Business Valuation Software Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application, Product Type
- Single User License (1 Users) $ 3,500
- Team License (2~5 Users) $ 4,500
- Corporate License (>5 Users) $ 5,500
Business Valuation Software (BVS) refers to specialized computational platforms designed to assist financial professionals, accountants, and business owners in determining the economic worth of a business, asset, or ownership interest. These tools automate complex financial modeling, data aggregation, and application of accepted valuation methods (such as Discounted Cash Flow (DCF), comparable company analysis, and precedent transactions) to generate defensible valuation reports. BVS is a critical component of the financial technology (FinTech) ecosystem, ensuring consistency and rigor in financial reporting and transaction advisory.
The industry is defined by three primary characteristics: The Necessity of Methodological Rigor, High Data Dependency, and Accelerating Automation. Firstly, the core characteristic is the Necessity of Methodological Rigor; BVS platforms must rigorously comply with various global and local accounting standards (e.g., IFRS, GAAP) and professional practice guidelines to produce valuations that withstand legal, regulatory, and audit scrutiny. Secondly, BVS is characterized by High Data Dependency, relying heavily on access to vast, current, and reliable market data, including public company financials, transaction databases, and economic forecasts (often supplied by firms like S&P Global Inc.). Finally, the market is undergoing Accelerating Automation, where sophisticated algorithms and Artificial Intelligence (AI) are being deployed to streamline data input, select appropriate comps, and even assist in sensitivity analysis, reducing the time and human effort required for a comprehensive appraisal.
The global market size for Business Valuation Software, encompassing subscription fees for cloud platforms, licensing costs for desktop applications, and integrated data service fees, is estimated to fall within the range of USD 1.0 billion and USD 2.0 billion by 2025. This valuation reflects the foundational and recurring need for accurate valuation across the global economy. Driven by continuous M&A activity, stringent regulatory requirements, the proliferation of private company fundraising, and the need for digital efficiency within accounting and financial services, the market is projected to expand at a strong Compound Annual Growth Rate (CAGR) of approximately 10.0% to 20.0% through 2030.
Segment Analysis: By Deployment Mode and Application
The market is segmented based on the infrastructure hosting the service (Deployment Mode) and the primary end-user (Application).
By Deployment Mode
Cloud (SaaS)
The Cloud-based (Software-as-a-Service) deployment model is the market accelerator, projected for the highest growth, estimated at a CAGR in the range of 12.0%–22.0%. Cloud platforms offer superior accessibility, enabling secure remote collaboration among geographically dispersed teams of appraisers and clients. They provide automatic software updates and seamless integration with other cloud-based financial data services. This model is favored by small and medium-sized accounting firms and corporate finance departments due to its lower upfront capital expenditure and flexibility. Providers like Valutico Ltd. and BizEquity Inc. exemplify this model.
On-Premises
The On-Premises model involves installing and managing the software locally within the user's computing infrastructure. This model is typically preferred by large financial institutions and enterprise corporations that handle highly sensitive proprietary data and require maximum control over security, integration with complex legacy systems, and compliance with strict internal IT policies. This segment is projected for moderate growth, estimated at a CAGR in the range of 8.0%–18.0%, as these users slowly migrate specialized functions to private cloud or hybrid models.
By Application (End-Use Industry)
Accounting Firms
Accounting Firms are the largest user base, leveraging BVS for audit support, tax valuations, financial reporting compliance, and small business advisory. They require robust, defensible methodologies and efficient workflow tools to handle high volumes of recurring valuation work. This segment is projected for strong growth, estimated at a CAGR in the range of 10.0%–20.0%. The need for recurring goodwill impairment testing and stock-based compensation valuations (ASC 718/IFRS 2) sustains this demand.
Financial Institutions
This segment includes investment banks, private equity firms, venture capital funds, and commercial banks. They use BVS extensively for deal advisory (M&A, IPOs), portfolio management, regulatory compliance (Basel IV/CECL requirements), and due diligence. Their needs are highly specialized, often requiring complex scenario analysis and stress testing. This segment is projected for robust growth, estimated at a CAGR in the range of 11.0%–21.0%, driven by global capital flows and complex financial instruments.
Corporations (Corporate Finance)
Internal corporate finance departments use BVS for strategic planning, budgeting, capital allocation decisions, internal M&A, divestitures, and internal performance management. They require tools that can easily integrate with enterprise resource planning (ERP) systems and internal financial models. This application segment is projected for high growth, estimated at a CAGR in the range of 12.0%–22.0%, as companies increasingly bring basic valuation capabilities in-house for faster decision-making.
Others
This segment includes independent appraisers, law firms (for litigation support, divorce cases), real estate analysts, and government agencies (for regulatory compliance or asset management). These users often require specialized, niche modules (e.g., for specific intangible assets or legal structures). This segment is projected for steady growth, estimated at a CAGR in the range of 9.0%–19.0%.
Regional Market Trends
Regional BVS adoption is directly proportional to the maturity of the financial markets, the volume of M&A activity, and the stringency of financial reporting standards.
North America (NA)
North America holds the largest revenue share and is the global benchmark for BVS technology, projected to achieve a strong growth rate, estimated at a CAGR in the range of 10.0%–20.0%. The US market is characterized by a high volume of M&A transactions, active private equity and venture capital markets, and stringent regulatory environments (SEC, FASB). Companies like ValuSource Inc. and BizEquity Inc. have deep roots in this market.
Europe
Europe is a highly sophisticated market, projected to experience a solid growth rate, estimated at a CAGR in the range of 10.0%–20.0%. Growth is driven by cross-border M&A within the EU, the wide adoption of IFRS standards, and a focus on transparency, particularly in major financial centers like London, Frankfurt, and Paris. Specialized European players like Valutico Ltd. and Equidam BV are expanding their presence.
Asia-Pacific (APAC)
APAC is the fastest-growing region, projected to achieve a robust growth rate, estimated at a CAGR in the range of 13.0%–23.0%. Growth is fueled by the rapid expansion of emerging economies (e.g., China, India), increasing foreign direct investment, the professionalization of local accounting standards, and a massive increase in IPOs and private company funding rounds requiring formal valuations.
Latin America (LatAm)
The LatAm market is accelerating its adoption of BVS, projected to grow at a CAGR in the range of 9.0%–19.0%. Growth is tied to economic stabilization efforts, the formalization of business practices, and increasing cross-border transactions, driving demand for modern, reliable valuation tools in countries like Brazil and Mexico.
Middle East and Africa (MEA)
MEA is a high-potential, investment-driven market, projected to achieve a CAGR in the range of 11.0%–21.0%. Growth is concentrated in financial hubs (e.g., UAE, Saudi Arabia) and driven by government-led diversification programs and large-scale infrastructure projects that require consistent, transparent asset and company valuations.
Company Landscape: Data Giants and FinTech Innovators
The BVS market features a mix of established data providers and agile software specialists, each addressing different points in the valuation lifecycle.
Data and Analytics Providers: Companies like S&P Global Inc. play a foundational role, primarily supplying the crucial market data, financial intelligence, and economic forecasts that feed into BVS models. While not pure-play BVS developers, their data platforms are indispensable tools for financial institutions and valuation experts.
Specialized BVS Software Developers: Firms such as BizEquity Inc., Valutico Ltd., and ValuSource Inc. focus purely on providing the computational engine and workflow interface. BizEquity Inc., for instance, focuses on providing automated business valuation reports, often targeting the banking and insurance sectors for their small and medium-sized enterprise (SME) clients. ValuSource Inc. is known for its comprehensive desktop solutions and data integration specifically tailored for accounting professionals.
Niche and Algorithm-Focused Players: Companies like Eqvista Inc., ValuAdder Inc., Retiba LLC, and Equidam BV often target specific segments, such as startup valuation, small business appraisals, or specialized asset classes. Cyndx Inc. and SMERGERS Inc. focus on leveraging proprietary data and algorithms, often relating valuation to M&A readiness or investment matching. Riskturn Inc. provides tools focused on risk analysis and financial modeling which are adjacent to core BVS.
Industry Value Chain Analysis
The BVS value chain is focused on transforming disparate financial data and market inputs into a single, reliable, and auditable statement of value.
1. Data Aggregation and Normalization (Upstream):
The chain begins with sourcing and integrating vast financial data (client financials, industry comps, economic forecasts). Value is created by the software’s ability to efficiently ingest data from multiple sources (ERP, accounting software, external databases), cleanse it, and normalize it according to the chosen valuation method's requirements.
2. Model Generation and Calculation (Core Value):
This is the core value stage where the software applies complex financial models (DCF, multiples, asset-based approaches). Value is created through the platform’s computational rigor, flexibility in adjusting inputs and assumptions, and adherence to professional standards, ensuring the resulting calculations are mathematically sound and defensible.
3. Sensitivity Analysis and Scenario Testing (Risk Mitigation):
The software provides tools to test how changes in key variables (e.g., discount rates, growth rates) impact the final valuation. Value is created by helping the user understand and mitigate inherent valuation risk, providing a range of likely outcomes rather than just a single point estimate.
4. Reporting and Audit Trail (Compliance and Delivery):
The final stage involves generating a comprehensive, professional valuation report that includes all underlying data, calculations, assumptions, and audit trails. Value is delivered through documentation that satisfies regulatory bodies, auditors, and counterparties in a transaction, converting the complex model into a credible, deliverable asset.
Opportunities and Challenges
The BVS market is well-positioned to capitalize on the digital transformation of finance but faces hurdles related to data quality and the limitations of automation.
Opportunities
Embedded Valuation and API Integration: The opportunity to integrate valuation capabilities directly into other FinTech ecosystems (e.g., lending platforms, wealth management software, M&A marketplaces) via APIs allows BVS providers to move beyond standalone applications and tap into new revenue streams from non-valuation specialists.
AI-Driven Data Sourcing and Comp Selection: Utilizing AI and machine learning to automatically scrape, clean, and match relevant comparable company data can drastically reduce the most time-consuming step in the valuation process, improving efficiency and the timeliness of reports.
Intangible Asset Valuation: As corporate value increasingly resides in intangible assets (e.g., intellectual property, brand equity, customer data), there is a significant opportunity for BVS to develop specialized models and data sets for accurately valuing these non-physical assets in compliance with accounting standards.
Global Standardization of Private Company Data: The lack of standardized financial reporting for private companies globally is a major barrier. As initiatives push for better transparency and data standardization (especially for mid-market M&A), BVS providers that can aggregate and normalize this private company data will gain a strong competitive edge.
Challenges
The "Black Box" Problem and Methodological Debate: Over-reliance on automation can lead to the "black box" problem, where users do not fully understand the underlying assumptions or mechanics of the software's output. BVS providers must continuously prove that their software enhances, rather than replaces, the judgment of a trained appraiser, requiring high levels of transparency and customization.
Data Quality and Reliability: The accuracy of any BVS output is fundamentally limited by the quality and availability of input data. Providers face the constant challenge of ensuring their links to external data sources (especially private transaction data) are robust, current, and globally relevant, particularly in emerging markets.
Regulatory Divergence: Despite efforts toward global accounting standardization (IFRS/GAAP), national tax laws, local business structures, and specific regulatory reporting requirements continue to diverge. BVS providers must maintain complex regional compliance features, increasing development and maintenance costs.
Resistance to Cloud Adoption in Highly Regulated Sectors: While the Cloud model is growing, some large financial institutions and government entities remain cautious due to perceived security risks and data sovereignty concerns, slowing the adoption of modern, scalable SaaS solutions in the high-value enterprise segment.
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Business Valuation Software Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Historical and Forecast Business Valuation Software Market in North America (2020-2030)
8.1 Business Valuation Software Market Size
8.2 Business Valuation Software Market by End Use
8.3 Competition by Players/Suppliers
8.4 Business Valuation Software Market Size by Type
8.5 Key Countries Analysis
8.5.1 United States
8.5.2 Canada
8.5.3 Mexico
Chapter 9 Historical and Forecast Business Valuation Software Market in South America (2020-2030)
9.1 Business Valuation Software Market Size
9.2 Business Valuation Software Market by End Use
9.3 Competition by Players/Suppliers
9.4 Business Valuation Software Market Size by Type
9.5 Key Countries Analysis
9.5.1 Brazil
9.5.2 Argentina
9.5.3 Chile
9.5.4 Peru
Chapter 10 Historical and Forecast Business Valuation Software Market in Asia & Pacific (2020-2030)
10.1 Business Valuation Software Market Size
10.2 Business Valuation Software Market by End Use
10.3 Competition by Players/Suppliers
10.4 Business Valuation Software Market Size by Type
10.5 Key Countries Analysis
10.5.1 China
10.5.2 India
10.5.3 Japan
10.5.4 South Korea
10.5.5 Southest Asia
10.5.6 Australia
Chapter 11 Historical and Forecast Business Valuation Software Market in Europe (2020-2030)
11.1 Business Valuation Software Market Size
11.2 Business Valuation Software Market by End Use
11.3 Competition by Players/Suppliers
11.4 Business Valuation Software Market Size by Type
11.5 Key Countries Analysis
11.5.1 Germany
11.5.2 France
11.5.3 United Kingdom
11.5.4 Italy
11.5.5 Spain
11.5.6 Belgium
11.5.7 Netherlands
11.5.8 Austria
11.5.9 Poland
11.5.10 Russia
Chapter 12 Historical and Forecast Business Valuation Software Market in MEA (2020-2030)
12.1 Business Valuation Software Market Size
12.2 Business Valuation Software Market by End Use
12.3 Competition by Players/Suppliers
12.4 Business Valuation Software Market Size by Type
12.5 Key Countries Analysis
12.5.1 Egypt
12.5.2 Israel
12.5.3 South Africa
12.5.4 Gulf Cooperation Council Countries
12.5.5 Turkey
Chapter 13 Summary For Global Business Valuation Software Market (2020-2025)
13.1 Business Valuation Software Market Size
13.2 Business Valuation Software Market by End Use
13.3 Competition by Players/Suppliers
13.4 Business Valuation Software Market Size by Type
Chapter 14 Global Business Valuation Software Market Forecast (2025-2030)
14.1 Business Valuation Software Market Size Forecast
14.2 Business Valuation Software Application Forecast
14.3 Competition by Players/Suppliers
14.4 Business Valuation Software Type Forecast
Chapter 15 Analysis of Global Key Vendors
15.1 BizEquity Inc.
15.1.1 Company Profile
15.1.2 Main Business and Business Valuation Software Information
15.1.3 SWOT Analysis of BizEquity Inc.
15.1.4 BizEquity Inc. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.2 Valutico Ltd.
15.2.1 Company Profile
15.2.2 Main Business and Business Valuation Software Information
15.2.3 SWOT Analysis of Valutico Ltd.
15.2.4 Valutico Ltd. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.3 ValuSource Inc.
15.3.1 Company Profile
15.3.2 Main Business and Business Valuation Software Information
15.3.3 SWOT Analysis of ValuSource Inc.
15.3.4 ValuSource Inc. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.4 S&P Global Inc.
15.4.1 Company Profile
15.4.2 Main Business and Business Valuation Software Information
15.4.3 SWOT Analysis of S&P Global Inc.
15.4.4 S&P Global Inc. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.5 Equitest Ltd.
15.5.1 Company Profile
15.5.2 Main Business and Business Valuation Software Information
15.5.3 SWOT Analysis of Equitest Ltd.
15.5.4 Equitest Ltd. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.6 Levin Global LLC
15.6.1 Company Profile
15.6.2 Main Business and Business Valuation Software Information
15.6.3 SWOT Analysis of Levin Global LLC
15.6.4 Levin Global LLC Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.7 Eqvista Inc.
15.7.1 Company Profile
15.7.2 Main Business and Business Valuation Software Information
15.7.3 SWOT Analysis of Eqvista Inc.
15.7.4 Eqvista Inc. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.8 ValuAdder Inc.
15.8.1 Company Profile
15.8.2 Main Business and Business Valuation Software Information
15.8.3 SWOT Analysis of ValuAdder Inc.
15.8.4 ValuAdder Inc. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.9 Riskturn Inc.
15.9.1 Company Profile
15.9.2 Main Business and Business Valuation Software Information
15.9.3 SWOT Analysis of Riskturn Inc.
15.9.4 Riskturn Inc. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
15.10 Cyndx Inc.
15.10.1 Company Profile
15.10.2 Main Business and Business Valuation Software Information
15.10.3 SWOT Analysis of Cyndx Inc.
15.10.4 Cyndx Inc. Business Valuation Software Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Table Research Scope of Business Valuation Software Report
Table Data Sources of Business Valuation Software Report
Table Major Assumptions of Business Valuation Software Report
Table Business Valuation Software Classification
Table Business Valuation Software Applications
Table Drivers of Business Valuation Software Market
Table Restraints of Business Valuation Software Market
Table Opportunities of Business Valuation Software Market
Table Threats of Business Valuation Software Market
Table Raw Materials Suppliers
Table Different Production Methods of Business Valuation Software
Table Cost Structure Analysis of Business Valuation Software
Table Key End Users
Table Latest News of Business Valuation Software Market
Table Merger and Acquisition
Table Planned/Future Project of Business Valuation Software Market
Table Policy of Business Valuation Software Market
Table 2020-2030 North America Business Valuation Software Market Size
Table 2020-2030 North America Business Valuation Software Market Size by Application
Table 2020-2025 North America Business Valuation Software Key Players Revenue
Table 2020-2025 North America Business Valuation Software Key Players Market Share
Table 2020-2030 North America Business Valuation Software Market Size by Type
Table 2020-2030 United States Business Valuation Software Market Size
Table 2020-2030 Canada Business Valuation Software Market Size
Table 2020-2030 Mexico Business Valuation Software Market Size
Table 2020-2030 South America Business Valuation Software Market Size
Table 2020-2030 South America Business Valuation Software Market Size by Application
Table 2020-2025 South America Business Valuation Software Key Players Revenue
Table 2020-2025 South America Business Valuation Software Key Players Market Share
Table 2020-2030 South America Business Valuation Software Market Size by Type
Table 2020-2030 Brazil Business Valuation Software Market Size
Table 2020-2030 Argentina Business Valuation Software Market Size
Table 2020-2030 Chile Business Valuation Software Market Size
Table 2020-2030 Peru Business Valuation Software Market Size
Table 2020-2030 Asia & Pacific Business Valuation Software Market Size
Table 2020-2030 Asia & Pacific Business Valuation Software Market Size by Application
Table 2020-2025 Asia & Pacific Business Valuation Software Key Players Revenue
Table 2020-2025 Asia & Pacific Business Valuation Software Key Players Market Share
Table 2020-2030 Asia & Pacific Business Valuation Software Market Size by Type
Table 2020-2030 China Business Valuation Software Market Size
Table 2020-2030 India Business Valuation Software Market Size
Table 2020-2030 Japan Business Valuation Software Market Size
Table 2020-2030 South Korea Business Valuation Software Market Size
Table 2020-2030 Southeast Asia Business Valuation Software Market Size
Table 2020-2030 Australia Business Valuation Software Market Size
Table 2020-2030 Europe Business Valuation Software Market Size
Table 2020-2030 Europe Business Valuation Software Market Size by Application
Table 2020-2025 Europe Business Valuation Software Key Players Revenue
Table 2020-2025 Europe Business Valuation Software Key Players Market Share
Table 2020-2030 Europe Business Valuation Software Market Size by Type
Table 2020-2030 Germany Business Valuation Software Market Size
Table 2020-2030 France Business Valuation Software Market Size
Table 2020-2030 United Kingdom Business Valuation Software Market Size
Table 2020-2030 Italy Business Valuation Software Market Size
Table 2020-2030 Spain Business Valuation Software Market Size
Table 2020-2030 Belgium Business Valuation Software Market Size
Table 2020-2030 Netherlands Business Valuation Software Market Size
Table 2020-2030 Austria Business Valuation Software Market Size
Table 2020-2030 Poland Business Valuation Software Market Size
Table 2020-2030 Russia Business Valuation Software Market Size
Table 2020-2030 MEA Business Valuation Software Market Size
Table 2020-2030 MEA Business Valuation Software Market Size by Application
Table 2020-2025 MEA Business Valuation Software Key Players Revenue
Table 2020-2025 MEA Business Valuation Software Key Players Market Share
Table 2020-2030 MEA Business Valuation Software Market Size by Type
Table 2020-2030 Egypt Business Valuation Software Market Size
Table 2020-2030 Israel Business Valuation Software Market Size
Table 2020-2030 South Africa Business Valuation Software Market Size
Table 2020-2030 Gulf Cooperation Council Countries Business Valuation Software Market Size
Table 2020-2030 Turkey Business Valuation Software Market Size
Table 2020-2025 Global Business Valuation Software Market Size by Region
Table 2020-2025 Global Business Valuation Software Market Size Share by Region
Table 2020-2025 Global Business Valuation Software Market Size by Application
Table 2020-2025 Global Business Valuation Software Market Share by Application
Table 2020-2025 Global Business Valuation Software Key Vendors Revenue
Table 2020-2025 Global Business Valuation Software Key Vendors Market Share
Table 2020-2025 Global Business Valuation Software Market Size by Type
Table 2020-2025 Global Business Valuation Software Market Share by Type
Table 2025-2030 Global Business Valuation Software Market Size by Region
Table 2025-2030 Global Business Valuation Software Market Size Share by Region
Table 2025-2030 Global Business Valuation Software Market Size by Application
Table 2025-2030 Global Business Valuation Software Market Share by Application
Table 2025-2030 Global Business Valuation Software Key Vendors Revenue
Table 2025-2030 Global Business Valuation Software Key Vendors Market Share
Table 2025-2030 Global Business Valuation Software Market Size by Type
Table 2025-2030 Business Valuation Software Global Market Share by Type
Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Business Valuation Software Picture
Figure 2020-2030 North America Business Valuation Software Market Size and CAGR
Figure 2020-2030 South America Business Valuation Software Market Size and CAGR
Figure 2020-2030 Asia & Pacific Business Valuation Software Market Size and CAGR
Figure 2020-2030 Europe Business Valuation Software Market Size and CAGR
Figure 2020-2030 MEA Business Valuation Software Market Size and CAGR
Figure 2020-2025 Global Business Valuation Software Market Size and Growth Rate
Figure 2025-2030 Global Business Valuation Software Market Size and Growth Rate
Research Methodology
- Market Estimated Methodology:
Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach
Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach
Supply approach is based on assessments of the size of each competitor supplying the objective market.
Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

- Forecasting Methodology
- Numerous factors impacting the market trend are considered for forecast model:
- New technology and application in the future;
- New project planned/under contraction;
- Global and regional underlying economic growth;
- Threatens of substitute products;
- Industry expert opinion;
- Policy and Society implication.
- Analysis Tools
1)PEST Analysis
PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

- Benefits of a PEST analysis:
- It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
- It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
- It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
- It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.
2)Porter’s Five Force Model Analysis
The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.
- Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
- Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
- Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
- Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
- Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis
Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis
SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

- Strengths describe what the player excels at and separates it from the competition
- Weaknesses stop the player from performing at its optimum level.
- Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
- Threats refer to factors that have the potential to harm the player.
- Data Sources
| Primary Sources | Secondary Sources |
|---|---|
| Face to face/Phone Interviews with market participants, such as: Manufactures; Distributors; End-users; Experts. Online Survey |
Government/International Organization Data: Annual Report/Presentation/Fact Book Internet Source Information Industry Association Data Free/Purchased Database Market Research Report Book/Journal/News |