Automated Fare Collection System Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type

By: HDIN Research Published: 2025-08-17 Pages: 93
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Automated Fare Collection System Market Summary
Introduction
Automated Fare Collection (AFC) systems represent sophisticated digital payment and access control solutions designed to streamline ticketing processes across transportation networks, parking facilities, entertainment venues, and other high-volume access points. These comprehensive platforms integrate multiple technologies including smart cards, near-field communication (NFC), magnetic stripe readers, and optical character recognition (OCR) to enable seamless, contactless payment experiences while providing operators with detailed usage analytics, revenue optimization capabilities, and enhanced operational efficiency. Modern AFC systems encompass complete ecosystem solutions that include payment processing infrastructure, customer management platforms, data analytics tools, and integration capabilities with broader smart city and mobility-as-a-service initiatives.
The technology foundation combines hardware components such as turnstiles, validators, and card readers with sophisticated software platforms that manage payment processing, user authentication, route planning, and real-time system monitoring. Contemporary AFC systems support multiple payment methods simultaneously, including traditional smart cards, mobile payments, contactless bank cards, and emerging technologies such as biometric authentication and blockchain-based digital currencies. These systems have evolved from simple fare collection tools to comprehensive mobility management platforms that enable dynamic pricing, integrated multi-modal transportation experiences, and personalized user services based on travel pattern analysis.

Market growth is driven by urbanization trends that increase public transportation demand, government initiatives promoting sustainable transportation solutions, technological advancement in contactless payment systems, and growing consumer preference for convenient, cashless transaction experiences. The COVID-19 pandemic accelerated contactless payment adoption while highlighting the importance of hygienic, touch-free access control systems. Additionally, smart city development initiatives worldwide create demand for integrated AFC systems that support comprehensive urban mobility strategies and data-driven transportation planning.

Market Size and Growth Forecast
The global automated fare collection system market is projected to reach between USD 8.0 billion and USD 12.0 billion in 2025, reflecting widespread deployment across transportation networks worldwide and expanding application areas beyond traditional transit systems. The market is expected to maintain strong growth with a compound annual growth rate (CAGR) of 11% to 16% through 2030, driven by continued urbanization, smart city investments, and technological advancement in payment processing and user experience optimization.

Regional Analysis
North America: The United States demonstrates mature AFC deployment across major metropolitan areas with emphasis on interoperability, accessibility compliance, and integration with regional transportation networks. Major cities including New York, San Francisco, and Washington DC showcase sophisticated multi-modal AFC implementations, while smaller transit agencies increasingly adopt cloud-based AFC solutions to achieve cost-effective modernization.
Europe: European markets exhibit advanced AFC sophistication with the United Kingdom leading in contactless payment integration and open payment systems, Germany emphasizing regional integration and standardization, and France focusing on national transportation network connectivity. Scandinavian countries demonstrate comprehensive smart city integration with AFC systems supporting broader urban services beyond transportation.
Asia Pacific: Markets led by China showcase massive-scale AFC deployment supporting extensive high-speed rail and urban transit networks, while India demonstrates rapid growth in metro system AFC implementation across expanding urban areas. Japan emphasizes precision and reliability in AFC systems with integration of advanced technologies, while Southeast Asian countries present significant growth opportunities driven by infrastructure development and urbanization trends.
Rest of the World: Latin American markets, particularly Brazil and Mexico, explore AFC solutions to modernize transportation infrastructure and improve operational efficiency, while Middle Eastern countries implement AFC systems as part of comprehensive smart city and mega-project initiatives that demonstrate technological capability and enhance urban mobility.

Application Analysis
Railways & Transportation: Expected growth of 12.0-17.0%, driven by expanding transit networks, modernization of legacy systems, and integration requirements for multi-modal transportation experiences. Trends focus on real-time capacity management, dynamic pricing capabilities, and seamless integration with mobile ticketing and journey planning applications that enhance overall passenger experience.
Parking: Projected growth of 10.5-15.5%, linked to smart city parking management initiatives, contactless payment preferences, and integration with broader urban mobility platforms. Developments emphasize dynamic pricing based on demand patterns, integration with vehicle navigation systems, and comprehensive analytics that optimize parking utilization and revenue generation.
Entertainment: Anticipated growth of 9.0-14.0%, tied to venue access control modernization, cashless payment trends, and enhanced customer experience requirements. Advances prioritize rapid throughput capabilities, integration with loyalty programs and customer relationship management systems, and comprehensive event analytics that support venue optimization and personalized marketing initiatives.
Others (Government, Retail): Expected growth of 11.0-16.0%, including government facility access control, retail environment payment systems, and specialized application areas such as corporate campuses and educational institutions. Trends highlight security enhancement features, integration with broader access control and security systems, and analytics capabilities that support operational efficiency and user experience optimization.

Type Analysis
Smart Card: Expected growth of 10.0-15.0%, representing established technology with proven reliability, comprehensive functionality, and broad ecosystem support. Trends focus on enhanced security features, integration with mobile applications for card management and top-up services, and interoperability standards that enable cross-system and cross-regional usage patterns.
Magnetic Stripe: Projected growth of 8.0-13.0%, maintaining relevance in legacy system integration and cost-sensitive deployment scenarios where comprehensive modernization may not be immediately feasible. Developments emphasize hybrid system compatibility, gradual migration pathways to advanced technologies, and maintenance of existing user base while enabling future system evolution.
Near-field Communication (NFC): Anticipated growth of 13.0-18.0%, driven by smartphone integration, contactless payment preferences, and seamless user experience capabilities that eliminate dedicated card requirements. Advances highlight mobile wallet integration, tokenization security features, and comprehensive ecosystem development that supports multiple service providers and payment methods.
Optical Character Recognition (OCR): Expected growth of 11.5-16.5%, supporting license plate recognition for parking applications, document-based access control, and integration with video surveillance systems for comprehensive facility management. Trends focus on artificial intelligence enhancement for improved accuracy, real-time processing capabilities, and integration with broader smart city analytics platforms.

Key Market Players
Leading companies include Advanced Card Systems, providing comprehensive smart card technology and reader solutions with emphasis on security and interoperability; Atos SE, delivering large-scale AFC system integration with focus on public transportation networks and smart city applications; Cubic Transportation Systems, specializing in comprehensive transportation payment and information systems with global deployment expertise.
GMV offers advanced AFC solutions with emphasis on system integration and multi-modal transportation support, while Indra Sistemas provides comprehensive technology solutions including AFC systems for transportation and smart city applications. LECIP Holdings Corporation focuses on transportation information and payment systems with particular strength in Asian markets, LG Corporation delivers technology components and integrated solutions, and Siemens provides comprehensive transportation technology including sophisticated AFC system integration.
Thales Group emphasizes security and large-scale system integration capabilities, Omron Corporation provides advanced sensor and automation technologies supporting AFC implementations, and Masabi specializes in mobile-first AFC solutions and cloud-based platforms. Nippon Signal offers comprehensive transportation system solutions including AFC technology, Scheidt & Bachmann GmbH focuses on parking and transportation payment solutions, while Samsung SDS provides comprehensive IT infrastructure and system integration services supporting large-scale AFC deployments.

Porter's Five Forces Analysis
Threat of New Entrants: Moderate, as technological complexity, regulatory requirements, and capital investment needs create barriers, though cloud-based solutions and specialized technology providers enable focused market entry in specific application areas or geographic regions with lower infrastructure requirements.
Threat of Substitutes: Low to moderate, as cash payments and manual ticketing systems provide alternatives though with significant disadvantages in efficiency, analytics capability, and user experience, while emerging technologies such as biometric authentication and blockchain systems may provide future competitive alternatives.
Bargaining Power of Buyers: Moderate to high, with transportation authorities and facility operators leveraging competitive bidding processes and long-term contract negotiations, while standardization requirements and interoperability needs may limit vendor switching flexibility once systems are implemented.
Bargaining Power of Suppliers: Moderate, as specialized technology components including card readers, processing hardware, and software platforms require specific expertise, though multiple supplier options and modular system architectures provide alternatives for system integrators and end customers.
Competitive Rivalry: High, with intense competition on system functionality, total cost of ownership, reliability, and comprehensive service capabilities, driving continuous innovation in payment technology, user experience optimization, and integration capabilities while pressuring profit margins across complex, long-term implementation projects.

Market Opportunities and Challenges
Opportunities:
Smart city development initiatives worldwide create significant opportunities for comprehensive AFC system integration with broader urban services including parking, utilities, and government services. Mobility-as-a-service (MaaS) platforms require sophisticated AFC systems that enable seamless multi-modal transportation experiences and integrated payment processing across diverse service providers.
Emerging payment technologies including biometric authentication, blockchain-based systems, and artificial intelligence-driven personalization create opportunities for next-generation AFC solutions that enhance security, user experience, and operational efficiency. International expansion opportunities exist as developing countries invest in transportation infrastructure and seek modern, scalable AFC solutions that support economic development and urban mobility improvement.
Sustainability initiatives drive demand for AFC systems that encourage public transportation usage and provide comprehensive analytics for transportation planning and environmental impact assessment. Additionally, integration with Internet of Things (IoT) devices and real-time analytics platforms enables predictive maintenance, dynamic pricing, and comprehensive system optimization that creates additional value beyond basic fare collection functionality.
Challenges:
Legacy system integration and migration complexity can extend implementation timelines and increase costs while maintaining service continuity during transition periods. Cybersecurity threats and payment card industry compliance requirements necessitate sophisticated security measures and ongoing monitoring that increases system complexity and operational costs.
Standardization and interoperability challenges across different transportation modes, geographic regions, and technology providers can limit system effectiveness and user experience quality. Rapid technological change requires continuous system updates and feature development to maintain competitive relevance and user satisfaction while protecting existing infrastructure investments.
Privacy concerns regarding travel pattern tracking and personal data collection require transparent policies and robust data protection measures that balance operational benefits with user privacy expectations. Additionally, economic uncertainties and public sector budget constraints may impact large-scale AFC system investments and limit market growth in certain regions or application areas.
Table of Contents
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Automated Fare Collection System Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Historical and Forecast Automated Fare Collection System Market in North America (2020-2030)
8.1 Automated Fare Collection System Market Size
8.2 Automated Fare Collection System Market by End Use
8.3 Competition by Players/Suppliers
8.4 Automated Fare Collection System Market Size by Type
8.5 Key Countries Analysis
8.5.1 United States
8.5.2 Canada
8.5.3 Mexico
Chapter 9 Historical and Forecast Automated Fare Collection System Market in South America (2020-2030)
9.1 Automated Fare Collection System Market Size
9.2 Automated Fare Collection System Market by End Use
9.3 Competition by Players/Suppliers
9.4 Automated Fare Collection System Market Size by Type
9.5 Key Countries Analysis
9.5.1 Brazil
9.5.2 Argentina
9.5.3 Chile
9.5.4 Peru
Chapter 10 Historical and Forecast Automated Fare Collection System Market in Asia & Pacific (2020-2030)
10.1 Automated Fare Collection System Market Size
10.2 Automated Fare Collection System Market by End Use
10.3 Competition by Players/Suppliers
10.4 Automated Fare Collection System Market Size by Type
10.5 Key Countries Analysis
10.5.1 China
10.5.2 India
10.5.3 Japan
10.5.4 South Korea
10.5.5 Southest Asia
10.5.6 Australia
Chapter 11 Historical and Forecast Automated Fare Collection System Market in Europe (2020-2030)
11.1 Automated Fare Collection System Market Size
11.2 Automated Fare Collection System Market by End Use
11.3 Competition by Players/Suppliers
11.4 Automated Fare Collection System Market Size by Type
11.5 Key Countries Analysis
11.5.1 Germany
11.5.2 France
11.5.3 United Kingdom
11.5.4 Italy
11.5.5 Spain
11.5.6 Belgium
11.5.7 Netherlands
11.5.8 Austria
11.5.9 Poland
11.5.10 Russia
Chapter 12 Historical and Forecast Automated Fare Collection System Market in MEA (2020-2030)
12.1 Automated Fare Collection System Market Size
12.2 Automated Fare Collection System Market by End Use
12.3 Competition by Players/Suppliers
12.4 Automated Fare Collection System Market Size by Type
12.5 Key Countries Analysis
12.5.1 Egypt
12.5.2 Israel
12.5.3 South Africa
12.5.4 Gulf Cooperation Council Countries
12.5.5 Turkey
Chapter 13 Summary For Global Automated Fare Collection System Market (2020-2025)
13.1 Automated Fare Collection System Market Size
13.2 Automated Fare Collection System Market by End Use
13.3 Competition by Players/Suppliers
13.4 Automated Fare Collection System Market Size by Type
Chapter 14 Global Automated Fare Collection System Market Forecast (2025-2030)
14.1 Automated Fare Collection System Market Size Forecast
14.2 Automated Fare Collection System Application Forecast
14.3 Competition by Players/Suppliers
14.4 Automated Fare Collection System Type Forecast
Chapter 15 Analysis of Global Key Vendors
15.1 Advanced Card Systems
15.1.1 Company Profile
15.1.2 Main Business and Automated Fare Collection System Information
15.1.3 SWOT Analysis of Advanced Card Systems
15.1.4 Advanced Card Systems Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Atos SE
15.2.1 Company Profile
15.2.2 Main Business and Automated Fare Collection System Information
15.2.3 SWOT Analysis of Atos SE
15.2.4 Atos SE Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Cubic Transportation Systems
15.3.1 Company Profile
15.3.2 Main Business and Automated Fare Collection System Information
15.3.3 SWOT Analysis of Cubic Transportation Systems
15.3.4 Cubic Transportation Systems Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 GMV
15.4.1 Company Profile
15.4.2 Main Business and Automated Fare Collection System Information
15.4.3 SWOT Analysis of GMV
15.4.4 GMV Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Indra Sistemas
15.5.1 Company Profile
15.5.2 Main Business and Automated Fare Collection System Information
15.5.3 SWOT Analysis of Indra Sistemas
15.5.4 Indra Sistemas Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 LECIP Holdings Corporation
15.6.1 Company Profile
15.6.2 Main Business and Automated Fare Collection System Information
15.6.3 SWOT Analysis of LECIP Holdings Corporation
15.6.4 LECIP Holdings Corporation Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
15.7 LG Corporation
15.7.1 Company Profile
15.7.2 Main Business and Automated Fare Collection System Information
15.7.3 SWOT Analysis of LG Corporation
15.7.4 LG Corporation Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
15.8 Siemens
15.8.1 Company Profile
15.8.2 Main Business and Automated Fare Collection System Information
15.8.3 SWOT Analysis of Siemens
15.8.4 Siemens Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
15.9 Thales Group
15.9.1 Company Profile
15.9.2 Main Business and Automated Fare Collection System Information
15.9.3 SWOT Analysis of Thales Group
15.9.4 Thales Group Automated Fare Collection System Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Abbreviation And Acronyms
Table Research Scope Of Automated Fare Collection System Report
Table Data Sources Of Automated Fare Collection System Report
Table Major Assumptions Of Automated Fare Collection System Report
Table Automated Fare Collection System Classification
Table Automated Fare Collection System Applications
Table Drivers Of Automated Fare Collection System Market
Table Restraints Of Automated Fare Collection System Market
Table Opportunities Of Automated Fare Collection System Market
Table Threats Of Automated Fare Collection System Market
Table Raw Materials Suppliers
Table Different Production Methods Of Automated Fare Collection System
Table Cost Structure Analysis Of Automated Fare Collection System
Table Key End Users
Table Latest News Of Automated Fare Collection System Market
Table Merger And Acquisition
Table Planned/Future Project Of Automated Fare Collection System Market
Table Policy Of Automated Fare Collection System Market
Table 2020-2030 North America Automated Fare Collection System Market Size
Table 2020-2030 North America Automated Fare Collection System Market Size By Application
Table 2020-2025 North America Automated Fare Collection System Key Players Revenue
Table 2020-2025 North America Automated Fare Collection System Key Players Market Share
Table 2020-2030 North America Automated Fare Collection System Market Size By Type
Table 2020-2030 United States Automated Fare Collection System Market Size
Table 2020-2030 Canada Automated Fare Collection System Market Size
Table 2020-2030 Mexico Automated Fare Collection System Market Size
Table 2020-2030 South America Automated Fare Collection System Market Size
Table 2020-2030 South America Automated Fare Collection System Market Size By Application
Table 2020-2025 South America Automated Fare Collection System Key Players Revenue
Table 2020-2025 South America Automated Fare Collection System Key Players Market Share
Table 2020-2030 South America Automated Fare Collection System Market Size By Type
Table 2020-2030 Brazil Automated Fare Collection System Market Size
Table 2020-2030 Argentina Automated Fare Collection System Market Size
Table 2020-2030 Chile Automated Fare Collection System Market Size
Table 2020-2030 Peru Automated Fare Collection System Market Size
Table 2020-2030 Asia & Pacific Automated Fare Collection System Market Size
Table 2020-2030 Asia & Pacific Automated Fare Collection System Market Size By Application
Table 2020-2025 Asia & Pacific Automated Fare Collection System Key Players Revenue
Table 2020-2025 Asia & Pacific Automated Fare Collection System Key Players Market Share
Table 2020-2030 Asia & Pacific Automated Fare Collection System Market Size By Type
Table 2020-2030 China Automated Fare Collection System Market Size
Table 2020-2030 India Automated Fare Collection System Market Size
Table 2020-2030 Japan Automated Fare Collection System Market Size
Table 2020-2030 South Korea Automated Fare Collection System Market Size
Table 2020-2030 Southeast Asia Automated Fare Collection System Market Size
Table 2020-2030 Australia Automated Fare Collection System Market Size
Table 2020-2030 Europe Automated Fare Collection System Market Size
Table 2020-2030 Europe Automated Fare Collection System Market Size By Application
Table 2020-2025 Europe Automated Fare Collection System Key Players Revenue
Table 2020-2025 Europe Automated Fare Collection System Key Players Market Share
Table 2020-2030 Europe Automated Fare Collection System Market Size By Type
Table 2020-2030 Germany Automated Fare Collection System Market Size
Table 2020-2030 France Automated Fare Collection System Market Size
Table 2020-2030 United Kingdom Automated Fare Collection System Market Size
Table 2020-2030 Italy Automated Fare Collection System Market Size
Table 2020-2030 Spain Automated Fare Collection System Market Size
Table 2020-2030 Belgium Automated Fare Collection System Market Size
Table 2020-2030 Netherlands Automated Fare Collection System Market Size
Table 2020-2030 Austria Automated Fare Collection System Market Size
Table 2020-2030 Poland Automated Fare Collection System Market Size
Table 2020-2030 Russia Automated Fare Collection System Market Size
Table 2020-2030 Mea Automated Fare Collection System Market Size
Table 2020-2030 Mea Automated Fare Collection System Market Size By Application
Table 2020-2025 Mea Automated Fare Collection System Key Players Revenue
Table 2020-2025 Mea Automated Fare Collection System Key Players Market Share
Table 2020-2030 Mea Automated Fare Collection System Market Size By Type
Table 2020-2030 Egypt Automated Fare Collection System Market Size
Table 2020-2030 Israel Automated Fare Collection System Market Size
Table 2020-2030 South Africa Automated Fare Collection System Market Size
Table 2020-2030 Gulf Cooperation Council Countries Automated Fare Collection System Market Size
Table 2020-2030 Turkey Automated Fare Collection System Market Size
Table 2020-2025 Global Automated Fare Collection System Market Size By Region
Table 2020-2025 Global Automated Fare Collection System Market Size Share By Region
Table 2020-2025 Global Automated Fare Collection System Market Size By Application
Table 2020-2025 Global Automated Fare Collection System Market Share By Application
Table 2020-2025 Global Automated Fare Collection System Key Vendors Revenue
Table 2020-2025 Global Automated Fare Collection System Key Vendors Market Share
Table 2020-2025 Global Automated Fare Collection System Market Size By Type
Table 2020-2025 Global Automated Fare Collection System Market Share By Type
Table 2025-2030 Global Automated Fare Collection System Market Size By Region
Table 2025-2030 Global Automated Fare Collection System Market Size Share By Region
Table 2025-2030 Global Automated Fare Collection System Market Size By Application
Table 2025-2030 Global Automated Fare Collection System Market Share By Application
Table 2025-2030 Global Automated Fare Collection System Key Vendors Revenue
Table 2025-2030 Global Automated Fare Collection System Key Vendors Market Share
Table 2025-2030 Global Automated Fare Collection System Market Size By Type
Table 2025-2030 Automated Fare Collection System Global Market Share By Type

Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Automated Fare Collection System Picture
Figure 2020-2030 North America Automated Fare Collection System Market Size And Cagr
Figure 2020-2030 South America Automated Fare Collection System Market Size And Cagr
Figure 2020-2030 Asia & Pacific Automated Fare Collection System Market Size And Cagr
Figure 2020-2030 Europe Automated Fare Collection System Market Size And Cagr
Figure 2020-2030 Mea Automated Fare Collection System Market Size And Cagr
Figure 2020-2025 Global Automated Fare Collection System Market Size And Growth Rate
Figure 2025-2030 Global Automated Fare Collection System Market Size And Growth Rate

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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