market Size And Market Volume List
Table 2020-2030 China Carbohydrazide Import & Export List
Table 2020-2030 India Carbohydrazide Market Size And Market Volume List
Table 2020-2030 India Carbohydrazide Import & Export List
Table 2020-2030 Japan Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Japan Carbohydrazide Import & Export List
Table 2020-2030 South Korea Carbohydrazide Market Size And Market Volume List
Table 2020-2030 South Korea Carbohydrazide Import & Export List
Table 2020-2030 Southeast Asia Carbohydrazide Market Size List
Table 2020-2030 Southeast Asia Carbohydrazide Market Volume List
Table 2020-2030 Southeast Asia Carbohydrazide Import List
Table 2020-2030 Southeast Asia Carbohydrazide Export List
Table 2020-2030 Australia Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Australia Carbohydrazide Import & Export List
Table 2020-2030 Europe Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Europe Carbohydrazide Demand List By Application
Table 2020-2025 Europe Carbohydrazide Key Players Sales List
Table 2020-2025 Europe Carbohydrazide Key Players Market Share List
Table 2020-2030 Europe Carbohydrazide Demand List By Type
Table 2020-2025 Europe Carbohydrazide Price List By Type
Table 2020-2030 Germany Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Germany Carbohydrazide Import & Export List
Table 2020-2030 France Carbohydrazide Market Size And Market Volume List
Table 2020-2030 France Carbohydrazide Import & Export List
Table 2020-2030 United Kingdom Carbohydrazide Market Size And Market Volume List
Table 2020-2030 United Kingdom Carbohydrazide Import & Export List
Table 2020-2030 Italy Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Italy Carbohydrazide Import & Export List
Table 2020-2030 Spain Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Spain Carbohydrazide Import & Export List
Table 2020-2030 Belgium Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Belgium Carbohydrazide Import & Export List
Table 2020-2030 Netherlands Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Netherlands Carbohydrazide Import & Export List
Table 2020-2030 Austria Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Austria Carbohydrazide Import & Export List
Table 2020-2030 Poland Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Poland Carbohydrazide Import & Export List
Table 2020-2030 Russia Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Russia Carbohydrazide Import & Export List
Table 2020-2030 Mea Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Mea Carbohydrazide Demand List By Application
Table 2020-2025 Mea Carbohydrazide Key Players Sales List
Table 2020-2025 Mea Carbohydrazide Key Players Market Share List
Table 2020-2030 Mea Carbohydrazide Demand List By Type
Table 2020-2025 Mea Carbohydrazide Price List By Type
Table 2020-2030 Egypt Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Egypt Carbohydrazide Import & Export List
Table 2020-2030 Israel Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Israel Carbohydrazide Import & Export List
Table 2020-2030 South Africa Carbohydrazide Market Size And Market Volume List
Table 2020-2030 South Africa Carbohydrazide Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Carbohydrazide Import & Export List
Table 2020-2030 Turkey Carbohydrazide Market Size And Market Volume List
Table 2020-2030 Turkey Carbohydrazide Import & Export List
Table 2020-2025 Global Carbohydrazide Market Size List By Region
Table 2020-2025 Global Carbohydrazide Market Size Share List By Region
Table 2020-2025 Global Carbohydrazide Market Volume List By Region
Table 2020-2025 Global Carbohydrazide Market Volume Share List By Region
Table 2020-2025 Global Carbohydrazide Demand List By Application
Table 2020-2025 Global Carbohydrazide Demand Market Share List By Application
Table 2020-2025 Global Carbohydrazide Capacity List
Table 2020-2025 Global Carbohydrazide Key Vendors Capacity Share List
Table 2020-2025 Global Carbohydrazide Key Vendors Production List
Table 2020-2025 Global Carbohydrazide Key Vendors Production Share List
Table 2020-2025 Global Carbohydrazide Key Vendors Production Value List
Table 2020-2025 Global Carbohydrazide Key Vendors Production Value Share List
Table 2020-2025 Global Carbohydrazide Demand List By Type
Table 2020-2025 Global Carbohydrazide Demand Market Share List By Type
Table 2020-2025 Regional Carbohydrazide Price List
Table 2025-2030 Global Carbohydrazide Market Size List By Region
Table 2025-2030 Global Carbohydrazide Market Size Share List By Region
Table 2025-2030 Global Carbohydrazide Market Volume List By Region
Table 2025-2030 Global Carbohydrazide Market Volume Share List By Region
Table 2025-2030 Global Carbohydrazide Demand List By Application
Table 2025-2030 Global Carbohydrazide Demand Market Share List By Application
Table 2025-2030 Global Carbohydrazide Capacity List
Table 2025-2030 Global Carbohydrazide Key Vendors Capacity Share List
Table 2025-2030 Global Carbohydrazide Key Vendors Production List
Table 2025-2030 Global Carbohydrazide Key Vendors Production Share List
Table 2025-2030 Global Carbohydrazide Key Vendors Production Value List
Table 2025-2030 Global Carbohydrazide Key Vendors Production Value Share List
Table 2025-2030 Global Carbohydrazide Demand List By Type
Table 2025-2030 Global Carbohydrazide Demand Market Share List By Type
Table 2025-2030 Carbohydrazide Regional Price List

Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Carbohydrazide Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Carbohydrazide Market Size And Cagr
Figure 2020-2030 North America Carbohydrazide Market Volume And Cagr
Figure 2020-2030 South America Carbohydrazide Market Size And Cagr
Figure 2020-2030 South America Carbohydrazide Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Carbohydrazide Market Size And Cagr
Figure 2020-2030 Asia & Pacific Carbohydrazide Market Volume And Cagr
Figure 2020-2030 Europe Carbohydrazide Market Size And Cagr
Figure 2020-2030 Europe Carbohydrazide Market Volume And Cagr
Figure 2020-2030 Mea Carbohydrazide Market Size And Cagr
Figure 2020-2030 Mea Carbohydrazide Market Volume And Cagr
Figure 2020-2025 Global Carbohydrazide Capacity Production And Growth Rate
Figure 2020-2025 Global Carbohydrazide Production Value And Growth Rate
Figure 2025-2030 Global Carbohydrazide Capacity Production And Growth Rate
Figure 2025-2030 Global Carbohydrazide Production Value And Growth Rate

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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