Oil Storage Market Insights 2026, Analysis and Forecast to 2031
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The oil storage market is a fundamental component of the global energy midstream sector, providing the critical infrastructure required to manage the temporal and geographic imbalances between hydrocarbon production and final consumption. As of 2025, the market is characterized by a strategic pivot toward energy security, regional supply chain resilience, and the modernization of aging terminal assets. Beyond mere warehousing, modern oil storage involves sophisticated inventory management, blending services, and transshipment capabilities that facilitate global trade. The industry is currently navigating a complex transition; while long-term decarbonization goals loom, the immediate reality of geopolitical volatility and the necessity for Strategic Petroleum Reserves (SPRs) continue to drive robust infrastructure investment. The global oil storage market is estimated to reach a valuation of approximately USD 1.0 billion to 4.0 billion in 2025 (representing the specific high-value terminal service and new-build infrastructure segment), with compound annual growth rates (CAGR) projected in the range of 6.0% to 15.0% through 2030. This growth is propelled by the expansion of refining capacities in emerging economies and the heightening of national security protocols regarding energy stockpiling.
Application Analysis and Growth Trends
● Crude Oil Crude oil storage remains the largest application segment, representing the primary buffer between upstream extraction and downstream refining. It is projected to grow at an annual rate of 5.5% to 9.5%. The segment is driven by the buildup of strategic reserves by major importing nations like China and India, as well as the need for operational storage at major port hubs. The trend toward "contango" market plays—where future oil prices are higher than current prices—also periodically surges demand for commercial crude storage.
● Middle Distillates The middle distillates segment, covering diesel and heating oil, is expected to expand at 6.0% to 11.0% annually. Demand is heavily influenced by the industrial sector and the global logistics industry. Modern storage for distillates is increasingly focusing on ultra-low sulfur diesel (ULSD) and the emerging integration of renewable diesel blends, requiring specialized tank linings and moisture control systems.
● Gasoline Gasoline storage is projected to grow by 4.0% to 8.5% per year. While the long-term rise of electric vehicles poses a headwind, the current global vehicle fleet remains predominantly internal combustion-based. Growth is currently centered on high-growth regions in Southeast Asia and Africa, where motorization rates are climbing. Storage operators in this segment are also adapting to complex seasonal blending requirements and the inclusion of ethanol.
● Aviation Fuel Aviation fuel (Jet A/A1) is one of the more resilient and high-growth segments, with an estimated annual growth rate of 7.5% to 14.0%. As international air travel surpasses pre-pandemic levels and the aviation industry begins the gradual transition to Sustainable Aviation Fuel (SAF), there is a critical need for dedicated, high-purity storage infrastructure at major international aviation hubs to prevent cross-contamination.
● Others This category includes Liquefied Petroleum Gas (LPG), fuel oil, and naphtha, growing at 3.0% to 7.0% annually. The transition of global shipping toward low-sulfur fuel oils and the increasing use of LPG as a clean cooking fuel in developing nations are the primary drivers here.
Type Analysis and Development Trends
● Open Top Open top tanks are primarily used for water storage or non-volatile materials within the oil and gas ecosystem. Their growth is modest, estimated at 2.5% to 5.0% annually, as environmental regulations increasingly favor enclosed systems to prevent emissions and rainwater contamination.
● Fixed Roof Fixed roof tanks represent a staple of the industry for storing non-volatile or high-flash-point liquids. They are projected to grow at 5.0% to 9.5% per year. They are favored for their lower capital expenditure and structural simplicity, often used for heavy fuel oils and chemical feedstocks. Technological advancements in this segment include improved vapor recovery units (VRUs) to minimize product loss.
● Floating Roof Floating roof tanks (both internal and external) are the preferred choice for volatile products like crude oil and gasoline. This segment is expected to see the highest growth, ranging from 8.0% to 16.0% annually. The design minimizes the vapor space between the liquid and the roof, significantly reducing evaporation losses and fire risks. Modern installations are increasingly incorporating advanced primary and secondary seals to comply with tightening VOC (Volatile Organic Compound) emission standards.
Regional Market Distribution and Geographic Trends
● Asia-Pacific The Asia-Pacific region is the most dynamic market, with growth rates estimated between 8.5% and 18.0%. China and India are the dominant actors, driven by massive refinery expansions and the aggressive pursuit of state-level strategic reserves. China, in particular, has seen significant investment in underground rock caverns for oil storage, which offer enhanced safety and lower land-use footprints compared to traditional tank farms.
● North America North America remains a major market with a growth range of 5.0% to 9.5%. The U.S. Gulf Coast serves as a global nexus for oil storage and trading. Trends in this region are focused on "export-oriented" infrastructure, with large-scale terminals designed to facilitate the global distribution of U.S. shale oil and refined products.
● Europe The European market is projected to grow at 3.5% to 7.0%. While the region is the most advanced in the energy transition, it maintains a critical need for storage at the ARA (Amsterdam-Rotterdam-Antwerp) hub for international trading. Market trends here are shifting toward "multi-purpose" terminals capable of handling both traditional hydrocarbons and future energy carriers like ammonia or liquid hydrogen.
● Latin America Growth in Latin America is estimated at 4.0% to 8.5%. Brazil and Mexico are the primary markets, where there is a pressing need to modernize storage infrastructure to support growing domestic production and to stabilize supply chains during periods of political or economic volatility.
● Middle East & Africa (MEA) The MEA region is expected to expand at 6.5% to 12.0%. The Middle East is transitioning from being purely an exporter to a major refining and trading hub, with the Port of Fujairah in the UAE standing as one of the world's largest bunkering and storage centers. In Africa, growth is driven by the need for downstream distribution storage to support rapid urbanization.
Key Market Players and Corporate Profiles
● Koninklijke Vopak N.V.: As the world’s leading independent tank storage company, Vopak operates a global network of terminals located at strategic points along major trade routes. The company is currently focused on diversifying its portfolio to include industrial terminals and infrastructure for "new energies."
● Vitol Tank Terminals International BV (VTTI): VTTI is a major independent provider of energy storage, benefitting from its close relationship with the Vitol trading group. It emphasizes high-turnover terminals and has a strong presence in high-growth emerging markets.
● Saudi Aramco: As the world's largest integrated energy company, Saudi Aramco controls a vast internal and international storage network. Their strategy involves integrating storage with their massive downstream refining and chemicals investments to ensure supply reliability for global customers.
● China National Petroleum Corporation (CNPC) & Sinopec Group: These Chinese state-owned giants are responsible for the vast majority of China’s domestic storage build-out. They are leaders in large-scale terminal construction and the management of strategic petroleum reserves.
● Kinder Morgan, Inc.: One of the largest energy infrastructure companies in North America, Kinder Morgan operates a significant network of liquids terminals. Their focus is on fee-based, long-term contracts that provide stable cash flows, particularly in the U.S. Gulf Coast region.
● BP plc & Rosneft: These integrated majors utilize their storage assets primarily to support their global production and refining footprints. They are increasingly focusing on the digitalization of terminal operations to enhance safety and operational efficiency.
Industry Value Chain Analysis
The oil storage value chain is a vital link in the midstream sector, connecting upstream production with downstream refining and marketing.
Site Development and Engineering: This involves geological assessments, environmental impact studies, and the design of terminal layouts. Significant value is created through the engineering of specialized tankage and pipeline manifolds that allow for high-speed loading and unloading.
Construction and Fabrication: This stage includes the procurement of high-grade steel and the construction of tanks (fixed or floating roof), secondary containment systems, and fire suppression infrastructure. Innovation in automated welding and modular construction is currently a key trend to reduce lead times.
Terminal Operations and Handling: The core operational phase includes the receipt, storage, and discharge of products. Value-added services at this stage include blending (to meet specific product grades), heating, and "throughput" management for traders.
Logistics and Integration: Storage facilities must be seamlessly integrated with multiple transport modes, including pipelines, deep-water jetties for tankers, rail sidings, and truck loading racks. The efficiency of these interfaces determines the commercial viability of the terminal.
Inventory Management and Trading: The final link involves the use of storage for market-based strategies. This includes holding stock for price arbitrage or maintaining emergency reserves. High-value data services, providing real-time visibility into stock levels, are becoming increasingly important for global energy traders.
Market Opportunities and Challenges
● Opportunities The most significant opportunity lies in "Digital Transformation," where the integration of IoT sensors, satellite monitoring, and AI-driven predictive maintenance can reduce operational costs and improve safety. The "Energy Transition" also provides a path for storage operators to repurpose existing assets for biofuels or to develop new infrastructure for carbon capture and storage (CCS). Additionally, the continued expansion of "Strategic Petroleum Reserves" in developing nations provides a stable, long-term demand base for large-scale infrastructure projects.
● Challenges "Environmental and Regulatory Pressure" is a primary challenge, as terminal operators face increasingly stringent rules regarding VOC emissions, soil contamination, and water usage. The "Global Shift toward Renewables" poses a long-term threat to the utilization rates of traditional oil assets. Furthermore, "Geopolitical Risks" can lead to sudden shifts in trade flows, potentially leaving certain terminal assets stranded. Lastly, the "High Capital Intensity" of terminal development, combined with fluctuating interest rates, can make the financing of new large-scale projects difficult in a volatile economic environment.
Chapter 1 Executive Summary
Chapter 2 Abbreviation and Acronyms
Chapter 3 Preface
3.1 Research Scope
3.2 Research Sources
3.2.1 Data Sources
3.2.2 Assumptions
3.3 Research Method
Chapter 4 Market Landscape
4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users
Chapter 5 Market Trend Analysis
5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats
Chapter 6 Industry Chain Analysis
6.1 Upstream/Suppliers Analysis
6.2 Oil Storage Analysis
6.2.1 Technology Analysis
6.2.2 Cost Analysis
6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users
Chapter 7 Latest Market Dynamics
7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics
Chapter 8 Trading Analysis
8.1 Export of Oil Storage by Region
8.2 Import of Oil Storage by Region
8.3 Balance of Trade
Chapter 9 Historical and Forecast Oil Storage Market in North America (2021-2031)
9.1 Oil Storage Market Size
9.2 Oil Storage Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
9.5.1 United States
9.5.2 Canada
9.5.3 Mexico
Chapter 10 Historical and Forecast Oil Storage Market in South America (2021-2031)
10.1 Oil Storage Market Size
10.2 Oil Storage Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
10.5.1 Brazil
10.5.2 Argentina
10.5.3 Chile
10.5.4 Peru
Chapter 11 Historical and Forecast Oil Storage Market in Asia & Pacific (2021-2031)
11.1 Oil Storage Market Size
11.2 Oil Storage Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
11.5.1 China
11.5.2 India
11.5.3 Japan
11.5.4 South Korea
11.5.5 Asean
11.5.6 Australia
Chapter 12 Historical and Forecast Oil Storage Market in Europe (2021-2031)
12.1 Oil Storage Market Size
12.2 Oil Storage Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
12.5.1 Germany
12.5.2 France
12.5.3 United Kingdom
12.5.4 Italy
12.5.5 Spain
12.5.6 Belgium
12.5.7 Netherlands
12.5.8 Austria
12.5.9 Poland
12.5.10 Russia
Chapter 13 Historical and Forecast Oil Storage Market in MEA (2021-2031)
13.1 Oil Storage Market Size
13.2 Oil Storage Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
13.5.1 Egypt
13.5.2 Israel
13.5.3 South Africa
13.5.4 Gulf Cooperation Council Countries
13.5.5 Turkey
Chapter 14 Summary For Global Oil Storage Market (2021-2026)
14.1 Oil Storage Market Size
14.2 Oil Storage Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price
Chapter 15 Global Oil Storage Market Forecast (2026-2031)
15.1 Oil Storage Market Size Forecast
15.2 Oil Storage Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast
Chapter 16 Analysis of Global Key Vendors
15.1 Koninklijke Vopak N.V.
15.1.1 Company Profile
15.1.2 Main Business and Oil Storage Information
15.1.3 SWOT Analysis of Koninklijke Vopak N.V.
15.1.4 Koninklijke Vopak N.V. Oil Storage Sales, Revenue, Price and Gross Margin (2021-2026)
15.2 Vitol Tank Terminals International BV (VTTI)
15.2.1 Company Profile
15.2.2 Main Business and Oil Storage Information
15.2.3 SWOT Analysis of Vitol Tank Terminals International BV (VTTI)
15.2.4 Vitol Tank Terminals International BV (VTTI) Oil Storage Sales, Revenue, Price and Gross Margin (2021-2026)
15.3 Oiltanking GmbH
15.3.1 Company Profile
15.3.2 Main Business and Oil Storage Information
15.3.3 SWOT Analysis of Oiltanking GmbH
15.3.4 Oiltanking GmbH Oil Storage Sales, Revenue, Price and Gross Margin (2021-2026)
15.4 China National Petroleum Corporation (CNPC)
15.4.1 Company Profile
15.4.2 Main Business and Oil Storage Information
15.4.3 SWOT Analysis of China National Petroleum Corporation (CNPC)
15.4.4 China National Petroleum Corporation (CNPC) Oil Storage Sales, Revenue, Price and Gross Margin (2021-2026)
15.6 Saudi Aramco
15.6.1 Company Profile
15.6.2 Main Business and Oil Storage Information
15.6.3 SWOT Analysis of Saudi Aramco
15.6.4 Saudi Aramco Oil Storage Sales, Revenue, Price and Gross Margin (2021-2026)
Please ask for sample pages for full companies list
Table Research Scope of Oil Storage Report
Table Data Sources of Oil Storage Report
Table Major Assumptions of Oil Storage Report
Table Oil Storage Classification
Table Oil Storage Applications List
Table Drivers of Oil Storage Market
Table Restraints of Oil Storage Market
Table Opportunities of Oil Storage Market
Table Threats of Oil Storage Market
Table Raw Materials Suppliers List
Table Different Production Methods of Oil Storage
Table Cost Structure Analysis of Oil Storage
Table Key End Users List
Table Latest News of Oil Storage Market
Table Merger and Acquisition List
Table Planned/Future Project of Oil Storage Market
Table Policy of Oil Storage Market
Table 2021-2031 Regional Export of Oil Storage
Table 2021-2031 Regional Import of Oil Storage
Table 2021-2031 Regional Trade Balance
Table 2021-2031 North America Oil Storage Market Size and Market Volume List
Table 2021-2031 North America Oil Storage Demand List by Application
Table 2021-2026 North America Oil Storage Key Players Sales List
Table 2021-2026 North America Oil Storage Key Players Market Share List
Table 2021-2031 North America Oil Storage Demand List by Type
Table 2021-2026 North America Oil Storage Price List by Type
Table 2021-2031 United States Oil Storage Market Size and Market Volume List
Table 2021-2031 United States Oil Storage Import & Export List
Table 2021-2031 Canada Oil Storage Market Size and Market Volume List
Table 2021-2031 Canada Oil Storage Import & Export List
Table 2021-2031 Mexico Oil Storage Market Size and Market Volume List
Table 2021-2031 Mexico Oil Storage Import & Export List
Table 2021-2031 South America Oil Storage Market Size and Market Volume List
Table 2021-2031 South America Oil Storage Demand List by Application
Table 2021-2026 South America Oil Storage Key Players Sales List
Table 2021-2026 South America Oil Storage Key Players Market Share List
Table 2021-2031 South America Oil Storage Demand List by Type
Table 2021-2026 South America Oil Storage Price List by Type
Table 2021-2031 Brazil Oil Storage Market Size and Market Volume List
Table 2021-2031 Brazil Oil Storage Import & Export List
Table 2021-2031 Argentina Oil Storage Market Size and Market Volume List
Table 2021-2031 Argentina Oil Storage Import & Export List
Table 2021-2031 Chile Oil Storage Market Size and Market Volume List
Table 2021-2031 Chile Oil Storage Import & Export List
Table 2021-2031 Peru Oil Storage Market Size and Market Volume List
Table 2021-2031 Peru Oil Storage Import & Export List
Table 2021-2031 Asia & Pacific Oil Storage Market Size and Market Volume List
Table 2021-2031 Asia & Pacific Oil Storage Demand List by Application
Table 2021-2026 Asia & Pacific Oil Storage Key Players Sales List
Table 2021-2026 Asia & Pacific Oil Storage Key Players Market Share List
Table 2021-2031 Asia & Pacific Oil Storage Demand List by Type
Table 2021-2026 Asia & Pacific Oil Storage Price List by Type
Table 2021-2031 China Oil Storage Market Size and Market Volume List
Table 2021-2031 China Oil Storage Import & Export List
Table 2021-2031 India Oil Storage Market Size and Market Volume List
Table 2021-2031 India Oil Storage Import & Export List
Table 2021-2031 Japan Oil Storage Market Size and Market Volume List
Table 2021-2031 Japan Oil Storage Import & Export List
Table 2021-2031 South Korea Oil Storage Market Size and Market Volume List
Table 2021-2031 South Korea Oil Storage Import & Export List
Table 2021-2031 Southeast Asia Oil Storage Market Size List
Table 2021-2031 Southeast Asia Oil Storage Market Volume List
Table 2021-2031 Southeast Asia Oil Storage Import List
Table 2021-2031 Southeast Asia Oil Storage Export List
Table 2021-2031 Australia Oil Storage Market Size and Market Volume List
Table 2021-2031 Australia Oil Storage Import & Export List
Table 2021-2031 Europe Oil Storage Market Size and Market Volume List
Table 2021-2031 Europe Oil Storage Demand List by Application
Table 2021-2026 Europe Oil Storage Key Players Sales List
Table 2021-2026 Europe Oil Storage Key Players Market Share List
Table 2021-2031 Europe Oil Storage Demand List by Type
Table 2021-2026 Europe Oil Storage Price List by Type
Table 2021-2031 Germany Oil Storage Market Size and Market Volume List
Table 2021-2031 Germany Oil Storage Import & Export List
Table 2021-2031 France Oil Storage Market Size and Market Volume List
Table 2021-2031 France Oil Storage Import & Export List
Table 2021-2031 United Kingdom Oil Storage Market Size and Market Volume List
Table 2021-2031 United Kingdom Oil Storage Import & Export List
Table 2021-2031 Italy Oil Storage Market Size and Market Volume List
Table 2021-2031 Italy Oil Storage Import & Export List
Table 2021-2031 Spain Oil Storage Market Size and Market Volume List
Table 2021-2031 Spain Oil Storage Import & Export List
Table 2021-2031 Belgium Oil Storage Market Size and Market Volume List
Table 2021-2031 Belgium Oil Storage Import & Export List
Table 2021-2031 Netherlands Oil Storage Market Size and Market Volume List
Table 2021-2031 Netherlands Oil Storage Import & Export List
Table 2021-2031 Austria Oil Storage Market Size and Market Volume List
Table 2021-2031 Austria Oil Storage Import & Export List
Table 2021-2031 Poland Oil Storage Market Size and Market Volume List
Table 2021-2031 Poland Oil Storage Import & Export List
Table 2021-2031 Russia Oil Storage Market Size and Market Volume List
Table 2021-2031 Russia Oil Storage Import & Export List
Table 2021-2031 MEA Oil Storage Market Size and Market Volume List
Table 2021-2031 MEA Oil Storage Demand List by Application
Table 2021-2026 MEA Oil Storage Key Players Sales List
Table 2021-2026 MEA Oil Storage Key Players Market Share List
Table 2021-2031 MEA Oil Storage Demand List by Type
Table 2021-2026 MEA Oil Storage Price List by Type
Table 2021-2031 Egypt Oil Storage Market Size and Market Volume List
Table 2021-2031 Egypt Oil Storage Import & Export List
Table 2021-2031 Israel Oil Storage Market Size and Market Volume List
Table 2021-2031 Israel Oil Storage Import & Export List
Table 2021-2031 South Africa Oil Storage Market Size and Market Volume List
Table 2021-2031 South Africa Oil Storage Import & Export List
Table 2021-2031 Gulf Cooperation Council Countries Oil Storage Market Size and Market Volume List
Table 2021-2031 Gulf Cooperation Council Countries Oil Storage Import & Export List
Table 2021-2031 Turkey Oil Storage Market Size and Market Volume List
Table 2021-2031 Turkey Oil Storage Import & Export List
Table 2021-2026 Global Oil Storage Market Size List by Region
Table 2021-2026 Global Oil Storage Market Size Share List by Region
Table 2021-2026 Global Oil Storage Market Volume List by Region
Table 2021-2026 Global Oil Storage Market Volume Share List by Region
Table 2021-2026 Global Oil Storage Demand List by Application
Table 2021-2026 Global Oil Storage Demand Market Share List by Application
Table 2021-2026 Global Oil Storage Capacity List
Table 2021-2026 Global Oil Storage Key Vendors Capacity Share List
Table 2021-2026 Global Oil Storage Key Vendors Production List
Table 2021-2026 Global Oil Storage Key Vendors Production Share List
Table 2021-2026 Global Oil Storage Key Vendors Production Value List
Table 2021-2026 Global Oil Storage Key Vendors Production Value Share List
Table 2021-2026 Global Oil Storage Demand List by Type
Table 2021-2026 Global Oil Storage Demand Market Share List by Type
Table 2021-2026 Regional Oil Storage Price List
Table 2026-2031 Global Oil Storage Market Size List by Region
Table 2026-2031 Global Oil Storage Market Size Share List by Region
Table 2026-2031 Global Oil Storage Market Volume List by Region
Table 2026-2031 Global Oil Storage Market Volume Share List by Region
Table 2026-2031 Global Oil Storage Demand List by Application
Table 2026-2031 Global Oil Storage Demand Market Share List by Application
Table 2026-2031 Global Oil Storage Capacity List
Table 2026-2031 Global Oil Storage Key Vendors Capacity Share List
Table 2026-2031 Global Oil Storage Key Vendors Production List
Table 2026-2031 Global Oil Storage Key Vendors Production Share List
Table 2026-2031 Global Oil Storage Key Vendors Production Value List
Table 2026-2031 Global Oil Storage Key Vendors Production Value Share List
Table 2026-2031 Global Oil Storage Demand List by Type
Table 2026-2031 Global Oil Storage Demand Market Share List by Type
Table 2026-2031 Oil Storage Regional Price List
Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Oil Storage Picture
Figure 2021-2031 Regional Trade Balance
Figure 2021-2031 North America Oil Storage Market Size and CAGR
Figure 2021-2031 North America Oil Storage Market Volume and CAGR
Figure 2021-2031 South America Oil Storage Market Size and CAGR
Figure 2021-2031 South America Oil Storage Market Volume and CAGR
Figure 2021-2031 Asia & Pacific Oil Storage Market Size and CAGR
Figure 2021-2031 Asia & Pacific Oil Storage Market Volume and CAGR
Figure 2021-2031 Europe Oil Storage Market Size and CAGR
Figure 2021-2031 Europe Oil Storage Market Volume and CAGR
Figure 2021-2031 MEA Oil Storage Market Size and CAGR
Figure 2021-2031 MEA Oil Storage Market Volume and CAGR
Figure 2021-2026 Global Oil Storage Capacity Production and Growth Rate
Figure 2021-2026 Global Oil Storage Production Value and Growth Rate
Figure 2026-2031 Global Oil Storage Capacity Production and Growth Rate
Figure 2026-2031 Global Oil Storage Production Value and Growth Rate
Research Methodology
- Market Estimated Methodology:
Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach
Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach
Supply approach is based on assessments of the size of each competitor supplying the objective market.
Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

- Forecasting Methodology
- Numerous factors impacting the market trend are considered for forecast model:
- New technology and application in the future;
- New project planned/under contraction;
- Global and regional underlying economic growth;
- Threatens of substitute products;
- Industry expert opinion;
- Policy and Society implication.
- Analysis Tools
1)PEST Analysis
PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

- Benefits of a PEST analysis:
- It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
- It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
- It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
- It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.
2)Porter’s Five Force Model Analysis
The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.
- Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
- Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
- Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
- Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
- Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis
Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis
SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

- Strengths describe what the player excels at and separates it from the competition
- Weaknesses stop the player from performing at its optimum level.
- Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
- Threats refer to factors that have the potential to harm the player.
- Data Sources
| Primary Sources | Secondary Sources |
|---|---|
| Face to face/Phone Interviews with market participants, such as: Manufactures; Distributors; End-users; Experts. Online Survey |
Government/International Organization Data: Annual Report/Presentation/Fact Book Internet Source Information Industry Association Data Free/Purchased Database Market Research Report Book/Journal/News |