Heated Mattress Pad Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type
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Introduction and Market Overview
Heated mattress pads, designed to provide adjustable warmth for enhanced sleep comfort, are gaining popularity amid rising consumer focus on wellness and sleep quality. With 1 billion people globally affected by sleep disorders, heated mattress pads offer a solution for temperature regulation, particularly in colder climates. The global bedding market grew 5% in 2023, reflecting demand for premium and functional sleep products. The aging population, projected to reach 2 billion by 2050, drives demand for heated mattress pads in households and healthcare settings for comfort and pain relief. E-commerce, growing 9% in 2024, amplifies market access through platforms like Amazon, while social media promotes wellness-focused sleep solutions. The global heated mattress pads market is estimated at USD 300-480 million in 2025, with a CAGR of 4%-8% through 2030, propelled by sleep health trends, demographic shifts, and digital expansion.
Regional Market Trends
North America: The U.S. and Canada lead with strong demand for premium sleep products and cold-weather comfort solutions.
Europe: Germany, the UK, and Scandinavia focus on energy-efficient and wellness-oriented heated mattress pads.
Asia Pacific: China, Japan, and South Korea see growth in urban and aging consumer markets.
Rest of the World: Australia and Brazil expand with rising wellness and hospitality sectors.
Application Analysis
Households: Anticipated growth of 4%-8%, driven by consumer demand for sleep comfort. Trends focus on smart, temperature-regulating pads.
Hotels: Expected growth of 3%-7%, valued for enhancing guest experience. Trends emphasize durable, luxury-grade products.
Hospitals: Projected growth of 4%-8%, used for patient comfort and pain relief. Trends highlight medical-grade, easy-to-clean designs.
Others: Anticipated growth of 2%-6%, including vacation homes and dormitories. Trends focus on portable and budget-friendly options.
Distribution Channel Analysis
Offline: Expected growth of 3%-7%, through department stores and specialty retailers. Trends focus on in-store demonstrations and brand trust.
Online: Projected growth of 5%-9%, driven by e-commerce platforms. Trends emphasize user reviews, subscription models, and wellness branding.
Key Market Players
Sunbeam Products: Offers a range of heated mattress pads with adjustable temperature settings for household use.
Sleep Number Corporation: Markets premium heated pads integrated with smart sleep technology.
Biddeford: Supplies affordable and durable heated mattress pads for mass markets.
Therapedic International: Provides comfort-focused heated pads for wellness and hospitality sectors.
CozyWinters: Distributes specialized heated mattress pads for cold climates and outdoor enthusiasts.
Porter’s Five Forces Analysis
Threat of New Entrants: Moderate, as manufacturing is accessible, but brand loyalty and safety certifications create barriers.
Threat of Substitutes: Moderate, with electric blankets, heated throws, and traditional bedding as alternatives, though pads’ direct mattress integration limits substitution.
Bargaining Power of Buyers: High, due to numerous brands and price sensitivity in consumer markets.
Bargaining Power of Suppliers: Low, with abundant materials like fabrics and heating elements globally.
Competitive Rivalry: High, driven by innovation in smart technology, energy efficiency, and premium comfort features.
Market Opportunities and Challenges
Opportunities:
Addressing 1 billion people with sleep disorders through temperature-regulating pads.
Leveraging 5% bedding market growth in 2023 for functional sleep products.
Targeting 2 billion aging population by 2050 for comfort and pain relief.
Utilizing 9% e-commerce growth in 2024 for market expansion.
Innovating with smart, energy-efficient, and medical-grade heated pads.
Expanding into hospitality and healthcare markets in urbanizing regions like China and Brazil.
Challenges:
Competing with alternative bedding products like electric blankets.
High costs of developing smart and energy-efficient technologies.
Addressing consumer concerns about safety and electricity usage.
Navigating stringent safety and energy regulations for heated products.
Managing supply chain disruptions for heating elements and fabrics.
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Heated Mattress Pad Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Heated Mattress Pad by Region
8.2 Import of Heated Mattress Pad by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Heated Mattress Pad Market in North America (2020-2030)
9.1 Heated Mattress Pad Market Size
9.2 Heated Mattress Pad Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Heated Mattress Pad Market in South America (2020-2030)
10.1 Heated Mattress Pad Market Size
10.2 Heated Mattress Pad Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Heated Mattress Pad Market in Asia & Pacific (2020-2030)
11.1 Heated Mattress Pad Market Size
11.2 Heated Mattress Pad Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Southest Asia
11.5.6 Australia
Chapter 12 Historical and Forecast Heated Mattress Pad Market in Europe (2020-2030)
12.1 Heated Mattress Pad Market Size
12.2 Heated Mattress Pad Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Heated Mattress Pad Market in MEA (2020-2030)
13.1 Heated Mattress Pad Market Size
13.2 Heated Mattress Pad Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Heated Mattress Pad Market (2020-2025)
14.1 Heated Mattress Pad Market Size
14.2 Heated Mattress Pad Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Heated Mattress Pad Market Forecast (2025-2030)
15.1 Heated Mattress Pad Market Size Forecast
15.2 Heated Mattress Pad Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Sunbeam Products
15.1.1 Company Profile
15.1.2 Main Business and Heated Mattress Pad Information
15.1.3 SWOT Analysis of Sunbeam Products
15.1.4 Sunbeam Products Heated Mattress Pad Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Biddeford
15.2.1 Company Profile
15.2.2 Main Business and Heated Mattress Pad Information
15.2.3 SWOT Analysis of Biddeford
15.2.4 Biddeford Heated Mattress Pad Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Electro Warmth
15.3.1 Company Profile
15.3.2 Main Business and Heated Mattress Pad Information
15.3.3 SWOT Analysis of Electro Warmth
15.3.4 Electro Warmth Heated Mattress Pad Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 Perfect Fit
15.4.1 Company Profile
15.4.2 Main Business and Heated Mattress Pad Information
15.4.3 SWOT Analysis of Perfect Fit
15.4.4 Perfect Fit Heated Mattress Pad Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Sleep Number Corporation
15.5.1 Company Profile
15.5.2 Main Business and Heated Mattress Pad Information
15.5.3 SWOT Analysis of Sleep Number Corporation
15.5.4 Sleep Number Corporation Heated Mattress Pad Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 Sleep Solutions
15.6.1 Company Profile
15.6.2 Main Business and Heated Mattress Pad Information
15.6.3 SWOT Analysis of Sleep Solutions
15.6.4 Sleep Solutions Heated Mattress Pad Sales, Revenue, Price and Gross Margin (2020-2025)
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Table Research Scope Of Heated Mattress Pad Report
Table Data Sources Of Heated Mattress Pad Report
Table Major Assumptions Of Heated Mattress Pad Report
Table Heated Mattress Pad Classification
Table Heated Mattress Pad Applications List
Table Drivers Of Heated Mattress Pad Market
Table Restraints Of Heated Mattress Pad Market
Table Opportunities Of Heated Mattress Pad Market
Table Threats Of Heated Mattress Pad Market
Table Raw Materials Suppliers List
Table Different Production Methods Of Heated Mattress Pad
Table Cost Structure Analysis Of Heated Mattress Pad
Table Key End Users List
Table Latest News Of Heated Mattress Pad Market
Table Merger And Acquisition List
Table Planned/Future Project Of Heated Mattress Pad Market
Table Policy Of Heated Mattress Pad Market
Table 2020-2030 Regional Export Of Heated Mattress Pad
Table 2020-2030 Regional Import Of Heated Mattress Pad
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 North America Heated Mattress Pad Demand List By Application
Table 2020-2025 North America Heated Mattress Pad Key Players Sales List
Table 2020-2025 North America Heated Mattress Pad Key Players Market Share List
Table 2020-2030 North America Heated Mattress Pad Demand List By Type
Table 2020-2025 North America Heated Mattress Pad Price List By Type
Table 2020-2030 United States Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 United States Heated Mattress Pad Import & Export List
Table 2020-2030 Canada Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Canada Heated Mattress Pad Import & Export List
Table 2020-2030 Mexico Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Mexico Heated Mattress Pad Import & Export List
Table 2020-2030 South America Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 South America Heated Mattress Pad Demand List By Application
Table 2020-2025 South America Heated Mattress Pad Key Players Sales List
Table 2020-2025 South America Heated Mattress Pad Key Players Market Share List
Table 2020-2030 South America Heated Mattress Pad Demand List By Type
Table 2020-2025 South America Heated Mattress Pad Price List By Type
Table 2020-2030 Brazil Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Brazil Heated Mattress Pad Import & Export List
Table 2020-2030 Argentina Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Argentina Heated Mattress Pad Import & Export List
Table 2020-2030 Chile Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Chile Heated Mattress Pad Import & Export List
Table 2020-2030 Peru Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Peru Heated Mattress Pad Import & Export List
Table 2020-2030 Asia & Pacific Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Asia & Pacific Heated Mattress Pad Demand List By Application
Table 2020-2025 Asia & Pacific Heated Mattress Pad Key Players Sales List
Table 2020-2025 Asia & Pacific Heated Mattress Pad Key Players Market Share List
Table 2020-2030 Asia & Pacific Heated Mattress Pad Demand List By Type
Table 2020-2025 Asia & Pacific Heated Mattress Pad Price List By Type
Table 2020-2030 China Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 China Heated Mattress Pad Import & Export List
Table 2020-2030 India Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 India Heated Mattress Pad Import & Export List
Table 2020-2030 Japan Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Japan Heated Mattress Pad Import & Export List
Table 2020-2030 South Korea Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 South Korea Heated Mattress Pad Import & Export List
Table 2020-2030 Southeast Asia Heated Mattress Pad Market Size List
Table 2020-2030 Southeast Asia Heated Mattress Pad Market Volume List
Table 2020-2030 Southeast Asia Heated Mattress Pad Import List
Table 2020-2030 Southeast Asia Heated Mattress Pad Export List
Table 2020-2030 Australia Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Australia Heated Mattress Pad Import & Export List
Table 2020-2030 Europe Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Europe Heated Mattress Pad Demand List By Application
Table 2020-2025 Europe Heated Mattress Pad Key Players Sales List
Table 2020-2025 Europe Heated Mattress Pad Key Players Market Share List
Table 2020-2030 Europe Heated Mattress Pad Demand List By Type
Table 2020-2025 Europe Heated Mattress Pad Price List By Type
Table 2020-2030 Germany Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Germany Heated Mattress Pad Import & Export List
Table 2020-2030 France Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 France Heated Mattress Pad Import & Export List
Table 2020-2030 United Kingdom Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 United Kingdom Heated Mattress Pad Import & Export List
Table 2020-2030 Italy Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Italy Heated Mattress Pad Import & Export List
Table 2020-2030 Spain Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Spain Heated Mattress Pad Import & Export List
Table 2020-2030 Belgium Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Belgium Heated Mattress Pad Import & Export List
Table 2020-2030 Netherlands Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Netherlands Heated Mattress Pad Import & Export List
Table 2020-2030 Austria Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Austria Heated Mattress Pad Import & Export List
Table 2020-2030 Poland Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Poland Heated Mattress Pad Import & Export List
Table 2020-2030 Russia Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Russia Heated Mattress Pad Import & Export List
Table 2020-2030 Mea Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Mea Heated Mattress Pad Demand List By Application
Table 2020-2025 Mea Heated Mattress Pad Key Players Sales List
Table 2020-2025 Mea Heated Mattress Pad Key Players Market Share List
Table 2020-2030 Mea Heated Mattress Pad Demand List By Type
Table 2020-2025 Mea Heated Mattress Pad Price List By Type
Table 2020-2030 Egypt Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Egypt Heated Mattress Pad Import & Export List
Table 2020-2030 Israel Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Israel Heated Mattress Pad Import & Export List
Table 2020-2030 South Africa Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 South Africa Heated Mattress Pad Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Heated Mattress Pad Import & Export List
Table 2020-2030 Turkey Heated Mattress Pad Market Size And Market Volume List
Table 2020-2030 Turkey Heated Mattress Pad Import & Export List
Table 2020-2025 Global Heated Mattress Pad Market Size List By Region
Table 2020-2025 Global Heated Mattress Pad Market Size Share List By Region
Table 2020-2025 Global Heated Mattress Pad Market Volume List By Region
Table 2020-2025 Global Heated Mattress Pad Market Volume Share List By Region
Table 2020-2025 Global Heated Mattress Pad Demand List By Application
Table 2020-2025 Global Heated Mattress Pad Demand Market Share List By Application
Table 2020-2025 Global Heated Mattress Pad Key Vendors Sales List
Table 2020-2025 Global Heated Mattress Pad Key Vendors Sales Share List
Table 2020-2025 Global Heated Mattress Pad Key Vendors Revenue List
Table 2020-2025 Global Heated Mattress Pad Key Vendors Revenue Share List
Table 2020-2025 Global Heated Mattress Pad Demand List By Type
Table 2020-2025 Global Heated Mattress Pad Demand Market Share List By Type
Table 2020-2025 Regional Heated Mattress Pad Price List
Table 2025-2030 Global Heated Mattress Pad Market Size List By Region
Table 2025-2030 Global Heated Mattress Pad Market Size Share List By Region
Table 2025-2030 Global Heated Mattress Pad Market Volume List By Region
Table 2025-2030 Global Heated Mattress Pad Market Volume Share List By Region
Table 2025-2030 Global Heated Mattress Pad Demand List By Application
Table 2025-2030 Global Heated Mattress Pad Demand Market Share List By Application
Table 2025-2030 Global Heated Mattress Pad Key Vendors Sales List
Table 2025-2030 Global Heated Mattress Pad Key Vendors Sales Share List
Table 2025-2030 Global Heated Mattress Pad Key Vendors Revenue List
Table 2025-2030 Global Heated Mattress Pad Key Vendors Revenue Share List
Table 2025-2030 Global Heated Mattress Pad Demand List By Type
Table 2025-2030 Global Heated Mattress Pad Demand Market Share List By Type
Table 2025-2030 Heated Mattress Pad Regional Price List
Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Heated Mattress Pad Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Heated Mattress Pad Market Size And Cagr
Figure 2020-2030 North America Heated Mattress Pad Market Volume And Cagr
Figure 2020-2030 South America Heated Mattress Pad Market Size And Cagr
Figure 2020-2030 South America Heated Mattress Pad Market Volume And Cagr
Figure 2020-2030 Asia & Pacific Heated Mattress Pad Market Size And Cagr
Figure 2020-2030 Asia & Pacific Heated Mattress Pad Market Volume And Cagr
Figure 2020-2030 Europe Heated Mattress Pad Market Size And Cagr
Figure 2020-2030 Europe Heated Mattress Pad Market Volume And Cagr
Figure 2020-2030 Mea Heated Mattress Pad Market Size And Cagr
Figure 2020-2030 Mea Heated Mattress Pad Market Volume And Cagr
Figure 2020-2025 Global Heated Mattress Pad Market Volume And Growth Rate
Figure 2020-2025 Global Heated Mattress Pad Market Size And Growth Rate
Figure 2025-2030 Global Heated Mattress Pad Market Volume And Growth Rate
Figure 2025-2030 Global Heated Mattress Pad Market Size And Growth Rate
Research Methodology
- Market Estimated Methodology:
Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.
1)Top-down & Bottom-up Approach
Top-down approach uses a general market size figure and determines the percentage that the objective market represents.
Bottom-up approach size the objective market by collecting the sub-segment information.
2)Supply & Demand Approach
Supply approach is based on assessments of the size of each competitor supplying the objective market.
Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.
- Forecasting Methodology
- Numerous factors impacting the market trend are considered for forecast model:
- New technology and application in the future;
- New project planned/under contraction;
- Global and regional underlying economic growth;
- Threatens of substitute products;
- Industry expert opinion;
- Policy and Society implication.
- Analysis Tools
1)PEST Analysis
PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.
- Benefits of a PEST analysis:
- It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
- It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
- It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
- It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.
2)Porter’s Five Force Model Analysis
The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.
- Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
- Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
- Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
- Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
- Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.
3)Value Chain Analysis
Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.
4)SWOT Analysis
SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.
- Strengths describe what the player excels at and separates it from the competition
- Weaknesses stop the player from performing at its optimum level.
- Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
- Threats refer to factors that have the potential to harm the player.
- Data Sources
Primary Sources | Secondary Sources |
---|---|
Face to face/Phone Interviews with market participants, such as: Manufactures; Distributors; End-users; Experts. Online Survey |
Government/International Organization Data: Annual Report/Presentation/Fact Book Internet Source Information Industry Association Data Free/Purchased Database Market Research Report Book/Journal/News |