Thioglycolic Acid Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application

By: HDIN Research Published: 2025-09-21 Pages: 73
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Thioglycolic Acid Market Summary

Introduction
The thioglycolic acid market encompasses the production and distribution of thioglycolic acid (HSCH2COOH), a versatile organosulfur compound widely used across multiple industrial sectors as a chemical intermediate, processing aid, and functional additive. This colorless liquid compound features both carboxylic acid and thiol functional groups, making it valuable for diverse applications including ore recovery operations, oil and gas processing, cosmetics formulations, and specialty chemical synthesis. The compound serves as a reducing agent, chelating agent, and chemical intermediate across industries ranging from mining and petroleum to personal care and pharmaceutical applications.

Market Size and Growth Forecast
The global thioglycolic acid market is projected to reach 220-250 million USD by 2025, with an estimated compound annual growth rate (CAGR) of 5%-7% through 2030. This growth trajectory is supported by expanding mining operations requiring ore recovery chemicals, growing oil and gas production activities, increasing cosmetics consumption, and rising demand for specialty chemicals in emerging economies.

Regional Analysis
Asia Pacific dominates the thioglycolic acid market with projected growth rates of 5.8%-7.2%, driven primarily by China's substantial production capabilities and growing industrial demand across the region. China represents the largest production and consumption market, with significant domestic demand across mining, chemical processing, and cosmetics applications. India shows rapid growth in cosmetics and industrial applications, while Southeast Asian countries contribute through expanding manufacturing activities.
North America follows with growth rates of 4.8%-5.5%, led by the United States where oil and gas operations and cosmetics production drive significant demand. The region benefits from established chemical infrastructure, advanced oil and gas production technologies, and growing personal care market consumption.
Europe exhibits growth rates of 4.5%-5.2%, with Germany, France, and Italy leading in cosmetics applications and specialty chemical production. The region emphasizes high-purity products for cosmetics and pharmaceutical applications while maintaining strict quality and safety standards.
South America shows growth potential of 4.2%-4.9%, with Brazil leading due to expanding mining operations and growing cosmetics consumption. The region benefits from significant mineral resources requiring ore recovery chemicals and increasing middle-class spending on personal care products.
The Middle East and Africa region demonstrates growth rates of 4.0%-4.7%, driven by expanding oil and gas operations and growing industrial development across major urban centers.

Application Analysis
Ore Recovery Application: This segment dominates with projected growth of 5.5%-6.2%, driven by expanding mining operations and increasing demand for metal extraction chemicals. The segment benefits from growing global demand for metals, expanding mining activities in emerging economies, and advancing ore processing technologies requiring specialized chemical solutions.
Oil & Gas Application: Expected to grow at 5.2%-5.9%, serving drilling fluid additives, refining processes, and petrochemical applications. Growth drivers include expanding shale gas production, increasing offshore drilling activities, and growing petrochemical processing requiring thioglycolic acid derivatives.
Cosmetics Application: Growing at 5.8%-6.5%, encompassing hair care products, skin treatments, and specialty cosmetic formulations. The segment benefits from growing global cosmetics consumption, increasing demand for professional hair care products, and expanding premium personal care market segments.
Others Application: Projected growth of 4.8%-5.5% includes pharmaceutical intermediates, textile processing, photographic chemicals, and specialty industrial applications requiring thioglycolic acid's unique chemical properties.

Key Market Players
Arkema: The French specialty chemical company maintains global leadership in thioglycolic acid production through advanced manufacturing capabilities and comprehensive technical support services. The company leverages sophisticated chemical expertise to serve diverse industrial applications through integrated production facilities and innovation centers.
DAICEL: The Japanese chemical manufacturer specializes in high-purity thioglycolic acid production for electronics, pharmaceutical, and specialty applications through advanced manufacturing processes and strict quality control systems ensuring consistent product performance.
Bruno Bock: Formerly known as Evans Chemetics LP until June 1, 2022, this American specialty chemical company focuses on thioglycolic acid and derivatives production, serving cosmetics, industrial, and specialty applications through technical expertise and customer-specific formulation capabilities.
Dr. Spiess: The German chemical manufacturer specializes in high-quality thioglycolic acid production for European markets, emphasizing pharmaceutical-grade and cosmetics-grade products through stringent quality standards and regulatory compliance systems.
Shandong Xinchang: This Chinese manufacturer operates 3,000 tons annual thioglycolic acid production capacity, serving domestic and international markets through cost-effective manufacturing and comprehensive product portfolios across multiple application segments.
Weifang Yihua: The Chinese company maintains 600 tons annual thioglycolic acid production capacity, focusing on industrial and specialty applications through established customer relationships and competitive pricing strategies.

Industry Value Chain Analysis
The thioglycolic acid industry value chain extends from basic chemical feedstock procurement through sophisticated chemical synthesis and diverse industrial application integration. Upstream operations involve procurement of chloroacetic acid, sodium sulfide, and other chemical intermediates from integrated chemical production facilities.
Manufacturing utilizes chemical synthesis processes including nucleophilic substitution reactions, purification through distillation, and quality control systems ensuring product purity and consistency. Production facilities require specialized equipment for handling sulfur-containing compounds and maintaining product quality standards.
Distribution networks encompass direct sales to major industrial and cosmetics customers, regional chemical distributors serving specialized applications, and international trading companies facilitating global supply chain management.
End applications span mining operations, oil and gas processing, cosmetics manufacturing, and specialty chemical production requiring thioglycolic acid's unique chemical properties. Technical service providers offer application support, formulation assistance, and regulatory compliance guidance for specialized requirements.

Market Opportunities and Challenges
Opportunities
●Mining Industry Growth: Expanding global mining activities and increasing metal demand create substantial opportunities for thioglycolic acid applications in ore recovery and mineral processing operations, particularly in emerging economies with significant mineral resources.
●Cosmetics Market Expansion: Growing global cosmetics consumption and increasing demand for professional hair care products drive opportunities for thioglycolic acid applications in permanent wave solutions, hair straightening products, and specialty cosmetic formulations.
●Oil and Gas Applications: Expanding unconventional oil and gas production, including shale gas extraction and deepwater drilling, creates opportunities for specialized chemical applications requiring thioglycolic acid derivatives.
●Specialty Chemical Development: Growing demand for high-performance specialty chemicals across pharmaceutical, electronics, and advanced materials sectors creates opportunities for customized thioglycolic acid formulations.
Challenges
●Raw Material Supply: Limited supplier base for key raw materials and potential supply chain disruptions create risks for consistent production and cost management, requiring strategic supplier relationships and inventory management.
●Environmental Regulations: Stringent chemical regulations and workplace safety requirements create compliance costs and operational complexity, particularly for cosmetics and pharmaceutical applications requiring extensive safety testing and documentation.
●Technical Complexity: Specialized synthesis processes and purity requirements demand significant technical expertise and sophisticated quality control systems, creating operational challenges and capital investment requirements.
●Market Volatility: Economic cycles affecting mining, oil and gas, and cosmetics industries create demand volatility and pricing pressures, requiring flexible business models and diversified market approaches.
Table of Contents
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Thioglycolic Acid Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Thioglycolic Acid by Region
8.2 Import of Thioglycolic Acid by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Thioglycolic Acid Market in North America (2020-2030)
9.1 Thioglycolic Acid Market Size
9.2 Thioglycolic Acid Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Thioglycolic Acid Market in South America (2020-2030)
10.1 Thioglycolic Acid Market Size
10.2 Thioglycolic Acid Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Thioglycolic Acid Market in Asia & Pacific (2020-2030)
11.1 Thioglycolic Acid Market Size
11.2 Thioglycolic Acid Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Asean
11.5.6 Australia
Chapter 12 Historical and Forecast Thioglycolic Acid Market in Europe (2020-2030)
12.1 Thioglycolic Acid Market Size
12.2 Thioglycolic Acid Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Thioglycolic Acid Market in MEA (2020-2030)
13.1 Thioglycolic Acid Market Size
13.2 Thioglycolic Acid Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Thioglycolic Acid Market (2020-2025)
14.1 Thioglycolic Acid Market Size
14.2 Thioglycolic Acid Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Thioglycolic Acid Market Forecast (2025-2030)
15.1 Thioglycolic Acid Market Size Forecast
15.2 Thioglycolic Acid Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Arkema
15.1.1 Company Profile
15.1.2 Main Business and Thioglycolic Acid Information
15.1.3 SWOT Analysis of Arkema
15.1.4 Arkema Thioglycolic Acid Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 DAICEL
15.2.1 Company Profile
15.2.2 Main Business and Thioglycolic Acid Information
15.2.3 SWOT Analysis of DAICEL
15.2.4 DAICEL Thioglycolic Acid Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Abbreviation and Acronyms List
Table Research Scope of Thioglycolic Acid Report
Table Data Sources of Thioglycolic Acid Report
Table Major Assumptions of Thioglycolic Acid Report
Table Thioglycolic Acid Classification
Table Thioglycolic Acid Applications List
Table Drivers of Thioglycolic Acid Market
Table Restraints of Thioglycolic Acid Market
Table Opportunities of Thioglycolic Acid Market
Table Threats of Thioglycolic Acid Market
Table Raw Materials Suppliers List
Table Different Production Methods of Thioglycolic Acid
Table Cost Structure Analysis of Thioglycolic Acid
Table Key End Users List
Table Latest News of Thioglycolic Acid Market
Table Merger and Acquisition List
Table Planned/Future Project of Thioglycolic Acid Market
Table Policy of Thioglycolic Acid Market
Table 2020-2030 Regional Export of Thioglycolic Acid
Table 2020-2030 Regional Import of Thioglycolic Acid
Table 2020-2030 Regional Trade Balance
Table 2020-2030 North America Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 North America Thioglycolic Acid Demand List by Application
Table 2020-2025 North America Thioglycolic Acid Key Players Sales List
Table 2020-2025 North America Thioglycolic Acid Key Players Market Share List
Table 2020-2030 North America Thioglycolic Acid Demand List by Type
Table 2020-2025 North America Thioglycolic Acid Price List by Type
Table 2020-2030 United States Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 United States Thioglycolic Acid Import & Export List
Table 2020-2030 Canada Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Canada Thioglycolic Acid Import & Export List
Table 2020-2030 Mexico Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Mexico Thioglycolic Acid Import & Export List
Table 2020-2030 South America Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 South America Thioglycolic Acid Demand List by Application
Table 2020-2025 South America Thioglycolic Acid Key Players Sales List
Table 2020-2025 South America Thioglycolic Acid Key Players Market Share List
Table 2020-2030 South America Thioglycolic Acid Demand List by Type
Table 2020-2025 South America Thioglycolic Acid Price List by Type
Table 2020-2030 Brazil Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Brazil Thioglycolic Acid Import & Export List
Table 2020-2030 Argentina Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Argentina Thioglycolic Acid Import & Export List
Table 2020-2030 Chile Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Chile Thioglycolic Acid Import & Export List
Table 2020-2030 Peru Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Peru Thioglycolic Acid Import & Export List
Table 2020-2030 Asia & Pacific Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Asia & Pacific Thioglycolic Acid Demand List by Application
Table 2020-2025 Asia & Pacific Thioglycolic Acid Key Players Sales List
Table 2020-2025 Asia & Pacific Thioglycolic Acid Key Players Market Share List
Table 2020-2030 Asia & Pacific Thioglycolic Acid Demand List by Type
Table 2020-2025 Asia & Pacific Thioglycolic Acid Price List by Type
Table 2020-2030 China Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 China Thioglycolic Acid Import & Export List
Table 2020-2030 India Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 India Thioglycolic Acid Import & Export List
Table 2020-2030 Japan Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Japan Thioglycolic Acid Import & Export List
Table 2020-2030 South Korea Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 South Korea Thioglycolic Acid Import & Export List
Table 2020-2030 Southeast Asia Thioglycolic Acid Market Size List
Table 2020-2030 Southeast Asia Thioglycolic Acid Market Volume List
Table 2020-2030 Southeast Asia Thioglycolic Acid Import List
Table 2020-2030 Southeast Asia Thioglycolic Acid Export List
Table 2020-2030 Australia Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Australia Thioglycolic Acid Import & Export List
Table 2020-2030 Europe Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Europe Thioglycolic Acid Demand List by Application
Table 2020-2025 Europe Thioglycolic Acid Key Players Sales List
Table 2020-2025 Europe Thioglycolic Acid Key Players Market Share List
Table 2020-2030 Europe Thioglycolic Acid Demand List by Type
Table 2020-2025 Europe Thioglycolic Acid Price List by Type
Table 2020-2030 Germany Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Germany Thioglycolic Acid Import & Export List
Table 2020-2030 France Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 France Thioglycolic Acid Import & Export List
Table 2020-2030 United Kingdom Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 United Kingdom Thioglycolic Acid Import & Export List
Table 2020-2030 Italy Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Italy Thioglycolic Acid Import & Export List
Table 2020-2030 Spain Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Spain Thioglycolic Acid Import & Export List
Table 2020-2030 Belgium Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Belgium Thioglycolic Acid Import & Export List
Table 2020-2030 Netherlands Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Netherlands Thioglycolic Acid Import & Export List
Table 2020-2030 Austria Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Austria Thioglycolic Acid Import & Export List
Table 2020-2030 Poland Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Poland Thioglycolic Acid Import & Export List
Table 2020-2030 Russia Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Russia Thioglycolic Acid Import & Export List
Table 2020-2030 MEA Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 MEA Thioglycolic Acid Demand List by Application
Table 2020-2025 MEA Thioglycolic Acid Key Players Sales List
Table 2020-2025 MEA Thioglycolic Acid Key Players Market Share List
Table 2020-2030 MEA Thioglycolic Acid Demand List by Type
Table 2020-2025 MEA Thioglycolic Acid Price List by Type
Table 2020-2030 Egypt Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Egypt Thioglycolic Acid Import & Export List
Table 2020-2030 Israel Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Israel Thioglycolic Acid Import & Export List
Table 2020-2030 South Africa Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 South Africa Thioglycolic Acid Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Thioglycolic Acid Import & Export List
Table 2020-2030 Turkey Thioglycolic Acid Market Size and Market Volume List
Table 2020-2030 Turkey Thioglycolic Acid Import & Export List
Table 2020-2025 Global Thioglycolic Acid Market Size List by Region
Table 2020-2025 Global Thioglycolic Acid Market Size Share List by Region
Table 2020-2025 Global Thioglycolic Acid Market Volume List by Region
Table 2020-2025 Global Thioglycolic Acid Market Volume Share List by Region
Table 2020-2025 Global Thioglycolic Acid Demand List by Application
Table 2020-2025 Global Thioglycolic Acid Demand Market Share List by Application
Table 2020-2025 Global Thioglycolic Acid Capacity List
Table 2020-2025 Global Thioglycolic Acid Key Vendors Capacity Share List
Table 2020-2025 Global Thioglycolic Acid Key Vendors Production List
Table 2020-2025 Global Thioglycolic Acid Key Vendors Production Share List
Table 2020-2025 Global Thioglycolic Acid Key Vendors Production Value List
Table 2020-2025 Global Thioglycolic Acid Key Vendors Production Value Share List
Table 2020-2025 Global Thioglycolic Acid Demand List by Type
Table 2020-2025 Global Thioglycolic Acid Demand Market Share List by Type
Table 2020-2025 Regional Thioglycolic Acid Price List
Table 2025-2030 Global Thioglycolic Acid Market Size List by Region
Table 2025-2030 Global Thioglycolic Acid Market Size Share List by Region
Table 2025-2030 Global Thioglycolic Acid Market Volume List by Region
Table 2025-2030 Global Thioglycolic Acid Market Volume Share List by Region
Table 2025-2030 Global Thioglycolic Acid Demand List by Application
Table 2025-2030 Global Thioglycolic Acid Demand Market Share List by Application
Table 2025-2030 Global Thioglycolic Acid Capacity List
Table 2025-2030 Global Thioglycolic Acid Key Vendors Capacity Share List
Table 2025-2030 Global Thioglycolic Acid Key Vendors Production List
Table 2025-2030 Global Thioglycolic Acid Key Vendors Production Share List
Table 2025-2030 Global Thioglycolic Acid Key Vendors Production Value List
Table 2025-2030 Global Thioglycolic Acid Key Vendors Production Value Share List
Table 2025-2030 Global Thioglycolic Acid Demand List by Type
Table 2025-2030 Global Thioglycolic Acid Demand Market Share List by Type
Table 2025-2030 Thioglycolic Acid Regional Price List

Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Thioglycolic Acid Picture
Figure 2020-2030 Regional Trade Balance
Figure 2020-2030 North America Thioglycolic Acid Market Size and CAGR
Figure 2020-2030 North America Thioglycolic Acid Market Volume and CAGR
Figure 2020-2030 South America Thioglycolic Acid Market Size and CAGR
Figure 2020-2030 South America Thioglycolic Acid Market Volume and CAGR
Figure 2020-2030 Asia & Pacific Thioglycolic Acid Market Size and CAGR
Figure 2020-2030 Asia & Pacific Thioglycolic Acid Market Volume and CAGR
Figure 2020-2030 Europe Thioglycolic Acid Market Size and CAGR
Figure 2020-2030 Europe Thioglycolic Acid Market Volume and CAGR
Figure 2020-2030 MEA Thioglycolic Acid Market Size and CAGR
Figure 2020-2030 MEA Thioglycolic Acid Market Volume and CAGR
Figure 2020-2025 Global Thioglycolic Acid Capacity Production and Growth Rate
Figure 2020-2025 Global Thioglycolic Acid Production Value and Growth Rate
Figure 2025-2030 Global Thioglycolic Acid Capacity Production and Growth Rate
Figure 2025-2030 Global Thioglycolic Acid Production Value and Growth Rate

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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