Global Rim Board Industry: Dynamics, Value Chain, and Competitive Landscape
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Introduction
The global built environment is undergoing a structural transformation, fundamentally altering the materials utilized in residential and commercial framing. Within this shifting paradigm, engineered wood products (EWPs) have steadily displaced traditional dimension lumber, driven by strict building codes, the demand for superior dimensional stability, and the urgent need for scalable, sustainable construction methodologies. The rim board market operates as a highly specialized, yet structurally critical, sub-segment of this broader EWP ecosystem. Functioning as the perimeter closure for floor joist systems—particularly engineered I-joists—rim boards act as essential load-bearing interfaces. They transfer vertical loads from upper-story walls down to the foundation while providing robust lateral force resistance against wind and seismic activities.
By 2026, the global rim board market is projected to reach a valuation ranging from $1.0 billion to $1.3 billion USD. Moving forward into the subsequent five-year forecast period, the market is anticipated to expand at a Compound Annual Growth Rate (CAGR) of 2.5% to 3.5% through 2031. This moderate, yet highly resilient growth trajectory reflects the complex interplay between macroeconomic housing cycles, central bank monetary policies influencing mortgage liquidity, and the persistent structural deficit in housing inventory across advanced economies.
Unlike commodity lumber, rim boards are highly engineered, manufactured primarily from Oriented Strand Board (OSB), Laminated Veneer Lumber (LVL), or specialized plywood. The dimensional precision of these materials mitigates the shrinkage, warping, and splitting characteristic of solid sawn lumber, thereby reducing downstream warranty claims for homebuilders. The market's expansion is deeply tethered to the adoption rate of engineered floor systems. As the construction sector faces chronic skilled labor shortages, the reliance on pre-engineered, predictable structural components that require less on-site modification becomes an operational imperative rather than a mere preference.
Regional Market Dynamics
North America
The North American market undeniably anchors the global rim board industry, consuming the vast majority of global production. The construction typology in the United States and Canada is historically predicated on light-frame wood construction. Over the past three decades, engineered I-joists have captured significant market share in residential floor framing, pulling rim board demand up synchronously.
The structural housing deficit in the United States, estimated to be in the millions of units following a decade of underbuilding post-2008, serves as a massive long-term secular tailwind. Despite near-term volatility induced by elevated interest rates suppressing existing home turnover, the new construction sector remains robust. Builders are utilizing mortgage rate buydowns to incentivize buyers, sustaining demand for structural framing materials. The North American rim board market is expected to grow at a range of 2.0% to 3.0% over the forecast period, reflecting a mature but highly scaled environment. Canadian production continues to act as a vital supply artery for US builders, highlighting the highly integrated cross-border timber trade.
Europe
The European construction landscape exhibits a highly fragmented material profile, heavily favoring masonry and concrete in southern regions, while northern and central regions exhibit a higher propensity for timber framing. The regulatory environment in the European Union, driven by aggressive decarbonization mandates and embodied carbon targets, is forcing a re-evaluation of building materials. Engineered timber is gaining institutional traction. While Cross-Laminated Timber (CLT) dominates the European EWP narrative, light-frame engineered systems utilizing OSB and LVL rim boards are increasingly penetrating the UK, Germany, and the Nordics. Growth in this region is estimated between 3.0% and 4.5%, fueled by regulatory pressures prioritizing sustainable forestry products over carbon-intensive steel and concrete.
Asia-Pacific (APAC)
The APAC region presents a bifurcated market for structural engineered wood. Traditional construction in major population centers relies almost exclusively on reinforced concrete and steel. However, distinct pockets of wood-frame construction are expanding. Japan remains a critical export destination for North American EWPs, driven by stringent seismic building codes where engineered wood's high strength-to-weight ratio offers distinct structural advantages. In advanced APAC economies including Japan, South Korea, and Taiwan, China, there is an observable uptick in imported engineered wood systems for low-rise residential and light commercial developments. Australia and New Zealand also demonstrate strong domestic markets for timber framing. The APAC rim board sector is projected to expand at an estimated range of 3.5% to 5.0%, representing the highest relative growth rate, albeit from a smaller absolute baseline compared to North America.
South America and Middle East & Africa (MEA)
These regions represent frontier markets with marginal current demand for highly engineered structural wood floor systems. Heavy reliance on blockwork, concrete, and un-engineered local timber dictates construction practices. Economic volatility and the lack of established supply chains for EWPs limit near-term penetration. Growth in these regions will likely remain muted, isolated to niche premium developments or specialized commercial projects managed by international architectural firms.
Application Segmentation
Residential Construction
The residential sector dictates the vast majority of rim board consumption. Single-family home construction is the primary volume driver, as modern architectural designs increasingly feature open floor plans and longer floor spans. These structural requirements exceed the capabilities of traditional dimensional lumber, mandating the use of engineered I-joists and, by necessity, matching engineered rim boards.
Multi-family residential construction (such as low-to-mid-rise apartments and townhomes) represents an increasingly vital sub-segment. The adoption of "five-over-one" building typologies—where several stories of wood framing are constructed over a concrete podium—has accelerated across North American urban centers. These structures impose severe vertical and lateral load requirements, necessitating high-performance LVL and thick OSB rim boards to ensure structural integrity and meet stringent fire-safety and acoustic codes.
Commercial Construction
Light commercial structures, including retail outparcels, low-rise office parks, and institutional buildings, represent a secondary but highly lucrative application. Commercial building codes dictate rigorous load-bearing capacities. While steel and concrete historically dominate this space, the rising cost of steel fabrication and the growing emphasis on sustainable corporate real estate development are incentivizing a shift toward heavy timber and engineered wood framing. Rim boards utilized in this segment often trend toward high-grade LVL, commanding premium margins due to the heightened structural specifications.
Others
Alternative applications encompass industrial scaffolding components, specialized packaging, and temporary construction structures. While volume in this segment is highly variable, it serves as an important secondary outlet for manufacturers, particularly during cyclical downturns in the core housing market.
Value Chain & Supply Chain Analysis
The rim board value chain is characterized by significant capital intensity, resource consolidation, and sensitivity to raw material volatility.
Upstream Forestry and Harvesting
The chain originates with timberland management and log harvesting. The species of wood harvested—predominantly Aspen, Southern Yellow Pine, and Douglas Fir—dictates the structural properties of the resulting strands or veneers. Vertical integration at this stage is a massive competitive advantage, insulating manufacturers from open-market log price volatility and securing long-term fiber supply.
Resin and Binder Manufacturing
A frequently under-analyzed node in the engineered wood supply chain is the reliance on petrochemical-derived adhesives. OSB and LVL rim boards rely heavily on phenol-formaldehyde (PF) and polymeric methylene diphenyl diisocyanate (pMDI) resins to achieve moisture resistance and structural cohesion. The pricing and availability of these resins are intrinsically linked to global crude oil and natural gas markets. Supply chain shocks in the chemical sector directly compress operating margins for EWP manufacturers, as these highly specialized binders account for a disproportionate share of the variable manufacturing costs.
Manufacturing and Milling
Rim board production requires massive capital expenditure. OSB rim boards are typically manufactured using continuous press technology, where wood strands are oriented, resinated, and pressed under extreme heat and pressure to form thick master panels, which are subsequently ripped into precise rim board depths. LVL production involves rotary peeling logs into veneers, which are dried, glued, and pressed. The economies of scale heavily favor massive incumbent players, creating an imposing barrier to entry for new market participants.
Wholesale Distribution and Pro-Dealers
Engineered wood rarely travels directly from the mill to the homebuilder. It flows through a consolidated network of Building Material Distributors (BMDs) and specialized pro-dealers. These distributors provide critical value-added services, including inventory buffering, localized logistics, and, crucially, technical structural design services. Distributors utilize proprietary software to design floor systems for builders, calculating exact material takeoffs that bundle I-joists, rim boards, and hangers into a single package.
End-Users
The terminal node involves framing contractors and homebuilders. Labor dynamics heavily influence material choices here. The dimensional stability of engineered rim boards reduces the time framers spend culling warped lumber or addressing floor squeaks, directly improving job-site productivity.
Competitive Landscape
The global rim board market operates as a tight oligopoly, dominated by a select group of heavily capitalized North American forestry and timber conglomerates. Competition is predicated on manufacturing scale, distribution network density, and product portfolio breadth.
West Fraser Timber Co. Ltd.
West Fraser operates as a colossal entity within the global wood products arena. A defining inflection point in the company's strategic trajectory occurred on February 1, 2021, when West Fraser completed the acquisition of Norbord, the world's largest OSB producer. This transaction fundamentally altered the competitive balance of the EWP sector. By absorbing Norbord's expansive network of highly efficient OSB mills, West Fraser drastically enhanced its capacity to produce OSB-based rim boards. The integration allowed West Fraser to optimize fiber procurement and leverage unparalleled economies of scale, positioning the firm to aggressively service the high-volume residential framing market with cost-competitive structural solutions.
Boise Cascade Company
Boise Cascade leverages a highly formidable dual-engine business model, functioning as both a premier manufacturer of engineered wood products and a massive wholesale distributor of building materials. This vertical integration downstream gives Boise Cascade an unmatched pulse on end-market demand and exceptional pricing power. Their manufacturing division produces high-performance LVL and OSB rim boards, while their Building Materials Distribution (BMD) segment ensures deep market penetration across North America. This structure allows Boise Cascade to seamlessly bundle rim boards with their proprietary I-joists, creating a highly sticky ecosystem for lumber yards and builders.
Louisiana-Pacific Corporation (LP)
LP has executed a deliberate, multi-year strategic pivot away from volatile commodity OSB toward highly engineered, value-added products. Their structural framing portfolio includes advanced OSB rim boards that are engineered to precisely match the depth of their proprietary I-joists. LP's strategic positioning focuses on operational efficiency and aggressive capacity conversions, continuously upgrading traditional OSB lines to produce thicker, high-margin specialized panels required for rim board and premium siding applications. Their strong brand equity among national homebuilders solidifies their market share.
Weyerhaeuser Company
As one of the world's largest private owners of timberlands, Weyerhaeuser's strategic advantage is firmly rooted in absolute vertical integration. Functioning as a Real Estate Investment Trust (REIT), Weyerhaeuser controls the entire value chain from seedling to specialized engineered wood component. Their rim board offerings, particularly their high-grade LVL products, are highly regarded for structural consistency. Weyerhaeuser's ability to internally source fiber insulates its manufacturing operations from open-market log cost spikes, providing a structural margin advantage during periods of inflationary raw material pricing.
Tolko Industries Ltd.
Tolko represents a critical, privately-held player within the North American timber market. Based in Western Canada, Tolko maintains a highly focused and efficient manufacturing footprint. Their strategic positioning relies on producing high-quality OSB and EWP products, including rim boards, largely targeting the export market to the United States and advanced APAC economies. Tolko navigates the competitive landscape through agile operational management and strategic partnerships with regional distributors, maintaining a strong presence despite lacking the sheer market capitalization of its publicly traded peers.
Roseburg Forest Products Co.
Another major privately-owned entity, Roseburg distinguishes itself through a highly diversified product mix and a strong emphasis on LVL production. Roseburg controls extensive timberlands and operates highly advanced veneer and engineered wood facilities. Their rim board portfolio leans heavily into premium LVL options, servicing complex residential and commercial floor systems that require exceptional load-bearing capacities. Roseburg's strategic investments in modernizing their manufacturing footprint underscore their commitment to capturing high-margin segments of the structural framing market.
Opportunities & Challenges
Secular Tailwinds and Market Opportunities
The transition toward sustainable, low-carbon construction stands out as the most potent long-term catalyst for the rim board industry. As governments and institutional investors impose stringent ESG metrics on real estate developers, minimizing the embodied carbon of building materials has become a primary objective. Engineered wood inherently sequesters carbon. When builders replace steel beams or concrete flooring elements with heavy timber and EWP floor systems, the carbon footprint of the structure drops precipitously.
The widespread adoption of off-site construction and panelized framing presents another massive avenue for volume growth. As the construction industry wrestles with an aging workforce and a persistent lack of new framing talent, homebuilders are transitioning to factory-built floor cassettes and wall panels. Rim boards are integrated into these cassettes in controlled factory environments. This shift favors large-scale EWP manufacturers capable of supplying exact, pre-cut, and standardized materials directly to off-site manufacturing facilities, bypassing the traditional fragmented lumber yard channel.
Furthermore, the repair and remodeling (R&R) market provides a counter-cyclical buffer. As high mortgage rates disincentivize homeowners from selling and moving, capital is redirected toward major home additions and structural renovations, sustaining demand for reliable engineered floor components even when new housing starts contract.
Structural Headwinds and Market Challenges
Despite the robust long-term outlook, the industry navigates severe cyclical and operational challenges. Macroeconomic volatility remains the preeminent threat. Engineered wood products are intimately tethered to residential construction volumes, which are highly sensitive to central bank interest rate policies. Sustained high borrowing costs directly suppress housing affordability, stalling new community developments and sharply contracting EWP order books.
Supply chain fragility, particularly regarding petrochemical inputs, poses a persistent operational risk. The specialized resins required to manufacture OSB and LVL rim boards are subject to extreme price elasticity based on global energy markets. Force majeure declarations at major chemical plants can instantly paralyze EWP production, regardless of domestic timber availability.
Additionally, the industry faces substitution risks on the margins. Open-web floor trusses, which do not always require traditional continuous rim boards, are gaining popularity among builders seeking easier installation of complex plumbing and HVAC ductwork. While engineered I-joists with rim boards remain the industry standard, the continuous innovation in alternative framing methodologies requires rim board manufacturers to constantly defend their structural value proposition through superior load data, fire-rating certifications, and aggressive builder education programs.
1.1 Study Scope 1
1.2 Research Methodology 2
1.2.1 Data Sources 3
1.2.2 Assumptions 4
1.3 Abbreviations and Acronyms 5
Chapter 2 Global Rim Board Market Overview 6
2.1 Global Rim Board Market Size (2021-2031) 6
2.2 Global Rim Board Market Volume (2021-2031) 7
2.3 Industry Life Cycle Analysis 8
Chapter 3 Geopolitical Impact Analysis 9
3.1 Macroeconomic Impact of Current Geopolitical Dynamics 9
3.2 Supply Chain Disruptions in Engineered Wood Products 10
3.3 Trade Policies and Tariffs Impact on Rim Board Industry 11
Chapter 4 Rim Board Value Chain and Manufacturing Process 12
4.1 Value Chain Analysis 12
4.2 Key Raw Materials (OSB, Plywood, LVL) Sourcing and Pricing 13
4.3 Manufacturing Process Analysis 14
4.4 Patent Analysis and Technological Advancements 15
Chapter 5 Global Rim Board Market by Type 16
5.1 Market Segmentation by Type 16
5.2 Oriented Strand Board (OSB) Rim Board 17
5.3 Laminated Veneer Lumber (LVL) Rim Board 18
5.4 Laminated Strand Lumber (LSL) Rim Board 19
5.5 Plywood Rim Board 20
Chapter 6 Global Rim Board Market by Application 21
6.1 Market Segmentation by Application 21
6.2 Commercial Construction 22
6.3 Residential Construction 23
6.4 Others 24
Chapter 7 Global Rim Board Market by Region 25
7.1 Global Rim Board Market Volume by Region (2021-2031) 25
7.2 Global Rim Board Market Size by Region (2021-2031) 27
Chapter 8 North America Rim Board Market Analysis 29
8.1 North America Rim Board Market Overview 29
8.2 North America Rim Board Market Volume and Size (2021-2031) 30
8.3 Key Countries Analysis 31
8.3.1 United States 31
8.3.2 Canada 33
8.3.3 Mexico 34
Chapter 9 Europe Rim Board Market Analysis 35
9.1 Europe Rim Board Market Overview 35
9.2 Europe Rim Board Market Volume and Size (2021-2031) 36
9.3 Key Countries Analysis 37
9.3.1 Germany 37
9.3.2 United Kingdom 38
9.3.3 France 39
9.3.4 Italy 40
9.3.5 Rest of Europe 41
Chapter 10 Asia-Pacific Rim Board Market Analysis 42
10.1 Asia-Pacific Rim Board Market Overview 42
10.2 Asia-Pacific Rim Board Market Volume and Size (2021-2031) 43
10.3 Key Countries/Regions Analysis 44
10.3.1 China 44
10.3.2 Japan 45
10.3.3 India 46
10.3.4 Australia 47
10.3.5 Taiwan (China) 48
10.3.6 Rest of Asia-Pacific 49
Chapter 11 Global Rim Board Import and Export Analysis 50
11.1 Global Rim Board Import Overview 50
11.2 Global Rim Board Export Overview 51
11.3 Key Trade Routes and Supply Dynamics 52
Chapter 12 Competitive Landscape 53
12.1 Global Rim Board Market Concentration Rate 53
12.2 Global Top Players Market Share Analysis 54
12.3 Key Market Strategies (Mergers, Acquisitions, Expansions) 56
Chapter 13 Key Market Players 58
13.1 Boise Cascade Company 58
13.1.1 Company Overview 58
13.1.2 SWOT Analysis 59
13.1.3 Rim Board Business Data Analysis 60
13.1.4 R&D and Market Marketing Strategies 61
13.2 Louisiana-Pacific Corporation 62
13.2.1 Company Overview 62
13.2.2 SWOT Analysis 63
13.2.3 Rim Board Business Data Analysis 64
13.2.4 R&D and Market Marketing Strategies 65
13.3 West Fraser Timber Co. Ltd. 66
13.3.1 Company Overview 66
13.3.2 SWOT Analysis 67
13.3.3 Rim Board Business Data Analysis 68
13.3.4 R&D and Market Marketing Strategies 69
13.4 Tolko Industries Ltd. 70
13.4.1 Company Overview 70
13.4.2 SWOT Analysis 71
13.4.3 Rim Board Business Data Analysis 72
13.4.4 R&D and Market Marketing Strategies 73
13.5 Weyerhaeuser Company 74
13.5.1 Company Overview 74
13.5.2 SWOT Analysis 75
13.5.3 Rim Board Business Data Analysis 76
13.5.4 R&D and Market Marketing Strategies 77
13.6 Roseburg Forest Products Co. 78
13.6.1 Company Overview 78
13.6.2 SWOT Analysis 79
13.6.3 Rim Board Business Data Analysis 80
13.6.4 R&D and Market Marketing Strategies 81
Chapter 14 Market Dynamics 82
14.1 Market Drivers 82
14.2 Market Restraints 84
14.3 Market Opportunities 86
14.4 Emerging Trends in Engineered Wood Products 88
Table 2 Abbreviations and Acronyms Used in the Report 5
Table 3 Global Raw Material (OSB, Plywood, LVL) Average Price Trends (2021-2026) 13
Table 4 Key Rim Board Manufacturing Patents Registered (2021-2026) 15
Table 5 Global Rim Board Market Volume by Type (2021-2026) 16
Table 6 Global Rim Board Market Volume by Type (2027-2031) 16
Table 7 Global Rim Board Market Size by Type (2021-2026) 17
Table 8 Global Rim Board Market Size by Type (2027-2031) 17
Table 9 Global Rim Board Market Volume by Application (2021-2026) 21
Table 10 Global Rim Board Market Volume by Application (2027-2031) 21
Table 11 Global Rim Board Market Size by Application (2021-2026) 22
Table 12 Global Rim Board Market Size by Application (2027-2031) 22
Table 13 Global Rim Board Market Volume by Region (2021-2026) 25
Table 14 Global Rim Board Market Volume by Region (2027-2031) 26
Table 15 Global Rim Board Market Size by Region (2021-2026) 27
Table 16 Global Rim Board Market Size by Region (2027-2031) 28
Table 17 North America Rim Board Market Volume by Country (2021-2026) 31
Table 18 North America Rim Board Market Volume by Country (2027-2031) 31
Table 19 Europe Rim Board Market Volume by Country (2021-2026) 37
Table 20 Europe Rim Board Market Volume by Country (2027-2031) 37
Table 21 Asia-Pacific Rim Board Market Volume by Country/Region (2021-2026) 44
Table 22 Asia-Pacific Rim Board Market Volume by Country/Region (2027-2031) 44
Table 23 Global Rim Board Import Volume by Key Region (2021-2026) 50
Table 24 Global Rim Board Export Volume by Key Region (2021-2026) 51
Table 25 Global Rim Board Manufacturers Revenue Ranking (2021-2026) 55
Table 26 Boise Cascade Company Rim Board Sales, Price, Cost and Gross Profit Margin (2021-2026) 60
Table 27 Louisiana-Pacific Corporation Rim Board Sales, Price, Cost and Gross Profit Margin (2021-2026) 64
Table 28 West Fraser Timber Co. Ltd. Rim Board Sales, Price, Cost and Gross Profit Margin (2021-2026) 68
Table 29 Tolko Industries Ltd. Rim Board Sales, Price, Cost and Gross Profit Margin (2021-2026) 72
Table 30 Weyerhaeuser Company Rim Board Sales, Price, Cost and Gross Profit Margin (2021-2026) 76
Table 31 Roseburg Forest Products Co. Rim Board Sales, Price, Cost and Gross Profit Margin (2021-2026) 80
Figure 1 Global Rim Board Market Size (2021-2031) 6
Figure 2 Global Rim Board Market Volume (2021-2031) 7
Figure 3 Rim Board Value Chain Analysis 12
Figure 4 Global Rim Board Market Size by Type (2021-2026) 16
Figure 5 Global Rim Board Market Size by Type (2027-2031) 17
Figure 6 Global OSB Rim Board Market Volume (2021-2031) 17
Figure 7 Global LVL Rim Board Market Volume (2021-2031) 18
Figure 8 Global LSL Rim Board Market Volume (2021-2031) 19
Figure 9 Global Plywood Rim Board Market Volume (2021-2031) 20
Figure 10 Global Rim Board Market Size by Application (2021-2026) 21
Figure 11 Global Rim Board Market Size by Application (2027-2031) 22
Figure 12 Global Rim Board Market Volume in Commercial Construction (2021-2031) 22
Figure 13 Global Rim Board Market Volume in Residential Construction (2021-2031) 23
Figure 14 Global Rim Board Market Volume in Others (2021-2031) 24
Figure 15 Global Rim Board Market Volume Share by Region (2021-2031) 26
Figure 16 Global Rim Board Market Size Share by Region (2021-2031) 28
Figure 17 North America Rim Board Market Volume (2021-2031) 30
Figure 18 North America Rim Board Market Size (2021-2031) 30
Figure 19 United States Rim Board Market Volume (2021-2031) 32
Figure 20 Canada Rim Board Market Volume (2021-2031) 33
Figure 21 Mexico Rim Board Market Volume (2021-2031) 34
Figure 22 Europe Rim Board Market Volume (2021-2031) 36
Figure 23 Europe Rim Board Market Size (2021-2031) 36
Figure 24 Germany Rim Board Market Volume (2021-2031) 37
Figure 25 United Kingdom Rim Board Market Volume (2021-2031) 38
Figure 26 France Rim Board Market Volume (2021-2031) 39
Figure 27 Italy Rim Board Market Volume (2021-2031) 40
Figure 28 Asia-Pacific Rim Board Market Volume (2021-2031) 43
Figure 29 Asia-Pacific Rim Board Market Size (2021-2031) 43
Figure 30 China Rim Board Market Volume (2021-2031) 44
Figure 31 Japan Rim Board Market Volume (2021-2031) 45
Figure 32 India Rim Board Market Volume (2021-2031) 46
Figure 33 Australia Rim Board Market Volume (2021-2031) 47
Figure 34 Taiwan (China) Rim Board Market Volume (2021-2031) 48
Figure 35 Global Rim Board Market Concentration Rate 53
Figure 36 Global Top 5 Players Rim Board Market Share in 2025 54
Figure 37 Boise Cascade Company Rim Board Market Share (2021-2026) 61
Figure 38 Louisiana-Pacific Corporation Rim Board Market Share (2021-2026) 65
Figure 39 West Fraser Timber Co. Ltd. Rim Board Market Share (2021-2026) 69
Figure 40 Tolko Industries Ltd. Rim Board Market Share (2021-2026) 73
Figure 41 Weyerhaeuser Company Rim Board Market Share (2021-2026) 77
Figure 42 Roseburg Forest Products Co. Rim Board Market Share (2021-2026) 81
Research Methodology
- Market Estimated Methodology:
Bottom-up & top-down approach, supply & demand approach are the most important method which is used by HDIN Research to estimate the market size.

1)Top-down & Bottom-up Approach
Top-down approach uses a general market size figure and determines the percentage that the objective market represents.

Bottom-up approach size the objective market by collecting the sub-segment information.

2)Supply & Demand Approach
Supply approach is based on assessments of the size of each competitor supplying the objective market.
Demand approach combine end-user data within a market to estimate the objective market size. It is sometimes referred to as bottom-up approach.

- Forecasting Methodology
- Numerous factors impacting the market trend are considered for forecast model:
- New technology and application in the future;
- New project planned/under contraction;
- Global and regional underlying economic growth;
- Threatens of substitute products;
- Industry expert opinion;
- Policy and Society implication.
- Analysis Tools
1)PEST Analysis
PEST Analysis is a simple and widely used tool that helps our client analyze the Political, Economic, Socio-Cultural, and Technological changes in their business environment.

- Benefits of a PEST analysis:
- It helps you to spot business opportunities, and it gives you advanced warning of significant threats.
- It reveals the direction of change within your business environment. This helps you shape what you’re doing, so that you work with change, rather than against it.
- It helps you avoid starting projects that are likely to fail, for reasons beyond your control.
- It can help you break free of unconscious assumptions when you enter a new country, region, or market; because it helps you develop an objective view of this new environment.
2)Porter’s Five Force Model Analysis
The Porter’s Five Force Model is a tool that can be used to analyze the opportunities and overall competitive advantage. The five forces that can assist in determining the competitive intensity and potential attractiveness within a specific area.
- Threat of New Entrants: Profitable industries that yield high returns will attract new firms.
- Threat of Substitutes: A substitute product uses a different technology to try to solve the same economic need.
- Bargaining Power of Customers: the ability of customers to put the firm under pressure, which also affects the customer's sensitivity to price changes.
- Bargaining Power of Suppliers: Suppliers of raw materials, components, labor, and services (such as expertise) to the firm can be a source of power over the firm when there are few substitutes.
- Competitive Rivalry: For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry.

3)Value Chain Analysis
Value chain analysis is a tool to identify activities, within and around the firm and relating these activities to an assessment of competitive strength. Value chain can be analyzed by primary activities and supportive activities. Primary activities include: inbound logistics, operations, outbound logistics, marketing & sales, service. Support activities include: technology development, human resource management, management, finance, legal, planning.

4)SWOT Analysis
SWOT analysis is a tool used to evaluate a company's competitive position by identifying its strengths, weaknesses, opportunities and threats. The strengths and weakness is the inner factor; the opportunities and threats are the external factor. By analyzing the inner and external factors, the analysis can provide the detail information of the position of a player and the characteristics of the industry.

- Strengths describe what the player excels at and separates it from the competition
- Weaknesses stop the player from performing at its optimum level.
- Opportunities refer to favorable external factors that the player can use to give it a competitive advantage.
- Threats refer to factors that have the potential to harm the player.
- Data Sources
| Primary Sources | Secondary Sources |
|---|---|
| Face to face/Phone Interviews with market participants, such as: Manufactures; Distributors; End-users; Experts. Online Survey |
Government/International Organization Data: Annual Report/Presentation/Fact Book Internet Source Information Industry Association Data Free/Purchased Database Market Research Report Book/Journal/News |