Machine Screw Market Insights 2026, Analysis and Forecast to 2031

By: HDIN Research Published: 2026-01-30 Pages: 92
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Machine Screw Market Summary

Industry Overview and Market Definition

The global machine screw market constitutes a foundational segment of the industrial fastener industry. A machine screw is defined as a threaded fastener, typically with a uniform diameter the entire length of the shaft, designed to be screwed into a tapped hole or used in conjunction with a nut. Unlike wood screws or self-tapping screws which create their own threads in softer materials, machine screws are engineered for precision assembly in metal-to-metal applications. They are characterized by a blunt end (flat or chamfered) and a wide variety of head styles (pan, flat, truss, oval, hex) and drive types (Phillips, slotted, Torx, hex socket).

As of early 2026, the market has evolved from a commodity-driven sector into one characterized by high-precision engineering and supply chain complexity. The industry is critical to the assembly of virtually every mechanical device, from consumer electronics and medical implants to heavy earth-moving machinery and aerospace structures. The market dynamics are currently influenced by a "dual-track" trajectory: the high-volume, standard-specification segment driven by cost efficiency and logistics, and the high-value, engineered-specification segment driven by material science, lightweighting requirements, and automated assembly compatibility.

The scope of this market analysis includes screws manufactured from carbon steel, stainless steel, brass, aluminum, and exotic alloys (such as titanium and Inconel). It encompasses the entire spectrum of manufacturing methodologies, including cold heading (the dominant mass-production method) and precision machining. The strategic importance of machine screws has been underscored by recent supply chain consolidations and the global push toward advanced manufacturing, where the reliability of a single fastener can dictate the integrity of complex systems like electric vehicle battery packs or robotic surgical arms.

Market Size and Growth Forecast

The machine screw market is experiencing steady expansion, mirroring the growth of global industrial output, though refined by specific sectoral surges in technology and infrastructure.

Estimated Market Size (2026): The global machine screw market is valued between 14.6 billion USD and 25.5 billion USD. This valuation range accounts for the vast disparity in pricing between commodity-grade steel screws used in general construction and high-precision, medical-grade, or aerospace-grade fasteners. The upper end of the estimate includes value-added services often bundled by distributors, such as Vendor Managed Inventory (VMI) and kitting services.

CAGR Estimate (2026–2031): The market is projected to expand at a Compound Annual Growth Rate (CAGR) estimated between 4.2% and 5.8%. This growth is bolstered by the recovery in the construction sector, the rapid prototyping capabilities in consumer electronics, and the sustained demand for MRO (Maintenance, Repair, and Operations) supplies. The "premiumization" of fasteners—where standard steel is replaced by higher-strength or corrosion-resistant alloys—is also contributing to revenue growth outpacing pure volume growth.

Regional Market Analysis

Asia Pacific (Estimated Share: 45% – 50%):
The Asia Pacific region remains the "World’s Fastener Factory." China continues to dominate in terms of production volume, with major manufacturing hubs in Zhejiang, Jiangsu, and Shandong provinces. Companies like Shandong Tengda Fastening Technology and Zhejiang Jeddah Metal represent the region's immense capacity for mass production. However, the region is undergoing a structural shift. Chinese manufacturers are increasingly moving up the value chain, investing in heat treatment and plating technologies to compete with Western quality standards. Japan, led by players like Nittoseiko, focuses on high-precision, micro-sized machine screws for the electronics and automotive sectors. Taiwan, China remains a critical global node, known for high-quality export-grade fasteners and a dense ecosystem of secondary processing (coating/heat treating) providers.

North America (Estimated Share: 22% – 26%):
The North American market is defined by a strong distribution network and a focus on specialized applications (aerospace, defense, medical). The region is currently witnessing a wave of consolidation. The acquisition of Bennett Bolt Works by Portland Bolt (May 2025) and the acquisition of Bolt & Screw Supply by GradeEight Supply (December 2025) highlight a trend where larger entities are absorbing regional players to secure supply chains and expand geographic footprints. Reshoring initiatives are driving demand for domestic manufacturing of critical fasteners to avoid the logistics vulnerabilities exposed in previous years.

Europe (Estimated Share: 20% – 24%):
Europe’s market is heavily tied to the automotive and industrial machinery sectors. Germany stands as the technological leader. The region imposes the strictest quality and environmental standards (such as REACH compliance for coatings). The market here is mature but finding pockets of growth in renewable energy infrastructure (wind turbines requiring large-diameter high-strength machine screws). The recent internal consolidation of GSS Fasteners into RCF Bolt & Nut (January 2026) in the UK reflects the European trend toward operational efficiency and leaner management structures.

Rest of World (Estimated Share: ~5% - 8%):
Markets in South America and the Middle East are primarily import-driven, with growth linked to infrastructure projects and oil & gas maintenance.

Application and Segmentation Analysis

Automotive:
This is traditionally the largest consumer of machine screws. The transition to Electric Vehicles (EVs) is altering the product mix. While internal combustion engines required high-heat resistant steel bolts, EV battery packs and power electronics require machine screws with high vibration resistance, non-magnetic properties, and specialized insulating coatings to prevent electrical arcing. Lightweight aluminum and titanium screws are gaining market share to offset heavy battery weights.

Mechanical Engineering and Industrial Machinery:
This segment encompasses robotics, heavy equipment, and factory automation. The trend here is toward "locking" machine screws. As machines run at higher speeds, the risk of vibrational loosening increases. Consequently, demand is rising for machine screws with pre-applied adhesive patches (nylok) or serrated under-heads.

Aerospace:
The most demanding segment, requiring zero-defect quality. Machine screws for aerospace (often referred to as fasteners in this context) are made from Titanium (Ti-6Al-4V) or Nickel-based Superalloys (Inconel, Waspaloy) to withstand extreme temperature cycling and corrosion. Traceability is paramount; every batch must be traceable back to the raw material melt.

Medical Devices:
A high-margin niche. This includes micro-screws for surgical robots, implantable screws (bone fixation), and assembly screws for MRI/CT scanners. Materials include biocompatible Titanium and surgical-grade Stainless Steel (316L). The trend towards miniaturization in medical electronics is driving the production of screws with thread diameters below M1.0.

Electronics and Consumer Goods:
High volume but extreme price sensitivity. Applications include smartphones, laptops, and wearables. This segment drives the innovation in "tamper-resistant" drive styles (pentalobe, tri-wing) to control repair ecosystems.

Value Chain and Industrial Structure

The machine screw value chain is highly fragmented but follows a distinct linear progression:

Raw Materials: The chain begins with steel wire rods, brass bars, or exotic alloy coils. The quality of the "heading wire" is the single biggest determinant of the final screw quality. Flaws in the wire lead to cracks during the heading process.

Machinery and Technology Providers:
Companies like Hatebur Umformmaschinen AG are critical upstream enablers. They do not sell screws; they manufacture the high-speed cold and hot forming machines that screw manufacturers use. The efficiency of these machines (parts per minute) dictates the profitability of the manufacturers.

Manufacturing (Cold Heading vs. Machining):

Cold Heading: 90%+ of machine screws are produced this way. Wire is cut and hammered into shape at room temperature. It is fast and material-efficient.

Machining: Used for low-volume, high-precision, or complex geometry screws.

Secondary Processing:
This includes Thread Rolling (forming threads between dies), Heat Treatment (hardening and tempering to achieve grades like 8.8 or 12.9), and Surface Finishing. Finishing is critical; Zinc plating, Black Oxide, and Geomet coatings provide necessary corrosion resistance.

Distribution and Logistics:
Distributors like McMaster-Carr, Allfasteners, and Optimas play a vital role. They break bulk, perform quality checks, and offer VMI services. For many OEM customers, the distributor is the face of the market. The consolidation seen in late 2025 (GradeEight Supply) indicates that distributors are seeking scale to negotiate better prices with manufacturers and offer broader catalogs to end-users.

Key Market Players and Company Developments

The competitive landscape is a mix of massive industrial distributors, specialized manufacturers, and regional generalists.

Nittoseiko (Japan): A unique player that manufactures both the machine screws and the automated screw-driving robots. This vertical integration allows them to design screws specifically optimized for automated assembly, a massive advantage in the automotive and electronics sectors.

McMaster-Carr (USA): The benchmark for MRO distribution. While they do not manufacture, their catalog depth and logistics network make them a primary source for engineers and prototyping, influencing design choices early in the product lifecycle.

Optimas Solutions: Specializes in supply chain management and manufacturing. They are heavily embedded with automotive OEMs, often managing the entire fastener bin system on the factory floor.

Shandong Tengda Fastening Technology (China): A representative of the large-scale Chinese stainless steel fastener industry. They have expanded capacity to serve global export markets, focusing on standard DIN and ISO specifications.

Hatebur Umformmaschinen AG (Switzerland): As a key equipment supplier, their development of faster, more precise cold formers enables manufacturers to produce complex screw geometries (like integrated washer screws) at lower costs.

Recent M&A Activities:

GradeEight Supply & Bolt & Screw Supply (Dec 2025): This acquisition reinforces the trend of consolidation in the US Midwest, a hub for heavy manufacturing. It suggests a strategy of acquiring established customer bases and local warehousing rather than organic growth.

Portland Bolt & Bennett Bolt Works (May 2025): This moves Portland Bolt deeper into the infrastructure and highway safety market. Machine screws used in guardrails and signage require specific galvanization and strength ratings, marking a move into specialized, regulation-driven segments.

RCF Bolt & Nut & GSS Fasteners (Jan 2026): The internal merger of these sister companies in the UK highlights the pressure to reduce overheads. By combining operations, companies can share ERP systems, sales teams, and warehousing, improving margins in a competitive market.

Other Key Manufacturers: Taizhou Huaxin Stainless Steel Products, Kebogao Hardware, and Jiangsu Gongxiong Intelligent Technology represent the tiers of the Asian supply chain, ranging from commodity stainless products to intelligent manufacturing facilities incorporating Industry 4.0 principles.

Market Opportunities

Specialized EV Fasteners: The electric vehicle market is not just replacing the engine; it is changing the architecture of the vehicle. There is a massive opportunity for machine screws that integrate grounding features (to manage electromagnetic interference) or conversely, high-dielectric coatings to prevent shorts in battery packs.

Infrastructure Renewal: Aging bridges and roads in North America and Europe require massive amounts of fasteners. The acquisition of Bennett Bolt Works by Portland Bolt signals that the industry sees long-term government spending on infrastructure as a key revenue stream.

Micro-Fastening for MedTech: As medical devices become less invasive and more robotic, the demand for high-precision, biocompatible micro-screws (M1.6 and smaller) is growing. These parts command significantly higher margins than standard industrial screws.

Market Challenges

Raw Material Price Volatility: The cost of steel, nickel, and copper fluctuates based on global trade policies and mining output. Since material cost is a high percentage of the total screw cost, manufacturers often struggle to pass these increases to customers immediately.

Counterfeit and Substandard Products: In the high-strength segment (Grade 8.8, 10.9, 12.9), "fake" screws that do not meet tensile strength requirements pose a severe safety risk. This is driving a push for digital traceability and blockchain verification in the aerospace and automotive supply chains.

Labor Shortages in Manufacturing: Operating cold heading machines and thread rollers is a skilled trade. An aging workforce in the US and Europe is creating a skills gap, forcing companies to invest more heavily in automation.

Technological Trends and Future Outlook

Lightweighting Alloys: The substitution of steel with Titanium and high-strength Aluminum alloys is accelerating, particularly in automotive and aerospace. While more expensive, the lifecycle fuel savings justify the cost.

Smart Fasteners: Research is underway to integrate strain sensors directly into the heads of large machine screws. These "smart screws" can wirelessly transmit data regarding tension and structural integrity, allowing for predictive maintenance in critical infrastructure like bridges or wind turbines.

Green Manufacturing: There is a strong regulatory push, particularly from the EU (CBAM), to decarbonize the steel supply chain. This is leading to the development of "Green Steel" fasteners produced using hydrogen-based energy. Additionally, the industry is moving away from Hexavalent Chrome (Cr6) in platings due to toxicity, adopting eco-friendly Zinc-Flake coatings instead.

In conclusion, the Machine Screw market in 2026 is a blend of traditional manufacturing and modern supply chain strategizing. While the product itself—a threaded metal rod—remains fundamental, the ecosystem surrounding it is rapidly modernizing through consolidation, material innovation, and digital integration. The recent wave of acquisitions in late 2025 and early 2026 indicates a maturing market where scale, regional presence, and specialized application capability are the primary drivers of competitive advantage.
Chapter 1 Report Overview

1.1 Study Scope 1

1.2 Research Methodology 2

1.2.1 Data Sources 3

1.2.2 Assumptions 5

1.3 Abbreviations and Acronyms 6

Chapter 2 Global Machine Screw Market Overview

2.1 Market Definition and Product Classification 8

2.2 Global Machine Screw Market Size (Value) and Growth Rate (2021-2031) 10

2.3 Global Machine Screw Market Volume (Consumption) and Growth Rate (2021-2031) 12

2.4 Market Segmentation by Material Type 14

2.4.1 Stainless Steel Machine Screws 14

2.4.2 Carbon Steel Machine Screws 15

2.4.3 Alloy Steel and Brass Machine Screws 16

2.5 Market Segmentation by Head Type 18

2.5.1 Pan Head 18

2.5.2 Flat Head (Countersunk) 19

2.5.3 Round Head, Truss Head, and Others 20

Chapter 3 Market Dynamics and Manufacturing Analysis

3.1 Market Drivers and Growth Opportunities 22

3.2 Market Restraints and Challenges 24

3.3 Industrial Value Chain Analysis 26

3.4 Manufacturing Process and Cost Structure Analysis 28

3.5 Porter’s Five Forces Analysis 30

Chapter 4 Global Machine Screw Market by Application

4.1 Mechanical Engineering 32

4.2 Automotive Industry 34

4.3 Aerospace and Aviation 36

4.4 Medical Devices 38

Chapter 5 Global Machine Screw Market by Region

5.1 North America (United States, Canada, Mexico) 41

5.2 Europe (Germany, UK, France, Italy, Spain) 45

5.3 Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Taiwan (China)) 49

5.4 South America (Brazil, Argentina) 54

5.5 Middle East and Africa (Saudi Arabia, UAE, South Africa) 57

Chapter 6 Global Machine Screw Import and Export Analysis

6.1 Global Export Volume and Value by Region 60

6.2 Global Import Volume and Value by Region 63

Chapter 7 Global Competitive Landscape

7.1 Global Machine Screw Market Share by Key Players (2026) 66

7.2 Market Concentration Ratio (CR5 and CR10) 68

7.3 Competitive Trends and Industry Consolidation 70

Chapter 8 Key Company Profiles

8.1 Nittoseiko 72

8.1.1 Corporate Profile 72

8.1.2 SWOT Analysis 73

8.1.3 Nittoseiko Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 74

8.1.4 Product Innovation and R&D 75

8.2 McMaster-Carr 76

8.2.1 Corporate Profile 76

8.2.2 SWOT Analysis 77

8.2.3 McMaster-Carr Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 78

8.2.4 Distribution Strategy and Logistics 79

8.3 Allfasteners 80

8.3.1 Corporate Profile 80

8.3.2 SWOT Analysis 81

8.3.3 Allfasteners Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 82

8.4 Optimas 84

8.4.1 Corporate Profile 84

8.4.2 SWOT Analysis 85

8.4.3 Optimas Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 86

8.4.4 Supply Chain Management Solutions 87

8.5 SpeedyFixings 89

8.5.1 Corporate Profile 89

8.5.2 SWOT Analysis 90

8.5.3 SpeedyFixings Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 91

8.6 Hatebur Umformmaschinen AG 93

8.6.1 Corporate Profile 93

8.6.2 SWOT Analysis 94

8.6.3 Hatebur Machine Screw Business Performance and Financial Data (2021-2026) 95

8.6.4 High-Precision Forming Technology 96

8.7 LH Dottie 97

8.7.1 Corporate Profile 97

8.7.2 SWOT Analysis 98

8.7.3 LH Dottie Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 99

8.8 Shandong Tengda Fastening Technology 101

8.8.1 Corporate Profile 101

8.8.2 SWOT Analysis 102

8.8.3 Shandong Tengda Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 103

8.9 Taizhou Huaxin Stainless Steel Products 105

8.9.1 Corporate Profile 105

8.9.2 SWOT Analysis 106

8.9.3 Taizhou Huaxin Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 107

8.10 Zhejiang Jeddah Metal 109

8.10.1 Corporate Profile 109

8.10.2 SWOT Analysis 110

8.10.3 Zhejiang Jeddah Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 111

8.11 Kebogao Hardware 113

8.11.1 Corporate Profile 113

8.11.2 SWOT Analysis 114

8.11.3 Kebogao Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 115

8.12 Jiangsu Gongxiong Intelligent Technology 117

8.12.1 Corporate Profile 117

8.12.2 SWOT Analysis 118

8.12.3 Jiangsu Gongxiong Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 119

8.12.4 Intelligent Manufacturing Initiatives 120

Chapter 9 Market Forecast (2027-2031)

9.1 Global Machine Screw Revenue and Volume Forecast 122

9.2 Regional Market Forecast 124

9.3 Application Segment Forecast 127
Table 1 Global Machine Screw Revenue (USD Million) by Material Type 2021-2031 14

Table 2 Global Machine Screw Revenue (USD Million) by Head Type 2021-2031 18

Table 3 Global Machine Screw Consumption (Million Units) by Application 2021-2031 32

Table 4 North America Machine Screw Revenue (USD Million) by Country 2021-2031 43

Table 5 Europe Machine Screw Revenue (USD Million) by Country 2021-2031 47

Table 6 Asia-Pacific Machine Screw Revenue (USD Million) by Country 2021-2031 51

Table 7 South America Machine Screw Revenue (USD Million) by Country 2021-2031 56

Table 8 Global Machine Screw Import Volume by Region (2021-2026) 64

Table 9 Nittoseiko Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 74

Table 10 McMaster-Carr Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 78

Table 11 Allfasteners Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 82

Table 12 Optimas Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 86

Table 13 SpeedyFixings Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 91

Table 14 Hatebur Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 95

Table 15 LH Dottie Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 99

Table 16 Shandong Tengda Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 103

Table 17 Taizhou Huaxin Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 107

Table 18 Zhejiang Jeddah Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 111

Table 19 Kebogao Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 115

Table 20 Jiangsu Gongxiong Machine Screw Sales, Price, Cost and Gross Profit Margin (2021-2026) 119

Table 21 Global Machine Screw Revenue Forecast by Region (2027-2031) 125
Figure 1 Research Methodology Flowchart 3

Figure 2 Global Machine Screw Market Size (USD Million) 2021-2031 11

Figure 3 Global Machine Screw Market Volume (Million Units) 2021-2031 13

Figure 4 Global Machine Screw Market Share by Material 2026 17

Figure 5 Global Machine Screw Market Share by Head Type 2026 21

Figure 6 Global Machine Screw Consumption in Mechanical Engineering (2021-2031) 33

Figure 7 Global Machine Screw Consumption in Automotive (2021-2031) 35

Figure 8 Global Machine Screw Consumption in Aerospace (2021-2031) 37

Figure 9 Global Machine Screw Consumption in Medical Device (2021-2031) 39

Figure 10 North America Machine Screw Market Size (2021-2031) 42

Figure 11 Europe Machine Screw Market Size (2021-2031) 46

Figure 12 Asia-Pacific Machine Screw Market Size (2021-2031) 50

Figure 13 Latin America Machine Screw Market Size (2021-2031) 55

Figure 14 Global Machine Screw Export Share by Region 2026 61

Figure 15 Global Top 10 Players Machine Screw Market Share 2026 67

Figure 16 Nittoseiko Machine Screw Market Share (2021-2026) 74

Figure 17 McMaster-Carr Machine Screw Market Share (2021-2026) 78

Figure 18 Allfasteners Machine Screw Market Share (2021-2026) 82

Figure 19 Optimas Machine Screw Market Share (2021-2026) 86

Figure 20 SpeedyFixings Machine Screw Market Share (2021-2026) 91

Figure 21 Hatebur Machine Screw Market Share (2021-2026) 95

Figure 22 LH Dottie Machine Screw Market Share (2021-2026) 99

Figure 23 Shandong Tengda Machine Screw Market Share (2021-2026) 103

Figure 24 Taizhou Huaxin Machine Screw Market Share (2021-2026) 107

Figure 25 Zhejiang Jeddah Machine Screw Market Share (2021-2026) 111

Figure 26 Kebogao Machine Screw Market Share (2021-2026) 115

Figure 27 Jiangsu Gongxiong Machine Screw Market Share (2021-2026) 119

Figure 28 Global Machine Screw Revenue Forecast (2027-2031) 123

Research Methodology

  • Market Estimated Methodology:

    Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach

Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach

Supply approach is based on assessments of the size of each competitor supplying the objective market.

Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

  • Forecasting Methodology
  • Numerous factors impacting the market trend are considered for forecast model:
  • New technology and application in the future;
  • New project planned/under contraction;
  • Global and regional underlying economic growth;
  • Threatens of substitute products;
  • Industry expert opinion;
  • Policy and Society implication.
  • Analysis Tools

1)PEST Analysis

PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

  • Benefits of a PEST analysis:
  • It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
  • It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
  • It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
  • It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.

2)Porter’s Five Force Model Analysis

The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.

  • Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
  • Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
  • Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
  • Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
  • Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis

Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis

SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

  • Strengths describe what the player excels at and separates it from the competition
  • Weaknesses stop the player from performing at its optimum level.
  • Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
  • Threats refer to factors that have the potential to harm the player.
  • Data Sources
Primary Sources Secondary Sources
Face to face/Phone Interviews with market participants, such as:
Manufactures;
Distributors;
End-users;
Experts.
Online Survey
Government/International Organization Data:
Annual Report/Presentation/Fact Book
Internet Source Information
Industry Association Data
Free/Purchased Database
Market Research Report
Book/Journal/News

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