Electronic Lab Notebook Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type
- Single User License (1 Users) $ 3,600
- Team License (2~5 Users) $ 4,600
- Corporate License (>5 Users) $ 5,600
Introduction
Electronic Lab Notebooks (ELNs) represent digital platforms designed to replace traditional paper-based laboratory documentation systems, enabling researchers to record, organize, search, and share experimental data, protocols, and observations in secure, compliant digital environments. These sophisticated systems serve diverse research applications across life sciences, contract research organizations (CROs), chemical industry, food and beverage testing, agriculture research, environmental testing laboratories, and petrochemical refineries, providing capabilities for data capture, workflow management, regulatory compliance, and collaborative research. The technology encompasses on-premise installations for organizations requiring maximum data control and web-hosted cloud-based solutions offering scalability and accessibility advantages. Market growth is driven by increasing regulatory compliance requirements, with pharmaceutical and biotechnology companies facing stringent FDA and EMA documentation standards that paper-based systems cannot efficiently meet. Additionally, the growing emphasis on research reproducibility, data integrity, and collaborative scientific research accelerated by remote work trends has intensified demand for digital laboratory management solutions.
Market Size and Growth Forecast
The global electronic lab notebook market is projected to reach between USD 500 million and USD 700 million in 2025, with a compound annual growth rate (CAGR) of 6% to 11% through 2030, reflecting the scientific research community's continued digitization and increasing emphasis on data management and collaborative research capabilities.
Regional Analysis
North America: The United States dominates with extensive pharmaceutical and biotechnology research infrastructure, while Canada focuses on academic research institutions and government laboratory modernization programs.
Europe: Germany leads in chemical industry research and pharmaceutical development, France emphasizes academic research digitization and multinational collaboration, and the UK concentrates on biotechnology innovation and regulatory compliance solutions.
Asia Pacific: China experiences rapid growth driven by expanding pharmaceutical research capabilities and government investment in scientific infrastructure, India focuses on contract research organization digitization, while Japan emphasizes precision research and quality management systems.
Rest of the World: Brazil develops ELN capabilities to support agricultural research and natural product development, while Middle Eastern countries invest in research infrastructure as part of economic diversification and knowledge economy development initiatives.
Application Analysis
Life Sciences: Expected growth of 7.0-12.0%, driven by pharmaceutical development, biotechnology research, and clinical trial documentation requirements. Trends focus on integration with laboratory information management systems (LIMS), regulatory compliance automation, and collaborative research platforms that support multi-site drug development programs and academic partnerships.
CROs: Projected growth of 8.0-13.0%, linked to contract research industry expansion and client data security requirements. Developments emphasize client portal integration, audit trail capabilities, and standardized reporting formats that facilitate regulatory submissions and client communication while maintaining data confidentiality.
Chemical Industry: Anticipated growth of 6.5-10.5%, tied to materials research, process development, and safety documentation needs. Advances prioritize chemical structure integration, reaction planning tools, and safety protocol management that support both research and development activities and manufacturing process optimization.
F&B and Agriculture: Expected growth of 6.0-10.0%, encompassing food safety testing, crop research, and nutritional analysis applications. Trends highlight sample tracking, batch record management, and quality control workflows that support both product development and regulatory compliance in food and agricultural industries.
Environmental Testing Labs: Projected growth of 6.5-11.0%, focusing on environmental monitoring, contamination assessment, and sustainability research. Developments emphasize field data collection, geographic information system integration, and long-term environmental monitoring capabilities.
Petrochemical Refineries & Oil and Gas Industry: Anticipated growth of 5.5-9.5%, supporting process optimization, safety research, and environmental compliance. Advances prioritize integration with process control systems, safety incident documentation, and environmental impact assessment tools.
Other Industries: Expected growth of 6.0-10.5%, including materials science, forensics, and academic research applications requiring specialized documentation and data management capabilities.
Type Analysis
On-Premise: Expected growth of 5.0-9.0%, maintained by organizations with specific security requirements, regulatory constraints, or existing IT infrastructure investments. Trends focus on enhanced security features, integration with existing enterprise systems, and hybrid deployment options that combine on-premise control with cloud-based collaboration capabilities.
Web-hosted/Cloud-based: Projected growth of 7.5-12.5%, representing the dominant deployment model due to accessibility, scalability, and cost advantages. Advances highlight mobile accessibility, real-time collaboration features, automatic backup and disaster recovery, and artificial intelligence-powered data analysis that enhances research productivity and data insights.
Key Market Players
Leading companies include Revvity (formerly PerkinElmer), providing comprehensive laboratory informatics solutions; Dassault Systèmes, offering integrated research and development platforms; Benchling, specializing in life sciences research platforms; Thermo Fisher Scientific, delivering comprehensive laboratory technology solutions; Waters Corporation, focusing on analytical chemistry and laboratory informatics; IDBS, providing pharmaceutical research informatics; STARLIMS Corporation, offering laboratory information management systems; LabVantage Solutions, specializing in laboratory informatics platforms; LabLynx, providing comprehensive laboratory software solutions; Agilent Technologies, delivering analytical instrumentation and informatics. Additional key players include LabWare, Eppendorf SE, Dotmatics, Lab-Ally, Labforward GmbH, Labii, Bruker, Sapio Sciences, Biodata, LabCollector, Codon Software, LABTRACK, Agaram Technologies, and eLabNext, each contributing specialized expertise in laboratory digitization, regulatory compliance, and research workflow optimization.
Porter's Five Forces Analysis
Threat of New Entrants: Moderate, due to specialized scientific domain knowledge requirements and regulatory compliance complexities, though cloud-based delivery models and software-as-a-service approaches lower traditional barriers to market entry.
Threat of Substitutes: Low to moderate, with alternatives including traditional paper-based systems, generic document management platforms, and custom-built solutions, though specialized ELN functionality and regulatory compliance features provide significant advantages.
Bargaining Power of Buyers: Moderate to high, with large pharmaceutical companies, research institutions, and government laboratories wielding significant influence through volume purchases and comprehensive functional requirements.
Bargaining Power of Suppliers: Low to moderate, due to standardized technology components and abundant software development resources, though specialized scientific expertise and regulatory compliance capabilities may create supplier differentiation.
Competitive Rivalry: High, with established laboratory software companies, emerging technology firms, and specialized scientific software providers competing on functionality, compliance capabilities, user experience, and integration with existing laboratory systems.
Market Opportunities and Challenges
Opportunities:
Artificial intelligence and machine learning integration creates substantial opportunities for automated data analysis, experimental design optimization, and predictive modeling that enhances research productivity and accelerates scientific discovery.
The increasing emphasis on research reproducibility and open science initiatives drives demand for platforms that facilitate data sharing, collaborative research, and transparent documentation practices.
Remote and hybrid research environments require sophisticated collaboration tools that maintain research continuity across distributed teams while preserving data security and intellectual property protection.
Regulatory digitization initiatives and electronic submission requirements create opportunities for ELN platforms that streamline compliance workflows and automate regulatory reporting.
Additionally, the growing integration of laboratory automation and Internet of Things devices requires platforms capable of seamlessly capturing and managing data from diverse instrumentation and sensors.
Challenges:
Data security and intellectual property protection concerns require substantial cybersecurity investments and ongoing compliance management, particularly for pharmaceutical and biotechnology companies handling sensitive research data and trade secrets.
Integration complexity with existing laboratory information systems, analytical instruments, and enterprise software creates technical challenges that require specialized expertise and extensive testing capabilities.
User adoption resistance from researchers accustomed to paper-based documentation requires comprehensive change management programs and ongoing training support to ensure successful implementation.
Regulatory validation and compliance requirements create lengthy qualification processes and ongoing maintenance obligations that increase total cost of ownership.
Additionally, the need to support diverse research workflows, data types, and analytical methods across different scientific disciplines requires extensive customization capabilities that increase platform complexity and development costs.
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Electronic Lab Notebook Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Historical and Forecast Electronic Lab Notebook Market in North America (2020-2030)
8.1 Electronic Lab Notebook Market Size
8.2 Electronic Lab Notebook Market by End Use
8.3 Competition by Players/Suppliers
8.4 Electronic Lab Notebook Market Size by Type
8.5 Key Countries Analysis
8.5.1 United States
8.5.2 Canada
8.5.3 Mexico
Chapter 9 Historical and Forecast Electronic Lab Notebook Market in South America (2020-2030)
9.1 Electronic Lab Notebook Market Size
9.2 Electronic Lab Notebook Market by End Use
9.3 Competition by Players/Suppliers
9.4 Electronic Lab Notebook Market Size by Type
9.5 Key Countries Analysis
9.5.1 Brazil
9.5.2 Argentina
9.5.3 Chile
9.5.4 Peru
Chapter 10 Historical and Forecast Electronic Lab Notebook Market in Asia & Pacific (2020-2030)
10.1 Electronic Lab Notebook Market Size
10.2 Electronic Lab Notebook Market by End Use
10.3 Competition by Players/Suppliers
10.4 Electronic Lab Notebook Market Size by Type
10.5 Key Countries Analysis
10.5.1 China
10.5.2 India
10.5.3 Japan
10.5.4 South Korea
10.5.5 Southest Asia
10.5.6 Australia
Chapter 11 Historical and Forecast Electronic Lab Notebook Market in Europe (2020-2030)
11.1 Electronic Lab Notebook Market Size
11.2 Electronic Lab Notebook Market by End Use
11.3 Competition by Players/Suppliers
11.4 Electronic Lab Notebook Market Size by Type
11.5 Key Countries Analysis
11.5.1 Germany
11.5.2 France
11.5.3 United Kingdom
11.5.4 Italy
11.5.5 Spain
11.5.6 Belgium
11.5.7 Netherlands
11.5.8 Austria
11.5.9 Poland
11.5.10 Russia
Chapter 12 Historical and Forecast Electronic Lab Notebook Market in MEA (2020-2030)
12.1 Electronic Lab Notebook Market Size
12.2 Electronic Lab Notebook Market by End Use
12.3 Competition by Players/Suppliers
12.4 Electronic Lab Notebook Market Size by Type
12.5 Key Countries Analysis
12.5.1 Egypt
12.5.2 Israel
12.5.3 South Africa
12.5.4 Gulf Cooperation Council Countries
12.5.5 Turkey
Chapter 13 Summary For Global Electronic Lab Notebook Market (2020-2025)
13.1 Electronic Lab Notebook Market Size
13.2 Electronic Lab Notebook Market by End Use
13.3 Competition by Players/Suppliers
13.4 Electronic Lab Notebook Market Size by Type
Chapter 14 Global Electronic Lab Notebook Market Forecast (2025-2030)
14.1 Electronic Lab Notebook Market Size Forecast
14.2 Electronic Lab Notebook Application Forecast
14.3 Competition by Players/Suppliers
14.4 Electronic Lab Notebook Type Forecast
Chapter 15 Analysis of Global Key Vendors
15.1 Revvity
15.1.1 Company Profile
15.1.2 Main Business and Electronic Lab Notebook Information
15.1.3 SWOT Analysis of Revvity
15.1.4 Revvity Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Dassault Systèmes
15.2.1 Company Profile
15.2.2 Main Business and Electronic Lab Notebook Information
15.2.3 SWOT Analysis of Dassault Systèmes
15.2.4 Dassault Systèmes Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 Benchling
15.3.1 Company Profile
15.3.2 Main Business and Electronic Lab Notebook Information
15.3.3 SWOT Analysis of Benchling
15.3.4 Benchling Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 Thermo Fisher Scientific
15.4.1 Company Profile
15.4.2 Main Business and Electronic Lab Notebook Information
15.4.3 SWOT Analysis of Thermo Fisher Scientific
15.4.4 Thermo Fisher Scientific Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Waters Corporation
15.5.1 Company Profile
15.5.2 Main Business and Electronic Lab Notebook Information
15.5.3 SWOT Analysis of Waters Corporation
15.5.4 Waters Corporation Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 IDBS
15.6.1 Company Profile
15.6.2 Main Business and Electronic Lab Notebook Information
15.6.3 SWOT Analysis of IDBS
15.6.4 IDBS Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.7 STARLIMS Corporation
15.7.1 Company Profile
15.7.2 Main Business and Electronic Lab Notebook Information
15.7.3 SWOT Analysis of STARLIMS Corporation
15.7.4 STARLIMS Corporation Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.8 LabVantage Solutions
15.8.1 Company Profile
15.8.2 Main Business and Electronic Lab Notebook Information
15.8.3 SWOT Analysis of LabVantage Solutions
15.8.4 LabVantage Solutions Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.9 LabLynx
15.9.1 Company Profile
15.9.2 Main Business and Electronic Lab Notebook Information
15.9.3 SWOT Analysis of LabLynx
15.9.4 LabLynx Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.10 Agilent Technologies
15.10.1 Company Profile
15.10.2 Main Business and Electronic Lab Notebook Information
15.10.3 SWOT Analysis of Agilent Technologies
15.10.4 Agilent Technologies Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.11 LabWare
15.11.1 Company Profile
15.11.2 Main Business and Electronic Lab Notebook Information
15.11.3 SWOT Analysis of LabWare
15.11.4 LabWare Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.12 Eppendorf SE
15.12.1 Company Profile
15.12.2 Main Business and Electronic Lab Notebook Information
15.12.3 SWOT Analysis of Eppendorf SE
15.12.4 Eppendorf SE Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
15.13 Dotmatics
15.13.1 Company Profile
15.13.2 Main Business and Electronic Lab Notebook Information
15.13.3 SWOT Analysis of Dotmatics
15.13.4 Dotmatics Electronic Lab Notebook Sales, Revenue, Price and Gross Margin (2020-2025)
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Table Research Scope Of Electronic Lab Notebook Report
Table Data Sources Of Electronic Lab Notebook Report
Table Major Assumptions Of Electronic Lab Notebook Report
Table Electronic Lab Notebook Classification
Table Electronic Lab Notebook Applications
Table Drivers Of Electronic Lab Notebook Market
Table Restraints Of Electronic Lab Notebook Market
Table Opportunities Of Electronic Lab Notebook Market
Table Threats Of Electronic Lab Notebook Market
Table Raw Materials Suppliers
Table Different Production Methods Of Electronic Lab Notebook
Table Cost Structure Analysis Of Electronic Lab Notebook
Table Key End Users
Table Latest News Of Electronic Lab Notebook Market
Table Merger And Acquisition
Table Planned/Future Project Of Electronic Lab Notebook Market
Table Policy Of Electronic Lab Notebook Market
Table 2020-2030 North America Electronic Lab Notebook Market Size
Table 2020-2030 North America Electronic Lab Notebook Market Size By Application
Table 2020-2025 North America Electronic Lab Notebook Key Players Revenue
Table 2020-2025 North America Electronic Lab Notebook Key Players Market Share
Table 2020-2030 North America Electronic Lab Notebook Market Size By Type
Table 2020-2030 United States Electronic Lab Notebook Market Size
Table 2020-2030 Canada Electronic Lab Notebook Market Size
Table 2020-2030 Mexico Electronic Lab Notebook Market Size
Table 2020-2030 South America Electronic Lab Notebook Market Size
Table 2020-2030 South America Electronic Lab Notebook Market Size By Application
Table 2020-2025 South America Electronic Lab Notebook Key Players Revenue
Table 2020-2025 South America Electronic Lab Notebook Key Players Market Share
Table 2020-2030 South America Electronic Lab Notebook Market Size By Type
Table 2020-2030 Brazil Electronic Lab Notebook Market Size
Table 2020-2030 Argentina Electronic Lab Notebook Market Size
Table 2020-2030 Chile Electronic Lab Notebook Market Size
Table 2020-2030 Peru Electronic Lab Notebook Market Size
Table 2020-2030 Asia & Pacific Electronic Lab Notebook Market Size
Table 2020-2030 Asia & Pacific Electronic Lab Notebook Market Size By Application
Table 2020-2025 Asia & Pacific Electronic Lab Notebook Key Players Revenue
Table 2020-2025 Asia & Pacific Electronic Lab Notebook Key Players Market Share
Table 2020-2030 Asia & Pacific Electronic Lab Notebook Market Size By Type
Table 2020-2030 China Electronic Lab Notebook Market Size
Table 2020-2030 India Electronic Lab Notebook Market Size
Table 2020-2030 Japan Electronic Lab Notebook Market Size
Table 2020-2030 South Korea Electronic Lab Notebook Market Size
Table 2020-2030 Southeast Asia Electronic Lab Notebook Market Size
Table 2020-2030 Australia Electronic Lab Notebook Market Size
Table 2020-2030 Europe Electronic Lab Notebook Market Size
Table 2020-2030 Europe Electronic Lab Notebook Market Size By Application
Table 2020-2025 Europe Electronic Lab Notebook Key Players Revenue
Table 2020-2025 Europe Electronic Lab Notebook Key Players Market Share
Table 2020-2030 Europe Electronic Lab Notebook Market Size By Type
Table 2020-2030 Germany Electronic Lab Notebook Market Size
Table 2020-2030 France Electronic Lab Notebook Market Size
Table 2020-2030 United Kingdom Electronic Lab Notebook Market Size
Table 2020-2030 Italy Electronic Lab Notebook Market Size
Table 2020-2030 Spain Electronic Lab Notebook Market Size
Table 2020-2030 Belgium Electronic Lab Notebook Market Size
Table 2020-2030 Netherlands Electronic Lab Notebook Market Size
Table 2020-2030 Austria Electronic Lab Notebook Market Size
Table 2020-2030 Poland Electronic Lab Notebook Market Size
Table 2020-2030 Russia Electronic Lab Notebook Market Size
Table 2020-2030 Mea Electronic Lab Notebook Market Size
Table 2020-2030 Mea Electronic Lab Notebook Market Size By Application
Table 2020-2025 Mea Electronic Lab Notebook Key Players Revenue
Table 2020-2025 Mea Electronic Lab Notebook Key Players Market Share
Table 2020-2030 Mea Electronic Lab Notebook Market Size By Type
Table 2020-2030 Egypt Electronic Lab Notebook Market Size
Table 2020-2030 Israel Electronic Lab Notebook Market Size
Table 2020-2030 South Africa Electronic Lab Notebook Market Size
Table 2020-2030 Gulf Cooperation Council Countries Electronic Lab Notebook Market Size
Table 2020-2030 Turkey Electronic Lab Notebook Market Size
Table 2020-2025 Global Electronic Lab Notebook Market Size By Region
Table 2020-2025 Global Electronic Lab Notebook Market Size Share By Region
Table 2020-2025 Global Electronic Lab Notebook Market Size By Application
Table 2020-2025 Global Electronic Lab Notebook Market Share By Application
Table 2020-2025 Global Electronic Lab Notebook Key Vendors Revenue
Table 2020-2025 Global Electronic Lab Notebook Key Vendors Market Share
Table 2020-2025 Global Electronic Lab Notebook Market Size By Type
Table 2020-2025 Global Electronic Lab Notebook Market Share By Type
Table 2025-2030 Global Electronic Lab Notebook Market Size By Region
Table 2025-2030 Global Electronic Lab Notebook Market Size Share By Region
Table 2025-2030 Global Electronic Lab Notebook Market Size By Application
Table 2025-2030 Global Electronic Lab Notebook Market Share By Application
Table 2025-2030 Global Electronic Lab Notebook Key Vendors Revenue
Table 2025-2030 Global Electronic Lab Notebook Key Vendors Market Share
Table 2025-2030 Global Electronic Lab Notebook Market Size By Type
Table 2025-2030 Electronic Lab Notebook Global Market Share By Type
Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Electronic Lab Notebook Picture
Figure 2020-2030 North America Electronic Lab Notebook Market Size And Cagr
Figure 2020-2030 South America Electronic Lab Notebook Market Size And Cagr
Figure 2020-2030 Asia & Pacific Electronic Lab Notebook Market Size And Cagr
Figure 2020-2030 Europe Electronic Lab Notebook Market Size And Cagr
Figure 2020-2030 Mea Electronic Lab Notebook Market Size And Cagr
Figure 2020-2025 Global Electronic Lab Notebook Market Size And Growth Rate
Figure 2025-2030 Global Electronic Lab Notebook Market Size And Growth Rate
Research Methodology
- Market Estimated Methodology:
Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.
1)Top-down & Bottom-up Approach
Top-down approach uses a general market size figure and determines the percentage that the objective market represents.
Bottom-up approach size the objective market by collecting the sub-segment information.
2)Supply & Demand Approach
Supply approach is based on assessments of the size of each competitor supplying the objective market.
Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.
- Forecasting Methodology
- Numerous factors impacting the market trend are considered for forecast model:
- New technology and application in the future;
- New project planned/under contraction;
- Global and regional underlying economic growth;
- Threatens of substitute products;
- Industry expert opinion;
- Policy and Society implication.
- Analysis Tools
1)PEST Analysis
PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.
- Benefits of a PEST analysis:
- It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
- It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
- It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
- It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.
2)Porter’s Five Force Model Analysis
The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.
- Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
- Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
- Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
- Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
- Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.
3)Value Chain Analysis
Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.
4)SWOT Analysis
SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.
- Strengths describe what the player excels at and separates it from the competition
- Weaknesses stop the player from performing at its optimum level.
- Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
- Threats refer to factors that have the potential to harm the player.
- Data Sources
Primary Sources | Secondary Sources |
---|---|
Face to face/Phone Interviews with market participants, such as: Manufactures; Distributors; End-users; Experts. Online Survey |
Government/International Organization Data: Annual Report/Presentation/Fact Book Internet Source Information Industry Association Data Free/Purchased Database Market Research Report Book/Journal/News |